Linkedin 3 leverage your network

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3/3 LinkedIn: Leverage your network

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LinkedIn Network Leverage

Wim RAMACKERS

LinkedIn, Session 3: Leverage your Network

Feel free to mail me your questions.

1

LinkedIn Workshops

• Build a PROFILE

2

1

2• Build a NETWORK

3• Build a PERSONAL BRAND

Profile basics

Your PUBLIC resume

• Personal information• Professional picture• Business career• Education & training

TIP: Check the company names

3

THE NEXT STEP

You have your PROFILE

on LinkedIn

You want to invite NEW contacts

4

LinkedIn Network advantages

• Instant INSIGHT

• Available at any TIME

• Crowd SOURCING

5

Plan your network

80 Million PROFESSIONALS are, and counting...

Teachers

Peers

Colleagues

Classmates Neighbours

PartnersWho NEXT?

Friends

Their contacts

Family

Acquainted

Team mates

6

Study your network

• THINK before you do

• Plan your NEW CONTACTS

• Look at your NETWORK STATISTICS

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1: Invite your existing network

Your BUSINESS relations

Your PERSONAL relations

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Show interest

Every contactmay be

the KEY to your next job...

...orINTRODUCE you

to that person

9

Track changes

FOLLOW your network

Contact people in your network that CHANGE company or job

10

Use the event calendar

Find EVENTS

Show YOUR interest

Arrange a MEETING there

MAY5

11

Groups

Look for GROUPS your contacts join

• SUBSCRIBE to their groups

• INVITE contacts from a group

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Be outgoing

Your connections SHARE a lot

• Google• Twitter• MyTravel• SAP Community Bio• Amazon reading list

Respond when APPROPRIATE

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Recommendations

• Dare to ASK a recommendation

• Be SELECTIVE recommending people

• QUALITY OVER QUANTITY

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2: Study your contact’s network

Their BUSINESS relations

Their PERSONAL relations

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Invite their connections

People who are CONNECTED in 2nd or 3d degree

• GET an introduction

• State the REASON

• State a MESSAGE to the person

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3: Other ways

• Use the “People you MAY know” functionality

• Use the SEARCH tools

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Adapt your profile

UPDATE

• Professional headline

• Activity

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Maintain weekly

Adding ONE person to your network

ensures that YOUR NAME

is seen by many

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Home page

• Look who VIEWED your profile

• See if you SHOW UP in search results

• IMPROVE your profile where and when needed

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