CCMM Nov 26th, 2014 Cross-Flow Microsand Submicron ......–Conference – publications -...

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Cross-Flow Microsand

Submicron Filtration Systems

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CCMM Nov 26th, 2014

Vortisand®

Exclusive & proven technology for more than 20 years

Over 2,500 Vortisand filters WW

Headquarter in Montreal, Canada

Offices in USA & France

Overview

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30,000 ft2 facility in Montreal

Design

Engineering

Manufacturing

Drinking Water

Water Intake

Water reuse - RO

Recreational

VORTISAND® FILTRATION SYSTEMS – FOR VARIOUS APPLICATIONS

HVAC Commercial & Industrial

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Clients Sample of the Vortisand® system

Datacenters

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Our industry =Long sales cycle

1) Get engineering firm to specify Vortisand

Review Technical requirements & specs

Provide Budgetary pricing

Complete technical specifications & drawings

2) Quote various MEP contractors on specifics

They often try to interchange technology

They try to save $$$ to get lowest total bid

Total selling cycle time is often 18-24 months !

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Truly Global…!

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Rhyad Saudi Arabia

Tokyo, Japon

Houston TX, USA

Free Zones = 100% owned Subsidiary

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The Region and potential - 2020

DC Potential

1,000,000 TR

Cooling Tower GPM

2,500,000 GPM

Side Stream Filtration GPM

75,000 GPM

Some Guidelines – local culture • Email is not essential to be answered !!!

• English is the universal tool with many variances !

• Majority of populations in UAE - Qatar are expatriates

– Philippine citizens in hospitality industry

– 8 millions Indian in GCC ( Engineers – Technical- etc)

• Geopolitical sensitivities:

– Arabic Gulf not Persian Gulf

– Middle east map illustrated

– Remuneration variable according to nationalities !

– Business Visa to enter Saudi Arabia with details !

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Market growth

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Total population= 2,3M but only 257,000 Quatari citizens !!! 90% expat

http://graphics.eiu.com/upload/eb/Gulf2020part2.pdf The Economist

Dubai public images…!

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Reality of the real estate market !

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Warnings : do not get overexcited !

• Everyone are very open to new concepts !

– Conference – publications - exhibitions :

– But adoption is much more difficult

– Request local references: same city, same industry!

• Foreigners have short terms vision/ interests

• Quite often, no real decision authority

• Local network between owners is very strong

• Beware of local «sponsors»

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Conclusion • Gulf countries offers great opportunities for

ANY KIND of Business or Services !

• Have to be patient: their pace not yours!

• Their rules: not yours !

• Key decision makers are often not the foreigners that you deal with!

• Make sure to be paid on time: EDC crucial

• CCMM network can be a good starting point

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Thank you

maurice.piche@sonitec.com

www.sonitec.com 16

Won the Alpha Award 2014:

Excellence in manufacturing

Best Innovative product

Finalist at 2014 Awards Gala

Best Cleantech Water Technology

3 Finalists at 2014 Gala ( Dec 2014)

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