Minutes ofReview Meeting onDigitalMSME … of Review.pdfMinutes ofReviewMeeting onDigitalMSME...

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Minutes of Review Meeting on Digital MSME Scheme held on 09.06.2017 at 3.30 P.M. in0/0 DC (MSME)

A review meeting on Digital MSME scheme was held on 09.06.2017 under theChairmanship of AS&DC (MSME) to review the progress of various activities involved inlaunching of Digital MSME scheme on 27.06.2017 during MSME Day. List of participants isenclosed.

2. During the proceedings of the meeting, following issues were deliberated:(i) Draft of brochure on Digital MSME scheme being prepared by TCIL was discussed and

it was directed by AS&DC that logo of Digital India should also be incorporated on thefront page alongwith % DC (MSME) and TCIL logo. Rest of the content were agreedupon and TCIL was asked to go ahead for printing.

(ii) Regarding launch of services on NIC server through MSME portal initially, it wasdecided that to begin with, a web page for this purpose should be designed immediatelyjointly by TCIL and NIC. The page should contain icons showing scheme guidelines,registration process, relevant information on Digital MSME, videos etc. It should be asinformative as possible. The page should be designed on the lines of the page forstudents applying any training programmes in various Technology Centres of % DC(MSME). The page should show 4 boxes, one each for total number of MSMEs appliedfor services, number of MSMEs whose request admitted & endorsed by TCIL, number ofMSMEs using the services and number of MSMEs that fully availed the services andhence were eligible for subsidy. The request by MSME should be Aadhar linked andsubsidy will be disbursed through DBT route.

(iii) Unit applying for services through this MSME page will be routed to TCIL as well asservice provider portal and will make necessary payments through payment gatewaysafter selecting the desired service.

(iv) ADC (PS) desired that first cut of this web page should be ready by 12.06.2017 eveningfor further evaluation.

(v) AS&DC directed that the rates of services by various service providers should behighlighted under categories like market rate, special price to MSMEs and under subsidycategory separately so that the customer may get an idea of economy of services beingoffered under the scheme. Further, the services under all verticals ie., ERP, Accounts,Design, Regulatory Compliances etc should be classified in 3 categories namely Basic,Standard & Premium depending upon the modules covered in respective vertical.

(vi) Regarding media plan, TCIL presented draft of SMS to be used for propagating thescheme. The draft of SMS was agreed by AS&DC. In addition, TCIL was directed todesign 20 draft SMS for social media and about 70 twitter messages.

(vii) TCIL was asked to prepare a draft of newspaper advertisement in line with 'MSME databank' advertisement published by % DC (MSME) recently

(viii) TCIL was asked to prepare a video film of 8-10 minutes duration regarding schemeconcept, implementation strategy etc. This film may be used during workshops,

awareness programmes and on other platforms for dissipating information about thescheme.

(ix) It was also desired that each service provider should also make short films in rio theirservices for dissipating information to their respective clients.

3. Meeting ended with vote of thanks to the Chair.

Review Meeting on Digital MSME Scheme held on 09.06.2017

S.No. Narne of Officer & Designation Narne of Orzanisation1 Sh. Surendra Nath Tripathi 0/0 DC (MSME)

AS&DC2 Sh. Piyush Srivastava 0/0 DC (MSME)

ADC3 Sh. S.M. Jamkhandi 0/0 DC (MSME)

Director4 Sh. Shubhendu Kumar NIC, % DC (MSME)

Director5 Sh. Vinay Adlakha 0/0 DC (MSME)

Dy. Director6 Shri Rajesh Kapoor TCIL

Director7 Sh. Rajeev Sawhney TCIL

GM8 Ms. Hardeep Kaur TCIL

GM9 Sh. Sandeep Singh TCIL

Dy. Manager10 Shri Vipul Srivastava TCIL

Project Coordinator