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Atmosphere Bri’ana Rowland, Caroline Williamson, Cordell Green, Nijah Flores, Stephanie Sailes

Atmosphere (2)

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Atmosphere Bri’ana Rowland, Caroline Williamson, Cordell Green, Nijah Flores, Stephanie

Sailes

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Target Market

Males and Females

Early 20’s to mid 30’s

College students, andyoung adults beginning their careers

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Marketing Objectives

Social Media

Flyers

Reward Card

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Product Assortment and Price Zone

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Store Atmospherics

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Signage

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Floor Layout

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Lighting & Fixtures

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Wall Elevation

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Mannequins

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Window Display Ideas

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Window Display

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