Cloud Based GIS for SMEs - Amazon S3...0.1% 0.9% 5-10% 20% 65-75% Small Enterprise Micro Enterprise...

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2013 Esri Europe, Middle East and Africa User Conference October 23-25, 2013 | Munich, Germany

Cloud based GIS for SMEs Mohammed Abdelaziz

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SME Definition

Cloud based GIS for SMEs

Source: South African Institute of Public Accountants

Small and Medium Enterprises

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SMEs Worldwide

Cloud based GIS for SMEs

Source: SME Banking Knowledge Guide

0%

10%

20%

30%

40%

50%

60%

70%

Low incomecountries

Middle incomecountries

High incomecountries

SME contribution to employment & GDP

Employment GDP

0.1%

0.9%

5-10%

20%

65-75%

Small Enterprise

Micro Enterprise

Medium Enterprise

Large Enterprise

Corporates & multinationals

Source: World Bank

99%

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Challenges

Cloud based GIS for SMEs

25%

22%

13%

12%

12%

8%

5% 3%

Burden of regulations

Economic uncertainity

Rising costs

Accessing finance

Pressure to lower prices

Lack of demand

Competition

Atrracting & retaining staff

Source: International Federation of Accountants

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Our Goal

Cloud based GIS for SMEs

Corp.

Large Enterprises

Medium Enterprises

Small Enterprises

Micro Enterprises Availing GIS Technology

GIS is helpful for all sectors (industry, commerce, telecom, tourism,…)

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How…?

Cloud based GIS for SMEs

Cost Comparison Traditional Cloud Based

HW

Maps

SW

GIS Training

Maintenance

Access to browser

AGOL subscription

$

Cloud Trad

ition

al

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Scenario

• Small company

• Working in the food industry

• Pack & deliver fresh fruits & vegetables

to outlets & end users.

• Target market is Cairo, Egypt

Cloud based GIS for SMEs

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Cloud Approach

Cloud based GIS for SMEs

1. Business Data Sheets with info related to outlets or customer

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2. Building Layers

Cloud based GIS for SMEs

Tabular to Spatial

ArcGIS Online

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Geo-analyzing outlet locations

Cloud based GIS for SMEs

Sales Trend

Visit Day

Hot Spot

Heat map

Sales Figures

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3. Building Territories

Cloud based GIS for SMEs

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4. Analyzing Sales Territories

Cloud based GIS for SMEs

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5. Public website

Cloud based GIS for SMEs

Tell people where they can find our products

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6. Optimizing Routes

Cloud based GIS for SMEs

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7. Monitoring KPIs

Cloud based GIS for SMEs

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8. For future, adding new locations

Cloud based GIS for SMEs

Collect info about future outlets using Collector for ArcGIS

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Whole image

Cloud based GIS for SMEs

Desktop

Tablets

Smartphones

Websites

Browsers

Social media

ArcGIS Online

Collector for ArcGIS

Route Planner

Operations Dashboard

Esri maps for Office

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Conclusion

Cloud based GIS for SMEs

Items needed

+ +

An SME is able to:

• Monitoring Performance on Map • Perform Geo-marketing Analysis • Forget about managing GIS infrastructure • Publish locations to public & potential customers • Easy exit if needed

at affordable cost $$

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“Cloud is Democratizing Technology”

Esri EMEAUC13 Cloud based GIS for SMEs

Thanks