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Hussain Husaini presented "Set up your Corporate Blog" at the #SMMF2012 #Bahrain
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CORPORATE BLOGGING
STOP AND THINK
DON’T WASTE YOUR TIME
DOES YOUR COMPANYNEED A BLOG?
OFCOURSE1.To create new content.2.To share company updates.3.To share industry insights.4.To share opinions and expertise.5.To be more social.6.To generate new leads.7.To connect with your customers.
USING WORDPRESSFOR YOUR BLOG
ABOUT WORDPRESS
1. Started as a blogging platform.2. Grew to a fully pledged CMS (Content
Management System).3. Used by bloggers, governments, business
and e-commerce sites.4. Most widely used open source platform.
WORDPRESS POWERS 17% OF ALL WEBSITES ON THE NET
Source: w3techs.com
WORDPRESS POWERS 54% OF ALL WEBSITES WITH A CMS
Source: w3techs.com
WHY?1. Easy to use.2. Developing at a rapid pace.3. Becomes more flexible for developers with
every release.4. Thousands of free plugins and extensions.5. Designers love it, Developers love it, site
admins love it.
HOSTING SOLUTIONSSHARED SERVER VS VPS VS DEDICATED
SHARED SERVERS1. Highly Cost Effective. Typically starts at 5 usd per month.2. No maintenance cost.3. Typically, they claim to offer unlimited bandwidth and
space – be cautious.4. Can be a bit of a hit and miss when it comes to
performance depending on the server assigned to you.5. Hundreds of sites hosted on a single server.6. Word press Recommends Blue Host, Dream Host and
laughing squid.
VPS SERVERS1. Costs a bit more, typically starting at 20 usd per month, but
on average cost 40 usd per month.2. Comes with managed and un-managed packages, be wary.3. Less websites on each server.4. Better performance and reliability.5. Each site is in a separate partition, so the scripts and
performance of your neighbor's don’t effect your site.
DEDICATED SERVERS1. Expensive Solution. Typically Costs around 200 usd per
month.2. Comes with managed and un-managed packages, be wary.3. A full server is dedicated to your website solely.4. Super performance and reliability.5. Only needed for high traffic websites that will use lots of
resources.
IF YOU ALREADY HAVE A WEBSITE YOU SHOULD BE ABLE TO USE YOUR CURRENT HOST FOR YOUR BLOG
IF YOU ARE LOOKING FOR A HOST, LOOK FOR THE ONE CLICK INSTALL
LET’S GET STARTED
WORDPRESS.COM
VS
WORDPRESS.ORG
SELECT CREATE BLOG
CLICK ACTIVATION LINK IN YOUR EMAIL AND YOU SHOULD GET HERE:
SET UP BASIC DETAILS OF YOUR BLOG
SELECT A THEME FOR YOUR BLOG
YOU CAN OPTIONALLY CUSTOMIZE IT NOW OR DO IT
CUSTOMISATION OPTIONS
CUSTOMISATION OPTIONS
LETS CREATE OUR FIRST POST AND FINISH THE INITIAL SET UP
LETS CLICK ON OUR BLOG NAME IN THE MY BLOG SECTION
NOW WE SHOULD SEE OUR BASIC BLOG
NOW LETS CLICK ON DASHBOARD
WELCOME TO YOUR NEW HOME
LETS EXPLORE THE SETTINGS
FRONT PAGE DISPLAY SETTINGS
LETS START WITH PAGES
CREATING OUR FIRST PAGE
Click To Add Images
ADDING IMAGES
GIVE DETAIL THEN INSERT IMAGE
CREATING LINKS IN CONTENT
Select your text or image and then Click on link icon
CREATING LINKS IN CONTENT
LETS SET UP OUR BLOG
LETS SET UP ALL OUR CATEGORIES
CATEGORIES CAN HAVE CHILDREN
OUR FIRST BLOG POST
Assign a Category or multiple categories
Create Tags
PUBLISH NOW OR LATER
Save as a draft for later
Set a future date to be published
Publish
LETS CREATE OUR WEBSITE MENU
LETS ASSIGN OUR NEW MENU
LETS ADD OUR MENU LINKS
LETS EXPLORE WIDGETS
LETS EXPLORE PLUGINS
POWER OF PLUGINS
THANKYOU FORLISTENING
www.h2monline.com
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