philipsproductcontent.blob.core.windows.net · 2017-12-04 · ˆ˙ˇ˚˛˘ ˇ˚˛˝˙˛˝ Designed...

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Designed to easily combine breast- and bottle-feeding

Innovative infant feeding solutions for today’s parents Philips Avent offers an innovative natural teat and bottle range that:

• providesinfantswithanintuitivefeedingexperiencethatisasclosetobreastfeedingaspossible

• givesbabiesthebeststartinlifebyhelpingthemreceivebreastmilk forlonger.

The First Flow 0 Month Teat has a breast-shaped nipple for natural latch-on and can be used to combine breastfeeding and feeding breast milk

“Inspired by natural breast physiology”

Asthebabygrows,PhilipsAventoffersarangeofnaturalteatswithvaryingflowrates.Thisprovidesbabieswithanaturalfeedingexperienceateachstageoftheirdevelopment.

Factsheet

For Healthcare Professionals

© 2015 Koninklijke Philips N.V. All rights reserved. Specifications are subject to change without notice. Trademarks are the property of Koninklijke Philips N.V. (Royal Philips) or their respective owners.

www.philips.com

Modern bottle designs are associated with improved infant welfareUseofafeedingbottlewithanti-vacuumfeatures,inarandomisedtrialamonginfants,wasassociatedwithlessdistressedvocalisationandagreateramountoftimespentawakeandhappy,comparedwithfeedingusing aconventionalbottle.2Theteatdesigndeliversamorecontrolledflowratetosuitthenewbornneeds.

References: 1.WoolridgeMW,etal.EarlyHumDev1982;365–373;2.LucasA,StJames-RobertsI.Reportofthe105thRossConferenceon

PediatricResearchColombus,Ohio:RossProductsDivision,AbbottLaboratories;1997;68–77;3.FewtrellMS,etal.BMCResNotes2012;5:150

4.Labiner-WolfeJ,etal.Pediatrics2008;122:S63–S68;5.JohnsHM,etal.BMCPregnancyChildbirth2013;13:212;6.JohnsonS,etal.SocSci

Med2009;69:900–907;7.FlahermanVJ,LeeHC.PediatrClinNorthAm2013;60:227–246;8.BinnsCW,etal.BreastfeedRev2006;14:5–9;

9.ClemonsSN,AmirLH.JHumLact2010;26:258–265;10.GeraghtySR,etal.BreastfeedMed2012;7:112–117;11.DykesF,WilliamsC.Midwifery

1999;15:232–246;12.FeinSB,etal.Pediatrics2008;122:S56–S62.

Parents’ preferencesMothersawardedsignificantlybetterscoresforeaseofassemblyandeaseofcleaningforthePhilipsAventbottlecomparedwithanotherbottleinastudyconductedbyresearchersattheUniversityCollegeLondon(UCL)InstituteofChildHealth.3OnehundredpercentofthePhilipsAventusersawardedaboveaveragescoresforeaseofassemblyandcleaning.

ThenewFirstFlow0MonthTeatand2oz/60mlbottle,inspiredbynaturalbreastphysiology,helpsparentstocombinebreast-andbottle-feedingwhilstencouragingthebabytostillwanttofeedfromthebreast.

Introducing the Philips Avent First Flow 0 Month Teat and 2 oz/60 ml BottleTheFirstFlow0MonthTeatand2oz/60mlbottlearedesignedspecificallyforveryyoungbabiesornewborns.

What parents say..... Studies,mostlyconductedintheUSAandAustralia,reportthefollowingcommonreasonswomengiveforchoosingtoexpressmilk:

• toenablesomeoneelsetofeedtheirbaby4,5-7

• toavoidorovercomedifficultiesassociatedwithbreastfeeding,pre-termbirth,andmaternalillness4,8,9,10

• concernaboutoversupplyorundersupply4,6,9,11

• inordertobeabletoreturntowork.4,9,12

•Flexiblesilicon-likematerialandawideshapedneck

•Advancedanti-colicsystemwithaninnovativetwinvalve

•Easeofassemblyandcleaning

•Naturalfirstflownipplewithasmallerholesizewhichdeliversamorecontrolledflowrateclosertothebreast-flowaverage1

•Unique,soft-nippletextureresemblingthebreastandhumanskin

•Wide,breast-shapednipplefeaturinganinnovativepetaldesignfornaturallatch-on,similartothebreast