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YOUYOUNO LONGERNO LONGER
COMPETECOMPETE
WHEN YOUWHEN YOUDDIISSTTIINNGGUUIISSHHYOURSELFYOURSELF!!
Big Picture – We know where we are going
*Forrester The new customer
Big Picture – We know who we are………
AWARENESS INTEREST PREFERENCE ACTION
Activ
ity
Time
Marketing
Marketing
Sales
Sales
Customer diligence
Starts
68%
Customer engages vendor
Customerpurchases
SALES TOOLS QUADERND
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