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Gerardo Ponte London, June 2016
Experimenting with Agile to maximize value delivery
Agile supports the digitization journey
[http://www.mckinsey.com/Business-Functions/Business-Technology/Our-Insights/An-operating-model-for-company-wide-agile-development]
ü Adopt a product-oriented organizational structure ü Improve interactions between the business and IT ü Redefine managerial roles and responsibilities ü Reconsider budgeting and planning models
Experimenting with Agile to maximize value delivery
Some BBVA facts
≈ 15 million digital customers
Experimenting with Agile to maximize value delivery
Progressive acceleration of the demand for convenience (zero tolerance for waiting or going to a branch… if there is no clear value
added)
High expectation of customization of the product, price & experience
Key drivers of digital disruption in banking
1
3,5 3
6
10
14
Branch only + ATM and call center + Web basic +App basic +Servicing (web and app)
+Purchase (web and app)
Relative # of interactions per customer
Experimenting with Agile to maximize value delivery
However, two years ago we were still working with a business-like-usual approach: silos...
Digital Payments
Digital Sales
Digital Acquisition
Digital Servicing
PFM
...
Experimenting with Agile to maximize value delivery
BizDev
BizDev
IT
IT
IT
... and predictive methodologies (waterfall)
Experimenting with Agile to maximize value delivery
mid-2014
Digital Banking
CEO
Digital Transformation
New Digital Businesses Big Data Open Platforms
...
But... "if you want different results, do not do the same things"
Experimenting with Agile to maximize value delivery
- Is Lean and Agile
- Can grow and scale
- There is evidence it works
- Has a common vocabulary
- Has an implementation roadmap
- Standard practices (Scrum, XP...)
- Good support from Agile communities
And Scaled Agile showed up as an option
Digital Payments
Digital Sales
Remote capabilities PFM Digital
Acquisition ...
Experimenting with Agile to maximize value delivery
Digital Transformation
System Teams
A Big Bang followed by organic growth
From 10 teams, 150 FTEs
to 35+ teams, 500+ FTEs
Experimenting with Agile to maximize value delivery
Embedding a Design process is uncomplicated
Experimenting with Agile to maximize value delivery
Compensate
Time
Productivity
(Disclaimer: It will get a little worse before it gets better)
Experimenting with Agile to maximize value delivery
Agile Team
CoP Scrum Masters
Business CoPs (PO's, BA's)
Technical CoPs (Testers, Front Dev's, Back Dev's...)
Portfolio + Program Managers
Program 1
Program 2
...
Agile requires relentless improvement (kaizen)
Experimenting with Agile to maximize value delivery
Main benefits so far
- Unique remote experience, blending digital and assisted channels
- Significant increase in digital acquisition and digitization
- Unprecedented increase in digital sales
Experimenting with Agile to maximize value delivery
Summary of lessons learned
- Top management support is crucial
- Executives must play the role of change agents
- Agile coaching is essential at all levels
- Keep internal staff in key positions (e.g., POs, SMs)
- Establish Inspect & Adapt at Portfolio level
- Transition from tactical approaches to a strategic vision
- Spare no efforts to ensure software quality
- Take good care of the business guys!
Gerardo Ponte linkedin.com/in/GPonte
Scrumastering.com Experimenting with Agile to maximize value delivery
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