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TELL YOUR STORY IN A NUTSHELL
Alexis LinoskiContent Strategy Librarian | Georgia Institute of Technology
alexis.linoski@library.gatech.edu
This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.
About Georgia Tech Library
■ ARL library
■ Good Collection budget – Increased each year by a percentage
to keep pace with inflation
■ All purchased and subscribed resources come from this budget
■ During renovation, all physical items are housed off-campus
■ Goal is move to a totally electronic collection
– Changes being made to policies to support the Affordable Learning Georgia Initiatives
The Question
Where does the library’s collection budget go? There are many questions that can be
asked – this is the one that was asked of me.
For someone else’s presentation.
To be presented in approximately 10 minutes.
Show the value so that next year’s budget isn’t negatively affected.
Where to start?
Big picture:
■ What do/did we do?
■ How do we show what we did?
More specific:
■ What does the collection look like? Electronic holdings? Physical holdings?
■ What is subscribed to?
■ What is purchased?
■ What is the cost for the items?
■ What is the usage of the items (physical and electronic)?
Start with the Big Picture, then move to specifics….
Consider what it is you truly need/want to convey…
Think of this as the elevator speech for what you do….
Where is yourdata?
■ Alma
■ Productivity tools, such as Trello, Kanban
■ Ticketing system
■ Ares
■ Illiad
■ Gate (or other counters)
■ LibGuides
It’s probably not all in one place….
There may be reports that are waiting for you to use…
Snapshots
1,367,491
52,753
250,713
8,890
85,395118,620
Ecollection by Type
Book
Computer file
Journal
Map
Music
Visual material
Provide good overall data and can be presented quickly.
The big picture…
Doesn’t need to be intricate or fancy.
Snapshots
Experiment with labels and color to best show what you want to show.
Here we chose to show material type, and quantity.
663,314
5,835
6,722
3,634
26,235
53,519
498,776
Physical Collection by Type
Books
DVDs
Gov Docs
Manuscripts
Maps
Microforms
Journals
Gathering the data…. Resource Cost
Package O Articles $72,000.00Package P A&I $69,000.00Package N Articles $75,000.00Package J A&I $112,000.00Package D Journals $400,000.00Package C Journals $850,000.00Package B Jounnals $900,000.00Package A Journals $2,600,000.00Package Q Journals $64,000.00Package K Journals $103,000.00Package H Journals $153,000.00Package G A&I $180,000.00Package F Journals $192,000.00Package L Journals $102,000.00Package R Journals $62,000.00Package M Articles $95,000.00Package C Ebooks $250,000.00
Decide exactly what you want to present.
I chose to go with packages/purchases over $60,000.
If time is not limited, you can opt for more, but remember - a spreadsheet is not visually appealing…. So focus on what will have the most impact for your story.
Add moredata….
Resource Cost Usage Cost per usePackage O Articles $72,000.00 3130 $23.00Package P A&I $69,000.00 8155 $8.46Package N Articles $75,000.00 8995 $8.34Package J A&I $112,000.00 17975 $6.23Package D Journals $400,000.00 70194 $5.70Package C Journals $850,000.00 177242 $4.80Package B Jounnals $900,000.00 285556 $3.15Package A Journals $2,600,000.00 966399 $2.69Package Q Journals $64,000.00 25667 $2.49Package K Journals $103,000.00 45112 $2.28Package H Journals $153,000.00 75139 $2.04Package G A&I $180,000.00 139292 $1.29Package F Journals $192,000.00 203778 $0.94Package L Journals $102,000.00 118008 $0.86Package R Journals $62,000.00 73422 $0.84Package M Articles $95,000.00 271666 $0.35Package C Ebooks $250,000.00 759126 $0.33
Sort and look at the data, then decide what you want to show….what data will best tell the story…..
Story –Resource CostGraphs & charts readily show data at a glance.
This chart simply shows resources that cost over $60,000.
What story does it tell? Does it tell the story you want it to?
$0 $500,000 $1,000,000 $1,500,000 $2,000,000 $2,500,000 $3,000,000
Package A Journals
Package B Jounnals
Package C Journals
Package D Journals
Package C Ebooks
Package F Journals
Package G A&I
Package H Journals
Package J A&I
Package K Journals
Package L Journals
Package M Articles
Package N Articles
Package O Articles
Package P A&I
Package Q Journals
Package R Journals
Resource Cost - FY18
Story –Cost per use
Experiment with not only the type of chart, but with the data presented.
This chart takes the data from the previous chart but breaks it down by cost per use…..
Is this a better story?
