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OSOK Precision Marketing is a mobile consulting firm that offers a full range of services to engineer a successful revenue-enhancing mobile marketing campaign for your business. We guarantee an increase in revenues from our services providing you with the mobile marketing campaign free of charge if it does not add value.
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WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
OSOK Precision Marketing is a mobile consulting firm that offers a full range of services to engineer a successful revenue-enhancing mobile marketing campaign for your business. We guarantee an increase in revenues from our services providing you with the mobile marketing campaign free of charge if it does not add value.
MOBILE MARKETING CONSULTING
TechnologyAs experts in the field, we bring cutting-edge mobile technology delivering campaigns that wow customers ensuring top notch conversion rates.
RevenuesRevenues are guaranteed and we provide services on an incentive scheme to ensure that the value you receive is maximized.
PersonalityWe are real people working with real clients who have real customers. We value each client and create customized products to fit your business.
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
WHY THE URGENCY… There are 6.8 billion people on the planet. 5.1 billion of them own
a cell phone, but only 4.2 billion own a toothbrush. (Source: Mobile Marketing Association Asia)
91% of people keep their phone within 3 feet of themselves, 24 hours a day, 365 days per year. Source Morgan Stanley
3 out of 5 searches are done using a mobile phone 70% of all mobile searches result in action within 1 hour.
(Source: Mobile Marketer)
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
START SEEING GREEN If your business is not taking advantage of the
Mobile ad space, you’re missing out on the hottest trend that’s getting small businesses seeing Green again.
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
INTRODUCTION
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
Who we are…We are a mobile marketing consulting firm that creates campaigns for businesses via various channels to ensure effectiveness and revenue generation. We have built our company around our clients by taking the time to
personalize their mobile marketing campaigns to fit their needs. We are a full-service firm offering sms text campaings, mobile websites and mobile apps to allow your business to reach customers through multiple channels.
www.osokmobilemarketing.com
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
THE TRIPLE THREAT
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
HIT CUSTOMERS FROM 3 ANGLES
SMS Coupon Campaign
Mobile Version of Your Website
Mobile Apps
1
2
3
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
DOMINATE THE COMPETITION Most businesses do not have any of the above Some use a maximum of 1 or 2 of the channels to
reach customers Rarely do businesses use apps but the market has
exploded Beat your competitors and dominate the market by
reaching your customers via 3 channels
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
MOBILE WEBSITE
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
WHY MOBILE? FACT: Customers are using mobile to find your competition.
Source: Google "Understanding Smartphone Users," 2011
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
WHERE’S YOUR PHONE?It takes 26 hours for the
average person to report a lost wallet. It takes 68
minutes for them to report a lost phone.
(Source: Unisys)
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
TV There are MORE mobile
phones on the planet than there are TVs. (Source: Jupiter)
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
MOBILE SEARCH 70% of all mobile searches result in
action within 1 hour. (Source: Mobile Marketer)
Mobile coupons get 10 times the redemption rate of traditional coupons. (Source: Borrell Associates)
Infographic courtesy of InfographicIgnition
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
WHERE’S YOUR PHONE?
9%
91%
91% of all U.S. citizens have their
mobile device within reach 24/7.
(Source: Morgan Stanley)
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
WHERE SHALL WE GO?? Searching for local businesses is
the #1 way people use smart phones (source: google)
…unfortunately normal websites look sloppy and are hard to use on small mobile screens
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
BE HONEST, YOUR SITE SU…
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
HOW CUSTOMERS BENEFIT User friendly Loads fast Easy to see Easy to read Easy to take action Easy to find your location Special offers and coupons Drives targeted traffic that wants to buy Online retailers - a mobile site can increase
consumer engagement by 85% Website visitors are 51% more likely to do
business with an online retailer with a mobile site.
Non Mobile Website Mobile Website
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
SMS COUPON CAMPAIGN
Infographic courtesy of InfographicIgnition
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
SMS MARKETING HOW ARE YOU STAYING IN TOUCH
WITH YOUR CUSTOMERS? Text messaging has been
estimated to be 5 times more effective than direct mail and 10 times more effective than newspaper advertising.
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
SMS MARKETINGUnique Features • It has 97% open rates • It’s immediate • It’s personal • It’s targeted • It’s permission based (opt-in)• It’s time sensitive• It’s cost effective• It’s environmentally friendly• It reaches your audience no matter
where they are
SMS Marketing Benefits:• Gain new clients• Increase Customer Retention• Increase brand awareness• Increase loyalty• Engage your customers• Increase sales• Build a mobile database• You can get more traffic to your business in
one hour, from a single TEXT MESSAGE; than in one year from a search engine listing... if you know what you're doing.
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
Read in 10 Min Not Read in 10 Min
THE AMERICAN LOVE AFFAIR WITH TEXTING 89% of the Population has a
Cell/ Mobile Phone! 90% Use Mobile Phone for
TEXTING 95% of SMS TEXTS are Read
in the first 10 minutes!
