Inbound marketing in audiology, blog posts to you or me

Preview:

DESCRIPTION

Inbound marketing in audiology is a very new concept. Here is a few ideas for posts to start you off.

Citation preview

INBOUND MARKETING IN AUDIOLOGY

Your Hearing Healthcare Blog

Lets talk posts

So you have decided to blog, good for you. The question is what about?

What you know best of course

Educate those people

Here is ten ideas to start you off

From the MasterThat’s Irish humour by the way

Explanations of hearing loss

You know them, your prospective Patients are interested in them!

Sensorineural

Conductive

Mixed Loss

Hearing Instrument Reviews

What you really think about those aids!

Keep it simple

Laymans terms please

But tell it like it is

Reports on results of hearing instrument fittings

You did that fitting, they loved it, tell the folks why!

Explanations of the process of purchasing

Appointment made

Testing and Demo

Fitting

Fine tuning

Aftercare

You know them, they may not

The importance of a long term relationship with your hearing healthcare provider

Okay it’s not marriage, but it’s a long term committed relationship!

Handling and Patient servicing of hearing instruments

Clean that ventPoke that tube

Change that wax guard

Cleaning and care of hearing instruments

Rub a dub dub

PleaseNot the Aid in

The tub

Cleaning and care devices  for hearing instruments

Manufacturer specific assistive devices

They want to know what is on offer and how it will help them

Traditional Assistive Devices available

Don’t worry, you’ll think of lots more

Recommended