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Capillary enables retail marketers to easily and quickly manage their customer data, gain insights and personalize interactions across multiple channels, driving a significant increase in sales and loyalty.
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Right ChannelRight MessageRight Now.
Capillary Technologies
Capillary enables retail marketers to easily and quickly manage theircustomer data, gain insights and personalize interactions across multiplechannels, driving a significant increase in sales and loyalty.
• Founded in 2008 by 3 IIT KGP graduates
• 350+ burning spirits across 9 offices in 7 countries
• Privately held
• Backed by:
SO. AFRICA
USA MIDDLE EAST
INDIA
UK
SINGAPORE
AUSTRALIA
Global presence
Private and Confidential 5/18/2014 3
Win BackLost CustomersPUMA converted its inactive customers into active consumers by winning back over 4,000 loyal customers per month for an 80% win-back rate.
www.CapillaryTech.com
Customer Achievements
Mom & Me, a baby and maternity chain with 100+ stores in India lowered its customer attrition by 42% in <6 months.
Acquiring NewCustomers is 5x MoreExpensive than Keepingan Existing One
www.CapillaryTech.com
Capillary’s Intelligent Customer Engagement™ suite provides a cost-effective & easy way to obtain insights from customer big data to provide a targeted and personalized customer experience.
Obtain CustomerInsights Without aData Scientist
www.CapillaryTech.com
Micro-Segmentation and 1:1 Personalization
Pizza Hut increased its repeat
visits per month by 15+% and
realized a 5% increase in sales
through 17,000 campaigns a
day.
www.CapillaryTech.com
Catwalk, an apparel and accessories brand in the US & Caribbean used insights-driven campaigns to offer instant, relevant and personalized store offers and grew the average basket size by 24%
Personalization Instant Coupons within the Store
www.CapillaryTech.com
Benetton’s 15-second mobile sign-up loyalty program lead to a 7.5X growth in its registered customer base, in under 2 years.
Engage Customer through a Loyalty Program
www.CapillaryTech.com
Reach customers through their preferred channel such as mobile, e-mail, social media,in-store or online.
Communicate withCustomersAcross Channels
www.CapillaryTech.com
Store Twenty One, a UK based clothing and home retailer increased salesby 5% and built deeper relationshipswith relevant, real-time, personalized recommendations through its POS.
Provide a CustomerExperience ShoppersTweet About
www.CapillaryTech.com
Capillary Intelligent Customer Engagement™ solutions
Customer Intelligence Manager
CUSTOMER ENGAGEMENT MANAGEMENT PLATFORM
Capillary Intelligent Customer Engagement™ Suite
Om
ni-
chan
nel
Campaign Manager
Co
re
Value Added
Services
LifecycleMarketer
Loyalty Manager
CSAT Manager
In Store Marketer
E-CommerceMarketer
Mobile Marketer
Social Connect
www.CapillaryTech.com
Product snapshot
www.CapillaryTech.com
Built for retailers; powered by customer analytics;
Integrates customer data from multiple channels
Cloud-based, complete customer engagement platform
Minimal technical intervention from customers;
real-time analytics
Launch in weeks, not months with results in <90 days 4
3
2
1
Marketing Data Warehouse & Single Customer View
Advantage: Capillary
www.CapillaryTech.com
An award winningcompany & CEM platform
www.CapillaryTech.com
www.CapillaryTech.com
Be in Good Company
Join the Intelligent Customer Engagement Revolution
Krishna MehraCo-founder & President, Americas Region
Kmehra@CapillaryTech.com
Janet A. Jaiswal
VP of Marketing
Janet@CapillaryTech.com
800 W. El Camino Real Suite 180Mountain View, CA 94040
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