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
YOUR CLIENTS LOVE TO TEXT It takes 90 minutes for the
average person to respond to an email. It takes 90 seconds for the average person to respond to a text message. (Source: CTIA.org)
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
GOTTA READ THAT TEXT… Text messaging is 5X more effective than
direct mail and 10X more effective than newspaper advertising
Mobile coupons get 10X the redemption rate of traditional coupons. (Source: Borrell Associates)
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
AND MORE TEXTS…
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
BUILDING A SUBSCRIBER LIST Offer the customer an sms coupon or freebie
Give customer a “special code” to text to a number to receive the offer
– Example: Text 50PercentPizza to 54390
You now have their number in your database
This will be used to send offers that will get them back in your store
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
#1 – CREATE OFFER Give customers a small card or flyer with their purchase
Have flyers or a big offer sign in front of the store or on the wall in your store
Give customers an immediate reward relevant to their current purchase to have them act immediately
– Example: Receive 10% on your current purchase! Just text 10percent to 87692
Use other channels to build a larger list: – Newspaper, direct mail, radio, print, outdoor, billboards,
magazines, on the internet, Facebook, twitter, email
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
#2 – CUSTOMER SENDS TEXT
To: 72727
MSG: 2offpizza
Pizza Hut: $2 OFF any Pizza Delivered right to your door all weekend through Thurs 3/21. 1(555)555-5555 Reply STOP 2end
This automatically puts them in your database so you can now text them offers to entice them back to your store!
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
#3 – AUTOMATED SMS OFFERS Automated but customized sms service sends
coupons to customers to bring them back to spend more money
Limit it to 2-3 promotions per month Each mobile customer in your database will
bring you an average of 2 more transactions!
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
CUSTOMIZED SMS MARKETING Selection of services offered:
Appointment reminders Automated text campaigns Coupons and special offers Customer surveys Product voting SMS broadcasting
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
MOBILE APPS
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
WHY MOBILE APP? FACT: Mobile app downloads will reach76.9 billion in
2014 And will generate $35 billion in sales.
Source: IDC
Mobile apps provide the best mobile experience possible to consumers.
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
WHY MOBILE APPS? FACT: Your customers prefer apps over mobile websites.
Sources: comScore, Alexa, Flurry Analytics, 2012
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
WHAT DOES THIS APP DO?? In just over 3 years, over 20 billion apps have been
downloaded between iPhone and Android devices. Mobile app downloads will reach 76.9 billion and
generate $35 billion in sales in 2014 (Source: IDC)
40% of all Google Maps traffic is from mobile phones 100 Billion “PUSH” Notifications sent
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
QR CODES Are like “barcodes” in that you scan
them with your mobile phone anywhere that it is placed
Once scanned, customer immediately sees either a coupon, website, or other interactive image
Code is linked to your mobile website Place in Ads, Direct Mail, In-Store,
Magazines, or other medians Used only with SmartPhones
Scan this QR Code with your Smartphone for quick access to our mobile website. Make reservations, see our menu, or order take-out from your mobile phone with click2call ordering!
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
LOYALTY COUPON QR CODES GPS coupons based on
location Allows customers to ‘check
in’ to receive special offers when near your location
14 million Americans scanned QR codes in July 2011
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
GOOGLE PLACES Allows customers to easily find
you Drives customers who already
have interest Great review scores increases
your credibility, image and reputation
Get quality feedback
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
PUSH NOTIFICATIONS Inform customers about:
– Coupons– Offers– Simple updates about your
business
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
SOCIAL NETWORKING APPS Link customers to
Facebook or Twitter fan or follower pages
40% of social media users access sites via their mobile device
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
SIMPLE AS INFORMATION Simple app just giving info Info on products and
services Restaurant menus Multiple formats: PDF or
text
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
CUSTOMIZED APPSSelection of services offered:
QR codes Loyalty programs Google places Reputation management Push notifications Social media creation and links Information apps
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
YOUR CUSTOMIZED OFFER
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
OUR SPECIAL OFFER #1Mobile marketing text campaign: Meet for a personalized mobile marketing strategy session We work with your business to develop customized and
targeted keyword SMS campaigns Follow up with your database to create automatic but
personalized coupon generation on a periodical basis
$[900].
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
OUR SPECIAL OFFER #2Mobile website creation: Basic plan starts with 10 pages Includes custom graphics and designs Google Maps feature for easy accessibility Click2Call feature for instant connection Bonus: QR Code Generator
$[700].
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
OUR SPECIAL OFFER #3Customized web application: Consultations to determine targeted web app Web app creation Hosting for mobile site Facebook and Twitter pages Push notifications, information apps and other options available
$[900].
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
Total Value: [$2,500]
24-Hour Special: $99760-day money back guarantee if revenues do not increase significantly
SPECIAL COMBINED OFFER
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
NEXT STEPS
WWW.OSOKMOBILEMARKETING.COMMOBILE MARKETING SOLUTIONS
CONTACT US TODAY! OSOK Precision Marketing Discuss specifics including customizations or additional offers Contact A. Snow-Bey, “OSOK”, anytime:
– Phone: (267) 516-5020– Email: Sales@osokmobilemarekting.com– Website: www.osokmobilemarketing.com
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