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Atmosphere Bri’ana Rowland, Caroline Williamson, Cordell Green, Nijah Flores, Stephanie
Sailes
Target Market
Males and Females
Early 20’s to mid 30’s
College students, andyoung adults beginning their careers
Marketing Objectives
Social Media
Flyers
Reward Card
Product Assortment and Price Zone
Store Atmospherics
Signage
Floor Layout
Lighting & Fixtures
Wall Elevation
Mannequins
Window Display Ideas
Window Display
TrendBoard
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