BROEKMAN communications :: Marketing Agency to the Jewish Community

Jewish CommunityMarketing & PR Agency

Identity & RebrandingAdvertising & PR Campaigns

Website Development / CMS SolutionsDonor Development & Event Production

Community Engagement MarketingLeadership & Board Consulting

MARKETING + CREATIVE = BROEKMAN• Founded as a marketing/pr agency in August 2000

• Marketing Director + Creative Director + Consultant in ONE• Specialized niche in working with Jewish Community

Organizations and Not-For-Profit Sector• Services include:

• Website Development • Brand Management & Marketing/PR Programs• Identity Campaigns• Graphic Design & Printing• Advertising – Print, Web and Grassroots• Social Networks & Online Media Advertising

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www.broekmancomm.com

NON-PROFIT MARKETING/PR• International Coaches Federation• Michael A. Ruddo Foundation• Congress for the New Urbanism – Civic

Art Awards & Conference Party• Screen Actors Guild Foundation - $5M

Capital Campaign for Actors Resource Center

• First Americans in the Arts• J. Paul Getty Center “Coming of Age”

Exhibit Launch• North Hollywood Theatre & Arts

Festival• NoHo Children’s Arts Festival• International Student Film Festival• National Alliance of Hispanic Health• Coro: Southern California• Anti-Defamation League

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JEWISH COMMUNITY EXPERIENCE• Website Management & Development for over 20 synagogues to date.

• University Synagogue (West LA, CA) –Website; Retainer since 2007• Anshe Emet Synagogue (Chicago, IL) – Retainer since 2007 – Marketing & Website• Temple Isaiah (West LA, CA) – Website; retainer since 2009• Congregation Beth Torah (Torrance, CA) – Turnaround Management• Temple Israel (Minn, MN) – Website retainer since 2009• Congregation Beth AM (Los Altos, CA) – MMOTW• Congregation Beth Israel (Vancouver, BC) – Website since 2009• Temple Beth Sholom (Tustin, CA) – Website retainer since 2009• Bet Tzedec (Toronto, Canada) – MMOTW, Event Reg, School Reg• Membership Management Services (Los Angeles, CA) –

Identity Campaign & New Website; 20+ MM2000/MMontheWeb clients• Valley Beth Shalom (Encino, CA) – Nursery School, Young Men’s Club

Parents Association, Chesed Connection, Website Committee• OurSpace.com –Special Needs collaboration Temple Aliyah & VBS• American Jewish University (formerly University of Judaism)

(Alumni Association, 50th Anniversary, Development, Website)• Valley Cities Jewish Community Center – 3 years mrktg Page 3

EXTENSIVE GRAPHIC DESIGN EXPERIENCE

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JEWISH WEB IDENTITY EXPERIENCE

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Case Study – Partnership with Anshe Emet since Nov 2007• Launched MMOnTheWeb interface

(design and implementation) in collaboration with Membership Management Services MM200o• Consulted various constituency groups on Moveable Type, Hostway, and web-related issues• Migrated Website Backend to Wordpress with Adcieo in April 2009• Retainer since to train staff on Wordpress, launch new / manage existing content• Launched internal new SHMUSY Website• Launched AnsheEmetEvents.com as an event registration tool; using as short-term ecommerce solution with paypal shopping cart (numerous YAD, AES events)• Launched Hazzan Alberto Mizrahi in Concert 2009 and 2010• Launched online 2010 Purim Auction

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EXTENSIVE WEB DEVELOPMENT

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EXTENSIVE WEB DEVELOPMENT Cont.

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EXTENSIVE WEB DEVELOPMENT Cont.

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EXTENSIVE WEB DEVELOPMENT Cont.

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EXTENSIVE WEB DEVELOPMENT Cont.

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EXTENSIVE WEB DEVELOPMENT Cont.

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EXTENSIVE WEB DEVELOPMENT Cont.

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EXTENSIVE WEB DEVELOPMENT Cont.

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EXTENSIVE WEB DEVELOPMENT Cont.

ENTERTAINMENT EXPERIENCE• Screen Actors Guild Foundation –

“Brokeback Mountain” benefit premiere, Launch $5m capital campaign

• New Line Cinema “New World” Benefit Premiere for First Americans in the Arts

• J. Paul Getty Center “Coming of Age” Exhibit Launch

• North Hollywood Theatre & Arts Festival

• International Student Film Festival• Storyopolis• Columbia Pictures• Sony Pictures Digital - Screenblast• DreamWorks Animation• Universal Studios – marketing for over

48 feature film titles hitting ppv/vod window

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REAL ESTATE INDUSTRY EXPERIENCEDevelopers:

• Weintraub Financial Services Identity Campaign

• TDG Corp Identity Campaign• Malibu Lumber Yard Graphics & Signage

Program• Elite Home Builders• Advanced Builder LA

Public Relations:• Consensus Planning Group • Congress for the New Urbanism• SJA Strategies• Debibi Strategic Partners

Residential: • Coldwell Banker• ReMax on the Boulevard• Pinnacle Estate Properties• OwenSells.com / Bay Side Properties Page 17

Commercial:• Marcus & Millchap• Rosano & Partners• Rosano Property Management• Roman Group LLC• Creative Environments of Hollywood • 310 Development Company

Financial - Lending & Mortgage:• Lightning Rentals• Lightning Modification• Ridgegate Mortgage• North American Financial Solutions

Home Improvement:• 3-B’z Painting• 4D Construction

OPTIMIZATION & MARKETING

• Search Engine Optimization – “organic” / natural web work. From site maps, URL submittals to hard coding for success!

• Paid Online Advertising – campaign development, creative (banner ads) & booking

• Pay-Per-Click programs - via Facebook, Google Adwords, Bing• Social Networking Consulting – Development and Management of your

organization’s networks (Facebook, LinkedIn, Twitter, MySpace). Profile development, coaching and consulting.

• Viral marketing campaigns• Blog development and management – using open source tools that are easy

to manage (Wordpress, MoveAble Type, Blogger, ...Blogspot)• Social Video Consulting & Distribution (YouTube, MySpace, TubeMogul)• Forums & Community Building• Tagging & Bookmarking (Digg, Delicious)• Online photo albums and more!

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THANK YOU!For your Consideration

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For more information, please CALL Jeremy Broekman at 818-212-9201

email jeremy@broekmancomm.comwww.broekmancomm.com

Linkedin: Jeremy Broekman | Twitter: Broekman