Big Data, Small Dashboard

ANDREA MAIETTA

BIG DATA,

SMALL

DASHBOARD

@andreamaietta

amaietta@gpawidegroup.com

Big data

http://www.turing-gateway.cam.ac.uk/images/thematic%20pages/Big%20Data.jpg

Who controls the past controlsthe future

https://matteroffactsblog.files.wordpress.com/2013/11/big-brother-1984.jpg

Need input!

https://i.kinja-img.com/gawker-media/image/upload/ax7d5yo0tpwazukz0pfe.jpg

Input? We have plenty

http://thenextweb.com/wp-content/blogs.dir/1/files/2014/03/data-flow.jpg

We want information…information… information…

http://images.simplysyndicated.com/wp-content/uploads/2015/01/Number-Six-the-prisoner-26757617-1024-768.jpg

What is a dashboard?

A metaphor

http://saniwaxgallery.com/wp-content/uploads/1088e-bentley-mulsanne-limousine-top-resolution.jpg

A definition by Stephen Few

THE rule:communicate effectively

Anscombe’s quartet

https://en.wikipedia.org/wiki/Anscombe's_quartet

Anscombe’s quartet

Russian campaign

http://www2.stetson.edu/~jrasp/_images/Minard.jpg

Happiness vschange requests

Avoid clutter

http://pagehanify.com/7criteria/wp-content/uploads/2011/01/Clutter.jpg

Does that ring a bell?

Does that ring a bell?

Does that ring a bell?

Stories from the trenches: 3D histogram in Excel

Can you decipher the graph?

http://2.bp.blogspot.com/-HL2T9OfrYBY/UVsyIQhFOoI/AAAAAAAAEKc/74LB2jcc8e0/s1600/Capture345555.JPG

It gets worse…

http://4.bp.blogspot.com/-wizdbl0YVnM/UVsyjy4vjCI/AAAAAAAAEKk/OCD7QHHCerE/s1600/Capture455523.JPG

…and worse

http://3.bp.blogspot.com/-GOee5YnNTxs/UVsy3Z6D8-I/AAAAAAAAEKs/rutxtWuGbTM/s1600/cones.JPG

Just because you can,doesn’t mean you should

http://biostat.jhsph.edu/~jleek/cox.jpg

Stories from the trenches: School of Management

Average pay rise (?!?)

Professional areas

Areas of origin

Previous education

How much this graph remindsme of Mr. T

http://funigy.com/img/0216/how-much-this-graph-reminds-me-of-mr-t.jpg

Stories from the trenches:Illustrator tutorial

Graphing batting data

http://www.trbimg.com/img-553fe384/turbine/la-sp-sn-designated-hitter-celebrate-baseball-20150428

From this…

http://creativepro.com/illustrator-how-to-no-more-boring-graphs-ever/

…to this

http://creativepro.com/illustrator-how-to-no-more-boring-graphs-ever/

You may be wondering…

http://kyoko9.deviantart.com/art/Gorilla-VI-42583809

A case study

The context

http://thetangential.com/wp-content/uploads/2012/01/Call-Center.jpg

The dashboard

Overall evaluation

http://i.huffpost.com/gen/2421220/images/o-OVERWHELMED-facebook.jpg

Highlighted non data pixels

Wrong use ofmost relevant space

Scrolling required

Table requires (a lot of) scrolling

Chartjunk

A 3D pie chart

Pointless use of colors

Pointlessy highlighted tables

Wrong media

Pointless duplication

Missing context

Out of this darknessand into the day

Let’s fix this thing!

http://7-themes.com/data_images/out/15/6817750-wreck-it-ralph.jpg

We need a suitable language

https://matteroffactsblog.files.wordpress.com/2013/11/big-brother-1984.jpghttps://matteroffactsblog.files.wordpress.com/2013/11/big-brother-1984.jpg

Edward Tufte

6e52bc30-f4d3-11e2-a62e-00144feabdc0

The cognitive style of power point

6e52bc30-f4d3-11e2-a62e-00144feabdc0

John Wilder Tukey

https://www.opensciencedatacloud.org/static/dashboard/img/home/john-tukey-crop.jpg

Wilder Tukey != Wild Turkey

http://wildturkeybourbon.com/wp-content/uploads/2015/06/WT_WheretoFind_v3.jpg

Stephen Few

http://www.bi-podium.nl/mediaFiles/workshops/45_ori_new_stephen_few_tow_day_workshop_show_me_the_numbers.jpg

What to include?

http://www.zastavki.com/pictures/originals/2013/Animals___Monkeys_Monkey_and_scratches_head_054129_.jpg

It depends

https://typeset-beta.imgix.net/rehost/2016/9/13/2195f1a7-cf36-4056-b1fd-0752ff9ce834.jpg

Chartjunk

Chartjunk

https://johnhdavisdotcom.files.wordpress.com/2015/02/dirty-harry-11.jpeg

A 3D pie chart

A 3D pie chart

http://1.bp.blogspot.com/-wZIcHyJJrBs/T3UTuMr1h_I/AAAAAAAAC8M/y5n5EQSwzp4/s1600/falling-down-original.jpg

Pointless duplication

Pointless duplication

Remove duplication

Change media type

Removehighlighted non data pixels

Remove morehighlighted non data pixels

Remove label

Remove noise

Add data

Remove duplication

Change sort order

Clarify

Add data

Our journey

Pointless duplication

Pointless use of colors

Feels likeI’ve been here before

Remove pointlessuse of colors

Simplify… or don’t

Everything should be made as simple as possibile, but not simpler

http://www-tc.pbs.org/wgbh/nova/assets/img/full-size/einstein-big-idea-merl.jpg

Missing context

Missing context

Answers within time limit

Add another dimension

Highlight points of attention

Don’t alter meaning

Box plot

A little aside:think Wayne Gretzky

http://www.esthockey.ee/wp-content/uploads/2016/09/best-hockey-players.jpeg

Edmonton Oilers1985-86 Stats

http://www.quanthockey.com/nhl/teams/edmonton-oilers-players-1985-86-nhl-stats.html

With or without you: a comparison

With or without you: a comparison

Know your data!

http://www.atleticacinisello.it/giovani/wp-content/uploads/2016/01/I-Want-You.jpg

Back to our batting stats

http://creativepro.com/illustrator-how-to-no-more-boring-graphs-ever/

Who’s been the best?

Who’s improving?

Remove wasted space

Both things at once

Let’s see some good stuff

A Sales Dashboardby Stephen Few

http://amzn.to/2gpymKC

Where to go from here

Wax on, wax off

https://footballbeyondthestats.files.wordpress.com/2013/09/karate-kid-2.jpg

All valley championship final

http://statcdn.fandango.com/MPX/image/NBCU_Fandango/432/767/KarateKid_CraneKick.jpg

Improve, then improve again

http://news.images.itv.com/image/file/810122/img.jpg

Maybe there's more to life than being really, really, really ridiculously good looking?

http://jojud265nia2bj9sy4ah9b61.wpengine.netdna-cdn.com/wp-content/uploads/2015/07/zoolander2-1600x900-c-default.jpg

At my signal,unleash knowledge!

http://news.images.itv.com/image/file/810122/img.jpg

Q & (hopefully) A

Don’t be shy!

http://cdn2.hubspot.net/hub/53/file-2531623043-jpg/question_post_it.jpg

Suggested readings

Don’t judge a book by its cover

Suggested readings

Suggested readings

Suggested readings

Suggested readings

Suggested readings

Suggested readings(technology related)

ANDREA MAIETTA

BIG DATA,

SMALL

DASHBOARD

@andreamaietta

amaietta@gpawidegroup.com