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Emma Harlow Graham Haynes Neil McCabe Matt Sawler
reamTeam CorporationBoard of Directors: Reports and
Presentations
Synopsis of Price Strategy Medium Price/Medium Production Strategically moving into a Low Price/High
Production PPF
2013 2014 2015 2016 2017 2018 2019$550
$560
$570
$580
$590
$600
$610
$620
$630
Mountain Bike Price Strategy
Mountain
2013 2014 2015 2016 2017 2018 2019$200$210$220$230$240$250$260$270$280$290$300
Youth Bike Price Strategy
Youth
Inc
Overview of Operations
SCUs
Financial ResultsShareholder Value (SHV) $17.24 $26.38 $38.93 $15.72 $21.22Share Price $17.24 $26.38 $38.93 $15.72 $21.22Number of Shares 1,000,000 834,011 1,000,000 1,031,377 976,648Market Capitalization $17,240,510 $22,001,394 $38,934,694 $16,216,967 $20,724,023Total Shareholder Value $17,240,510 $22,001,395 $38,934,694 $16,216,966 $20,724,024Wholesale Sales $15,594,710 $15,747,203 $25,134,477 $14,363,494 $14,977,613Gross Margin $7,809,076 $7,208,980 $12,041,073 $7,803,929 $7,441,632Profit After Tax $1,904,234 $3,519,271 $4,921,279 $2,657,776 $2,237,015Earnings per Share $1.90 $4.22 $4.92 $2.58 $2.29
Heavy Promotion Strategy
Total costs down from $1,175,000 to $1,325,000. ◦ (11.3% decrease)
◦ 21.5% higher expenditure than the industry average
◦ Our direct competitor spent 30.5% less on promotion at
$900,000
Strong Correlation◦ Between sales and promotion
◦ 3,607 units lost shows demand correlation
Promotion Strategy
Logistical Figures
Sales Conclusions
ConclusionsMarket Share
Questions?
Thank you reamTeam Corporation
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