Fa102a #2.5

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FA102a Research and Speculative Product/Service Development

Colonization of Alien Worlds Justin Archinaco

Assignment One, Research

Colonization of Alien Worlds Justin Archinaco

“Here’s how we could build a colony on an alien world”

http://www.kurzweilai.net/heres-how-we-could-build-a-colony-on-an-alien-world

Assignment One, Research

Colonization of Alien Worlds Justin Archinaco

3D printers will turn materials from the local alien soil in to physical structures

http://www.dailymail.co.uk/sciencetech/article-3383610/Will-astronauts-living-Moon-2030-European-Space-Agency-leading-plans-3D-print-Lunar-Village.html

Assignment One, Research

Colonization of Alien Worlds Justin Archinaco

To live on mars solar cell technology will have to be greatly improved

http://www.kurzweilai.net/heres-how-we-could-build-a-colony-on-an-alien-world

Assignment One, Future Product or Service

Colonization of Alien Worlds Justin Archinaco

Colonization of other world -Its our destiny - Is it in reach - Next best vacation?

Sources For Brand Character Words

• Persona: “Adventure Of a Lifetime” by Coldplay

• Purpose: “Go the distance” by Michael Bolton

• Language: “Part of your world” by Jodi Benson

• Tone: “Believer” by American Authors

Colonization of Alien Worlds Justin Archinaco

Naming Procces

• Name: HuVive

• Words for naming:Human, Survive, Martian, Interstellar

• Name possibilities:– HuVive ( Created by combining Human & Survive )– Intellar ( Created by removing the “erte” )

Colonization of Alien Worlds Justin Archinaco

Final Product/ Service NameColonization of Alien Worlds Justin Archinaco

Name: HuVive

Brand Character Diagram SketchesColonization of Alien Worlds Justin Archinaco

Persona Purpose

Language

Tone

We are legends, every day

I cango the Distance

I Want More

Doesn't matter what's out there

Huvive

Colonization of Alien Worlds Justin Archinaco

Brand Character Diagram