Sponsorship Opportunities for Hotel-Based Shows

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© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

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Sponsorship Opportunities for Hotel-Based Shows

Hotel-based shows can pose a unique set of challenges, as your sponsors struggle to engage with

their target audience in a limited amount of space (and time). The sponsorship opportunities

presented in this deck can easily be accommodated in any hotel venue.

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Indoor Public Spaces

Signage

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Three-Dimensional Signs

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Floor Clings

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Table Top Signage

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Elevator Wraps

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Interactive Floor Projection

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Wall Projection

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Registration Area

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System Signage

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Branded

Mascots

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Collateral

Displays

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Video Messaging Wall

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Restrooms:• Stall door

• Mirror clings

• Toilet paper

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Urinal

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Carpet Clings

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Show Floor

Main Aisle

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Bench

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Bench

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Asphalt Art

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Other Awareness Opportunities

Non-Signage Awareness

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Conference Bag

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Attendee Bag Pick-Up

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Conference Bag

Inserts

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Lanyards

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Badge Holders

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Badge Inserts

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Program Guides

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Branded

Conference Notebooks

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Party Giveaways

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Party Giveaways

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Hotel Rooms

Non-Signage Awareness

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Room Drops

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Branded Hotel Key Cards

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Hotel Elevator Video Screens

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Hotel Bathroom Mirror

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Food & Beverage Opportunities

Non-Signage Awareness

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Conference Breaks

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Water Stations

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Water Stations

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Balloon Drop

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Candy Bar

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Food Trucks and Pop-Ups

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Environmental Engagement Opportunities

Non-Signage Awareness

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Lobby Music

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Lounges

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VIP Lounge

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Bean Bag

Lounge

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Re-Charge Lounge

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“Dinner with Strangers”

Program Sponsorship or

Sponsor for Each Restaurant

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Traffic Drivers

Non-Signage Awareness

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Passport Programs

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Six Different Rounds for

Different Product Categories

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Scavenger Hunt

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Show Floor Reception

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Hosted Buyer Activities

Engagement

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Breakfast EducationInvitation-only breakfast for conference attendees

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Target Market Lounge

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Whiskey Tasting Event

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Problem-Solving Power Lunch

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Industry Guru Meet & Greet

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Book Signing

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Senior Buyer

Reception

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Hands-On

Training

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Games

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Content Sponsorship

Engagement

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Specific Tracks

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Keynote Sponsorship

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Keynote

Sponsorship

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Demonstration Areas

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Educational Areas• Content is vendor-neutral

• Sponsors bought awareness in

one of six content categories

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New Product

Showcase

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On-Site Technology

Technology

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Cyber Café/Internet Café

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Connection Café

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On-Site Wayfinding

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Digital Signage

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Digital Signage

Display

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Sponsor Showcase

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Video Wall• Sponsor ads

• Sponsor logos

• Event content

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Mobile App• Splash page

• Alerts

• Banners

• Passport program

• QR code program

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Text Alerts

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Charging Stations

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Online Year-Round:

Pre-Show, During, and Post-Show

Technology

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Pre- and Post-Show Sponsored Emails

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Sponsored Online Content• Banner ad

• Interstitial/Prestitial ad (plays before expected content appears)

• Surrounding text

• Sponsor’s content

© 2015 Freeman Expositions, Inc. All Rights Reserved. Proprietary & Confidential.

Post-Event

Streaming Video

Webpage

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Event Coverage

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Banners on Website

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Virtual Events

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Virtual Events

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Online Industry

Directory

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Paid Listings

& Paid Ads

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Social Media: Opportunities to

Engage Audiences On-Site and Online

Technology

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Social Media Wall

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Facebook Photo Shoot

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Having fun at GameWorks Las Vegas! Hey,

“like” GameWorks on Facebook to receive

$10 in free play! http://on.fb.me/AmE9aL

Social Kiosks

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Photo Kiosk

in Wall

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

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www.freemanco.com

Founded in 1927, Freeman is the leading global partner for integrated experiential marketing

solutions for live engagements including expositions, conventions, corporate events, and exhibits.

Headquartered in Dallas, with over 70 offices in North America and the U.K., Freeman produces

more than 4,300 expositions annually, including 135 of the 250 largest U.S. trade shows, and

11,000 other events worldwide. Customer-driven, Freeman offers a total package of solutions, with

a scope of products and services unmatched by the competition. An employee-owned company,

Freeman places an emphasis on respect for people and providing unparalleled customer service.

Freeman has received numerous trade show industry awards for excellence in leadership, creative

design, community service, innovation and customer-driven partnerships.

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