omax presentation

Preview:

Citation preview

What is Omax?

OMAX QUARTZSINCE 1946

A quality Quartz watch100% 3ATM – 10ATM GuaranteedIon Plating

Very tough to doEpson Y121 Movement

Also known as Seiko MovementManufactured in the same factory that does large scale

production for name brand watch lines such as:ArmitronAnne KleinOrientQ&Q

Quality ControlSeveral Different StylesReady Inventory of 1.2 million pieces at any given time

Production Lead time – 45 days (additional shipping time varies)

OMAX – THE BEGINING COMPANY PROFILE

Montres Omax S.A. formed in 1946Initial Focus on mechanical timepiecesSwiss automaticSelf Winding movementsAssembled in Switzerland

1965, Montres Omax S.A. bought over by ALTRADICO EST. and set up office in Dubai, UAE

Market focus was based in the Middle East and the Indian Subcontinent

Introduction of Quartz watchesExpansion in Styles and Range

Will discuss product series and range further in the presentation

Formation of OMAX LINK TRADING LLC.Main focus – GLOBAL EXPANSION

At one time, was the largest exported watch by volume from SwitzerlandPresence spread in over 5 continents and 84 countries

Countries Include:SwedenSwitzerlandLatviaEstoniaBelarusGermanyEnglandAustraliaMany more…

Estimated Sales per month: 500,000 piecesLargest distribution – GermanyFactory capacity – 1,000,000 pieces per month

Projected 15% increase in sales for the next fiscal yearCurrently, steady increase of 10% every year

New branch opened up in IndiaOmax India Pvt. Ltd.

Global Distribution

Global Distribution (contd.)Currently, major emphasis is placed on the European and Middle Eastern marketsLargest importer of Omax watches – GERMANY

Second: RussiaTargeting H.SAMUELS in the U.K.

1000 stores across Europe500 subsidiary stores in the US

Currently servicing the CARREFOUR S chain of stores in DubaiNew branch in India opened

Success in Indian market mainly because the concept of Chronograph and Stainless Steel watches is fairly new

Focus shifting to the U.S. marketProduct development a key to success

Omax Co. understands that every market has its own requirement

European markets: smaller facesU.S. markets: larger faces

Very open to new ideas on product development

VALUES Honesty Integrity Responsibility

for Quality Customer

Satisfaction Teamwork

CULTURE Strong

Leadership Product Diversity Open

Communication Innovation Customer

Service Competitive

Pricing

COMPANY VALUES & CORPORATE CULTURE

THE PRODUCT

SC LEATHER SERIES

SC LEATHER SERIESEpson Y121 Movement

Seiko Movement3ATM Water ResistanceSlim Alloy Case4 Year Japanese BatteryGenuine Leather StrapVintage Style1 Year Warranty

HB SERIES

HB SERIES

Basic Metal Band Watches3 ATM Water ResistanceHis/Her Pairs availableEpson Y121(Seiko) Movement

Plating OptionsGoldSilverTwo-ToneGunCombo/Dual

Classic Styles1 Year Warranty

JEWELRY SERIES

JEWELRY SERIESLadies Jewelry Watches with stonesElegant – Fashion Forward StylesCzech Stones

Shines for 2 years minimumHigh Quality Stones – better than

Middle Eastern and Chinese Stones

Epson Y121 Movement (Seiko)3ATM Water Resistance1 Year Warranty

DBA – DIVERS SERIES

DBA – DIVERS SERIESEpson Y121 Movement (Seiko Movement)5ATM Water ResistantDivers Style watchesMost Popular Sale, especially in beach tourist countries

Puerto RicoFloridaCaribbean Islands1 Year Warranty

DYB-DAY/DATE SERIES

DYB-DAY/DATE SERIES VX43 Day/Date Movement

Spanish Day Compatible5ATM Water ResistantDivers Style watchesMost Popular Sale, especially in beach tourist countries

Puerto RicoFloridaCaribbean Islands

1 Year Warranty

DBP SERIES

DBP SERIES3 ATM WATER RESISTANTSTYLISH RUBBER BAND STRAPSEPSON Y121 MOVEMENT (SEIKO)1 YEAR WARRANTYFASHION FORWARD STYLES

IP SERIES

IP-SERIESIon plated watches

Scratch ResistantIP Plated Alloy CaseBrass BandsAdjustable Clasp3ATM Water ResistanceEpson Y121 Movement (Seiko Movement)Classic styles

Similar to Citizen WatchesHuge Market in South America for these watches1 Year Warranty

793/794 SERIES

793/794 SERIES100% 3ATM Water ResistanceTop Selling style since 2000His/Her Pairs availableEpson Y121 Movement (Seiko)1 Year Warranty

BG/MB SERIES

BG/MB SERIES100% Brass Case and BandsIon Plated Scratch Resistant

3ATM Water ResistanceAdjustable ClaspSlim 3.5 movementNo second hand

Vintage and Fashionable

BG/LB SERIES

BG/LB SERIES100% Ion Plated CaseScratch Resistant

Genuine Leather Strap3ATM Water ResistanceSlim 3.5 movementNo second hand

Vintage & Fashionable1 Year Warranty

SE/ST SERIES

SE/ST SERIESStainless Steel Case Alloy BandsEpson Y121 Movement (Seiko)VX42 Movement Date Movement3ATM-5ATM Water ResistanceAffordable Price Range1 Year Warranty

DZX SERIES

DZX SERIESDay/Date WatchLarger Fashionable FacesSpanish day compatible

VX42/VX43 Date Movement5ATM Water ResistantNewest RangeExtremely popular

2 Year Warranty

STAINLESS STEEL SERIES

STAINLESS STEEL SERIES100% Stainless Steel Case and Bands18/8 Steel5ATM Water ResistanceVX43 Day/Date MovementSpanish Day CompatibleLifetime Warranty on Case and Band

XT9/CHRONOGRAPH SERIES

XT9/CHRONOGRAPH SERIES100% Stainless Steel Case and Band5ATM Water ResistanceYM91/YM92 Lap MovementAll Working ChronographsDate Function

Recommended