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De kern van deze workshop is hoe je sociale media kunt inzetten om je digitale identiteit vorm te geven, te ondersteunen en te versterken.
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The
brand
ME!
Jan Krans & Max Janssen
© 2009 Awareness CONFIDENTIAL
Social Media Growth
In 2008
Social Media Growth
In 2008
Growth in 2008Growth in 2008
150M150M usersusers
170170 countriescountries
700M700M Photos uploaded monthlyPhotos uploaded monthly
© 2009 Awareness CONFIDENTIAL
Growth in 2008Growth in 2008
1.2B1.2B Tweets so farTweets so far
4.4M4.4M Unique monthly visitorsUnique monthly visitors
© 2009 Awareness CONFIDENTIAL
New blogs in 2008New blogs in 2008
77%77% Of web users read blogsOf web users read blogs
1M1M Posts are written dailyPosts are written daily
95%95% of reporters have blogsof reporters have blogs
© 2009 Awareness CONFIDENTIAL
30.1M30.1M UsersUsers
Images uploadedImages uploaded3B3B100M100M Videos viewed dailyVideos viewed daily
91%91% Growth in 2008Growth in 2008
59M59M Monthly usersMonthly users
© 2008 Awareness CONFIDENTIAL
6M6MFacebook fansFacebook fans
350K350KTwitter followersTwitter followers
$500M+$500M+Funds raised through the webFunds raised through the web
© 2008 Awareness CONFIDENTIAL
Consumers have adopted
social media.
Consumers have adoptedConsumers have adopted
social media.social media.
How are you adopting?How are you adopting?How are you adopting?
You are the brand!
Where
do YOU
stand?
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