Introduction to The Professional Diversity Network

Professional Networking is amplified within

cultures, races and affinity groups

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Professional Diversity Network

The Professional Diversity Network

• Single Source Diversity Recruitment Strategy

• Eight Online Professional Diversity Networks

• Diversity Media Reach of 28 million

• 50 + Non-Profits

• Job Postings Integrated Into The Social

Graph - Amplified with Semantic Matching

• Diversity Recruitment Branding

• OFCCP recordation compliant

• Diversity recruitment resource for over

12,000 companies in the past 18 months

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PDN Affinity Networking Communities

63%

13%

17%

6%

0.8%

Projected 2020 US Population

African-Americans

Hispanics/Latinos

Asian-Americans (1)

Native Americans (2)Whites

82%

10%

6% 2%

1%

Actual 1980US Population

African-Americans

Hispanics/Latinos

Asian-Americans (1)

Native Americans (2)Whites

Favorable Demographic Trends for Ethnic Diversity

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Total MinoritiesTotal Minorities

1. Asian-Americans include Pacific Islanders2. Native Americans include Alaska NativesSource: US Census (based on 2000 Census)

“The buying power of Hispanic Americans will have grown by 613% since 1990, a higher rate than any other ethnic group”

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“The McGraw-Hill companies have worked with iHispano since 2005 to increase their diversity talent pipeline of candidates, and Professional Diversity Network is our go-to solution to build a diverse work environment.”

- Peter CastilloSenior Director, Talent Acquisition

Inclusion & Diversity at The McGraw-Hill Companies

“Diversity is a core value of The McGraw-Hill Companies, and our commitment to a diverse work environment spans generations. Today, our reputation for integrity, quality and innovation depends on our ability to transform the diverse experiences, perspectives and ideas of our employees into outstanding information services and analysis that meet the financial, education and business needs of our customers worldwide.

I believe that we are at our best when the men and women of The McGraw-Hill Companies work and thrive in a dynamic environment where inclusion is encouraged, differences are respected, and diversity is of paramount importance.“

Harold McGraw IIIChairman, President and CEO

Proven Solution

Federal Regulation requires a commitment Diversity Recruitment

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The Federal Government requires diverse hiring practices by Federal agencies and Federal Contractor and Subcontractors.

Comprehensive Diversity Recruitment Solutions

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Nations Leading Culturally Relevant Diversity Recruitment Solution

PDN Product Platform

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Semantic Matching and Search

Job Scrapes

Job Feeds & Posts

Resume Parsing

Social Integrati

on

Diversity

Branding

Culturally Specific Diversity Recruitment Creative Services

OFCCP Reporting

Jobs People Groups

Single Source Diversity Recruitment Solution

Diverse Professionals

Recruitment Media

ProfessionalNetworkingServices

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Diversity Recruitment Marketplace Where Over 80% of Members Self Identify by Affinity, Culture or Race

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Recruitment Products that Harness the Social Graph

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Diversity Recruitment Talent CommunitiesCulturally Relevant Recruitment Engagement and Branding

• Company Specific Diversity Outreach

• Interact with Diverse Candidates

• Diverse Employment Ambassadors

• Promote Company Culture

• Company Specific Job Search Tool

• Amplify Recruitment Media

• Diversity Talent Pipeline

• Facilitates Recruiter – Candidate Interaction

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Optimized for Mobile Engagement

Fifty-one percent of Hispanics and 46% of blacks use their phones to access the Internet, compared with 33% of whites, according to a July 2010 Pew poll.

“PDN” Diversity Recruitment Media NetworkReach Over 28 Million Diverse Candidates

Recruitment Specific Targeting & Optimization

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Over 50 Professional Partner

Organizations

28 Million Audience Reach

PDN Helps You Reach 3 Distinct Diverse Audiences

OrganizationsMedia

50+ Organization and Media Sites