Collaboration at Scale: Impact Mapping13-Sep-2017

Collaboration at Scale

Designed for Scrum-centric organizations with more than 10 Scrum teams, the Collaboration at Scale webinar series provides focused, outcome-driven solutions to collaboration problems faced by Product Owners, ScrumMasters, and Development Teams.

Produced by the Scrum Alliance and Conteneo, Inc., we’re proud of the many distinguished experts who share their wisdom in our series.

Luke Hohmann

2 Christian Hassa

Nigel Thurlow

2-4 WEEK SPRINT

DAILY SCRUM MEETING

(EVERY 24 HOURS)

POTENTIALLY SHIPABLE PRODUCT INCREMENT

SPRINT BACKLOGPRODUCT BACKLOG

3

Common Scrum Challenges

Tech Debt

Release Planning

Roadmap

Retros

Liftoffs

Refining

Value-Based

Backlogs

Priorities

Depend-encies

Done, Done

CI/CD

TODAY:Impact Mapping

Oct 2017: Problem Type Strategies

Product Discovery

Partner Engagement

Which technique has the greatest influence in your strategic planning processes?• We use financial projections like ROI• We use estimates of market share• We use market research and market feedback• We use Impact Mapping• I think we use a formal technique but I don’t know what it is• I don’t know if we use any formal technique• We don’t use a formal technique

4

POLL QUESTION

Agenda

1 What is an Impact Map and why should we want them?

2 Creating an Impact Map3 Integrating Impact Maps into Scrum4 Tips and Techniques

5Gojko Adzic wrote a great book on Impact Mapping!

What is an Impact Map?… and why do we need one?

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Impact mapping is a strategic planning technique designed to help organizations align tactical work to strategic priorities.

It helps teams plan better by helping “business leaders” and “technical teams” collaboratively explore how to achieve desired business outcomes.

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8

Why are weinvesting?

Who can help or hinder?

How will it happen? What can we

do to support or prevent it?

Sphere of Influence Zone of Control

Who is we?

Example

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Zone of control

Sphere of influence

Goal

Actors

Impacts

Deliverables

Reduce Accidents with

Pedestrians

Car Driver

Pays more

Attention

Speed Limit

Drives Slower

Radar Control

Speed Bumps

Roundabout

Why should we want them?

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Did we hit our targets?

What is the intended impact of our hard work?

Imagehttp://img03.deviantart.net/26da/i/2008/226/7/7/harder_better_faster_stronger_by_momentscomic.jpg

We have lots of ideas – are we choosing to implement those with

the highest business value?

What area would benefit most from Impact Mapping?

• Visualizing hypotheses to be validated for our product• Helping to refine product backlog items • Identifying product items that have the greatest contributions• Explaining features and success factors during project liftoff• Aligning large distributed teams on strategic goals• Helping make choices during release planning• Helping prioritize items during roadmapping

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POLL QUESTION

How To Create an Impact Map

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Remember the Future!

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Think about the product / release / project / feature that you're currently working on.

Imagine it launched and is a vast success: What happened? How did you know it was successful? What is the "victory condition" for your current work?

Less Impactful More Impactful

Remember the Future

“We delivered all the stories in the

backlog.”

“We increased conversions from trial

accounts to pro accounts by 10%!”

Identifying Goals

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20/20 Visionhttp://bit.ly/2raW9ml

Prune the Future

Product Box

Speedboat

Cover Story

Quantify and Measure Impact

15

Reduce Time for Handling Cases

1 2 3 4cm

Scale: how to quantify? Meter: how to measure?

Average # of days to complete(last 100 completed cases)

Case database:opened date to closed date

Tom Gilb: Competitive Engineering, PLANGUAGE

Benchmark: current situation

150 days

Target: “Landing Zone”

50 days 10 days

Bring the Goal and the Impact Together

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Develop Actors, “Actions” and the Results

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Spider Web

CustomerPersonas

Reduce Accidents with

Pedestrians

Car Driver

Pays more

Attention

Speed Limit

Drives Slower

Radar Control

Speed Bumps

Roundabout

Which Should You Do First?

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Installing Speed Limit signs is likely

easy and cheap

Installing a Roundabout may produce a better

change but could be costly

Radar Control may produce

more revenue!

Which Should You Do First?

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Greatest Impact

Effort / Cost

Impact Effort Matrixhttp://bit.ly/2sTMxMW

Integrating Impact Maps into Scrum

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High Impact Items Feed Roadmaps & Backlogs

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market driven road maps

FeatureUser story

nnn

Bug FixUser Story

nnnBacklog

Testing and Assessment

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Image from: 50 Quick ideas to improve your user stories: https://leanpub.com/50quickideas

Summary

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Summary: Impact Mapping…

• is a tool/technique to help develop and align ideas about a product or market opportunity

• promotes a shared understanding between business and technical leaders about assumptions and risks

• helps slicing and prioritizing roadmaps and backlogs to maximize business outcomes and early safe-to-fail validation

• complements existing tools and techniques already in use.

… helps you create an impact!

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What do you want for the Nov 2017 webinar?

• Distributed Team Liftoffs / Kickoffs• Buyer and User Personas• How to Prioritize a Backlog• Facilitating Online Meetings• User Teardowns• How To Implement Lean Coffee at Scale• Problem Solving the Toyota Way• Analyzing Retrospective Data at Scale• Beyond Budgeting / Agile Portfolio Management• My desired topic isn’t listed – email luke.hohmann@conteneo.co

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POLL QUESTION

Discussions

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Thank you for attending.

Our next webinar is 11-Oct-2017 on Problem Types and Problem Solving Strategies.

Luke Hohmannconteneo.co

Christian Hassatechtalk.at

Nigel Thurlowscruminc.com