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Collaboration at Scale: Impact Mapping13-Sep-2017
Collaboration at Scale
Designed for Scrum-centric organizations with more than 10 Scrum teams, the Collaboration at Scale webinar series provides focused, outcome-driven solutions to collaboration problems faced by Product Owners, ScrumMasters, and Development Teams.
Produced by the Scrum Alliance and Conteneo, Inc., we’re proud of the many distinguished experts who share their wisdom in our series.
Luke Hohmann
2 Christian Hassa
Nigel Thurlow
2-4 WEEK SPRINT
DAILY SCRUM MEETING
(EVERY 24 HOURS)
POTENTIALLY SHIPABLE PRODUCT INCREMENT
SPRINT BACKLOGPRODUCT BACKLOG
3
Common Scrum Challenges
Tech Debt
Release Planning
Roadmap
Retros
Liftoffs
Refining
Value-Based
Backlogs
Priorities
Depend-encies
Done, Done
CI/CD
TODAY:Impact Mapping
Oct 2017: Problem Type Strategies
Product Discovery
Partner Engagement
Which technique has the greatest influence in your strategic planning processes?• We use financial projections like ROI• We use estimates of market share• We use market research and market feedback• We use Impact Mapping• I think we use a formal technique but I don’t know what it is• I don’t know if we use any formal technique• We don’t use a formal technique
4
POLL QUESTION
Agenda
1 What is an Impact Map and why should we want them?
2 Creating an Impact Map3 Integrating Impact Maps into Scrum4 Tips and Techniques
5Gojko Adzic wrote a great book on Impact Mapping!
What is an Impact Map?… and why do we need one?
6
Impact mapping is a strategic planning technique designed to help organizations align tactical work to strategic priorities.
It helps teams plan better by helping “business leaders” and “technical teams” collaboratively explore how to achieve desired business outcomes.
7
8
Why are weinvesting?
Who can help or hinder?
How will it happen? What can we
do to support or prevent it?
Sphere of Influence Zone of Control
Who is we?
Example
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Zone of control
Sphere of influence
Goal
Actors
Impacts
Deliverables
Reduce Accidents with
Pedestrians
Car Driver
Pays more
Attention
Speed Limit
Drives Slower
Radar Control
Speed Bumps
Roundabout
Why should we want them?
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Did we hit our targets?
What is the intended impact of our hard work?
Imagehttp://img03.deviantart.net/26da/i/2008/226/7/7/harder_better_faster_stronger_by_momentscomic.jpg
We have lots of ideas – are we choosing to implement those with
the highest business value?
What area would benefit most from Impact Mapping?
• Visualizing hypotheses to be validated for our product• Helping to refine product backlog items • Identifying product items that have the greatest contributions• Explaining features and success factors during project liftoff• Aligning large distributed teams on strategic goals• Helping make choices during release planning• Helping prioritize items during roadmapping
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POLL QUESTION
How To Create an Impact Map
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Remember the Future!
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Think about the product / release / project / feature that you're currently working on.
Imagine it launched and is a vast success: What happened? How did you know it was successful? What is the "victory condition" for your current work?
Less Impactful More Impactful
Remember the Future
“We delivered all the stories in the
backlog.”
“We increased conversions from trial
accounts to pro accounts by 10%!”
Identifying Goals
14
20/20 Visionhttp://bit.ly/2raW9ml
Prune the Future
Product Box
Speedboat
Cover Story
Quantify and Measure Impact
15
Reduce Time for Handling Cases
1 2 3 4cm
Scale: how to quantify? Meter: how to measure?
Average # of days to complete(last 100 completed cases)
Case database:opened date to closed date
Tom Gilb: Competitive Engineering, PLANGUAGE
Benchmark: current situation
150 days
Target: “Landing Zone”
50 days 10 days
Bring the Goal and the Impact Together
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Develop Actors, “Actions” and the Results
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Spider Web
CustomerPersonas
Reduce Accidents with
Pedestrians
Car Driver
Pays more
Attention
Speed Limit
Drives Slower
Radar Control
Speed Bumps
Roundabout
Which Should You Do First?
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Installing Speed Limit signs is likely
easy and cheap
Installing a Roundabout may produce a better
change but could be costly
Radar Control may produce
more revenue!
Which Should You Do First?
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Greatest Impact
Effort / Cost
Impact Effort Matrixhttp://bit.ly/2sTMxMW
Integrating Impact Maps into Scrum
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High Impact Items Feed Roadmaps & Backlogs
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market driven road maps
FeatureUser story
nnn
Bug FixUser Story
nnnBacklog
Testing and Assessment
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Image from: 50 Quick ideas to improve your user stories: https://leanpub.com/50quickideas
Summary
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Summary: Impact Mapping…
• is a tool/technique to help develop and align ideas about a product or market opportunity
• promotes a shared understanding between business and technical leaders about assumptions and risks
• helps slicing and prioritizing roadmaps and backlogs to maximize business outcomes and early safe-to-fail validation
• complements existing tools and techniques already in use.
… helps you create an impact!
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What do you want for the Nov 2017 webinar?
• Distributed Team Liftoffs / Kickoffs• Buyer and User Personas• How to Prioritize a Backlog• Facilitating Online Meetings• User Teardowns• How To Implement Lean Coffee at Scale• Problem Solving the Toyota Way• Analyzing Retrospective Data at Scale• Beyond Budgeting / Agile Portfolio Management• My desired topic isn’t listed – email luke.hohmann@conteneo.co
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POLL QUESTION
Discussions
26
Thank you for attending.
Our next webinar is 11-Oct-2017 on Problem Types and Problem Solving Strategies.
Luke Hohmannconteneo.co
Christian Hassatechtalk.at
Nigel Thurlowscruminc.com
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