The stena sphere

The Stena Sphere Team 2

1939 Sten A Olsson starts trading in steel, iron, scrap metal and metal products (the basis for the current Stena Metal)

1946 First cargo vessel in operation 1963 Stena Line founded and Stena's

characteristic logo born 1967 Ferry traffic expands with Göteborg-Kiel

route 1972 The terminal at Masthuggskajen is

completed. The business is divided into three: Shipping, Ferry lines and Scrap metal

1973-1995 Mergers and Acquisitions help grow business, 1988 listed on stock exchange

Timeline

2001 Stena Line becomes wholly-owned 2005 Stena DrillMAX I ordered 2006 Stena Long Term Equity founded 2007 Stena Renewable founded 2009 Third DrillMAX delivered. First Suezmax tanker

ordered 2010 Superferries delivered. Ferry traffic to

Germany concentrated to Kiel 2012 Stena LNG is founded. Stena International

Freight founded to focus on exploring new markets in the RoRo and the RoPax segments. Stena IceMax, the world’s first dynamically positioned, dual mast ice-class +1A1 drillship delivered.

Timeline, Continued

The Stena sphere consists of the three parent companies, Stena AB, Stena Sessan AB and Stena Metall AB

Wholly owned by the Olsson famly Revenue in 2013 was approximately $9.3

Billion USD 20000 Employees 175 Vessels

Stena Today

Customer SatisfactionQualityCommitted to People Innovation: 46MPH ferrryResultsStena Cares

Values

Stena’s Business Units

Offshore Drilling

Bulk

RoRo

Stena in the news

Property, Investment & Recycling

Ferry Service

Stena's Amazing Ferry

Posted profits every year since 1939.  Satisfaction by their employees in their annual

survey  Quality and safety efforts have also resulted in

not having a single oil  Stance on Sustainability: Ocean Health. This

is the first organization of its kind, which measures the present state of the sea in several different areas.

Strengths

Stena entered into the LNG (Natural Gas) market in 2011, huge growing market. However, building the necessary infrastructure is both expensive and time- consuming.

Extreme competition among Ferry operators. limited number of routes.

 European growth is lagging behind other counties.

Weaknesses

the total volume of freight transported has increased to 1.8 times global GDP during the past 20 years despite large increases in the price of oil.

Profitable new routes to the Baltic countries are an important venue for expansion. the Black Sea and a newly opened route between South Korea and the Vladivostock/Hunchun area, also open up future opportunities.

Opportunities

Global Energy PricesPiracy

Threats

Questions?