$0.00 $5.00 $10.00 $15.00 $20.00 $25.00
Package O Articles
Package P A&I
Package N Articles
Package J A&I
Package D Journals
Package C Journals
Package B Jounnals
Package A Journals
Package Q Journals
Package K Journals
Package H Journals
Package G A&I
Package F Journals
Package L Journals
Package R Journals
Package M Articles
Package C Ebooks
$23.00
$8.46
$8.34
$6.23
$5.70
$4.80
$3.15
$2.69
$2.49
$2.28
$2.04
$1.29
$0.94
$0.86
$0.84
$0.35
$0.33
Cost per use - FY18
See the difference
$0.00 $5.00 $10.00 $15.00 $20.00 $25.00
Package O ArticlesPackage P A&I
Package N ArticlesPackage J A&I
Package D JournalsPackage C JournalsPackage B JounnalsPackage A JournalsPackage Q JournalsPackage K JournalsPackage H Journals
Package G A&IPackage F JournalsPackage L Journals
Package R JournalsPackage M ArticlesPackage C Ebooks
$23.00$8.46$8.34
$6.23$5.70
$4.80$3.15
$2.69$2.49$2.28
$2.04$1.29
$0.94$0.86$0.84
$0.35$0.33
Cost per use - FY18
$0 $500,000 $1,000,000$1,500,000$2,000,000$2,500,000$3,000,000
Package A JournalsPackage B JounnalsPackage C Journals
Package D JournalsPackage C EbooksPackage F Journals
Package G A&IPackage H Journals
Package J A&IPackage K JournalsPackage L JournalsPackage M ArticlesPackage N ArticlesPackage O Articles
Package P A&IPackage Q JournalsPackage R Journals
Resource Cost - FY18
Does the change in the way the data is presented tell a different story?
When you can’t get it just right …. combine
This chart shows usage and cost per use.
$0.00
$5.00
$10.00
$15.00
$20.00
$25.00
0
200000
400000
600000
800000
1000000
1200000
Package A
Journa
ls
Package C
Ebooks
Package B
Jounnals
Package M
Articles
Package F
Journals
Package C
Journals
Package G
A&I
Package L
Journals
Package H
Journa
ls
Package R
Journals
Package
D Journals
Package K
Journ
als
Package Q
Journ
als
Package J
A&I
Package N
Articles
Package P
A&I
Package O
Artic
les
Usage and Cost per Use - FY18Usage Cost per use
Then, there are trends….
This chart shows the price increase over 2 years for subscribed resources.
0.00%
10.00%
20.00%
30.00%
40.00%
50.00%
60.00%
70.00%
80.00%
$0.00
$50,000.00
$100,000.00
$150,000.00
$200,000.00
$250,000.00
Sage Communica
tion & M
edia Studies
American Chemica
l Socie
ty Web Editio
ns
ProQuest Statis
tical In
sight +
PQDT
IOPScience
Extra
Project E
uclid
Annual R
eviews
IEEE/IET
Science
Online
GeoScien
ceWorld
Dictiona
ry of N
ational B
iography
Grove M
usic Onlin
e
Oxford Hist
ory of W
estern
Music
Oxford Socia
l Exp
lorer
Euclid Prim
e Journ
als Pac
kage
Online
Emerald Ejournals P
remier
Engineerin
g VillageInsp
ec
Paper Chem
Chronicle of H
igher Ed
ucatio
n
De Gruyter R
esearch
Now Package
Morningstar
FY2019 Percentage % - Eresources
FY2018 FY2019 % increase
Don’t just focus on cost
There is also value in showing what types of resources are being used….
This shows the usage of the physical collection vs e-collection…..
This helps support money that is spent on electronic resources….
50%
28%
21%
1%
Usage by Resource Type
eJournals Ebooks Databases Physical Collection
There are many stories to tell
■ Public Services:– Number of instruction sessions – by
month, by day, by department, by librarian, by semester, by department, by subject
– Number of reference questions handled – by phone, by e-mail, by chat, in-person, day of the week, per week, per month, per semester, per year
– Building stats:■ users per day, per week, per month, per
semester, per year, by floor
■ Technical services: – number of items received– number of items cataloged– number of support tickets handled– number of items ordered – by day, by
month, by semester■ Access Services:
– number of course reserve requests– number of ILL requests – lent, borrowed
– by month, semester, year;
Each department and function has a story….
Some ideas…..
Story:Technical ServicesThis chart shows physical items received in the last 6 months and where they went.
It tells more than one story….
0
100
200
300
400
500
600
700
1
Physical Items received in the last 6 months
Archives: Sci-Fi Lounge General Collection LSC Core
Gadgets LSC DVD Arch Core Reference
Story:Technical ServicesThis graph shows record maintenance for FY19 (to date).
Additional data points could be to break it out by month, by person, and/or material type.
0
10000
20000
30000
40000
50000
60000
70000
80000
updated created deleted
Record maintenance – FY19
Story: EresourceTroubleshootingSimple graph showing issues created vs resolved.
Additional data points could show type of issue, if the data is available, and/or by person.
This type of metric could be applied to any department that provides and tracks customer service, including Reference questions.
0
2
4
6
8
10
12
14
16
18
20
Mar-19 Apr-19 May-19
Resovled vs Unresolved Issues
Created Issues (Unresolved) Created Issues (Resolved)
Story:licenseactivityShows licenses received and status for FY19.
Something different…. Could also have been a pie chart.
This may not appeal to everyone as it’s heavily reliant on the legend.
59 8
17
23
48
Licenses - FY19
New Renewal Modified Finalized Enter in Alma
Story:Public ServicesLibGuide Views – pulled and copied from LibGuide statistics.
Timeframe: Spring Semester – January through May.
Does it tell the story you would expect?
Story: Public Services
0 50000 100000 150000 200000 250000
Research Process: A Step-by-Step Guide
Research/Writing/Citing Sources
Government Information
Gadgets
Econometrics - ECON 3161
Citation Styles, Tutorials, and Tools
Patents & Trademarks
Georgia & Atlanta Business
Biomedical Engineering
Technical Reports
Top 10 LibGuides - Spring 2019January February March April May Total
Top 10 LibGuides used for Spring Semester 2019.
What story does this chart tell?
Go Tell Your Story
Questions?
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