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Accelerate Cape Town presentation for 2010 Central City Partners Forum
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Guy Lundy
2
Vision
To create a Southern Tiger by 2030; the Cape as an iconic,
internationally competitive region Characterised by
inclusive, sustainable economic growth.
AccelerateCapeTown(ACT)
A private sector initiative aimed atbringing together stakeholders
in the Cape regionto develop and implement
a long-term vision forsustainable, inclusive economic growth.
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orte
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How the world sees us
“I`d imagine that being in Cape Town or Durban, you`d feel out of that
international loop. Cape Town and Durban are
basically villages.”
Keith BrebnorJohannesburg Chamber
of Commerce
What makes cities successful?
Distinctiveness
Connectivity
Ability to attract talent
Capacity for innovation
Source: CEOs for Cities
2010 related projects
1. International Business Club
2. 2010 business opportunities
3. Cape Town business brand
Cape Town International Business Club
• Leverage events that bring large numbers of business leaders to the Cape, in order to generate additional business and investment opportunities
• Connect local decision makers with decision makers who have arrived in Cape Town for one reason, and have them depart realising that Cape Town is the place to be for a host of business reasons
• Modelled largely on the Australian and UK examples
Business Club Activities
• Web-based business information portal• A marketing programme for the Business
Club and Cape Town as a business destination
• A physical location for networking and information
• Networking events• A targeted investment programme
• Brand strategy
• Brand application
• Website portal development
• Connecting with business in the UK and Canada to share lessons
Early stage development: Business Club
• In partnership with the Cape Regional Chamber• Significant research into real opportunities• A series of six (possibly more) workshops for
business leaders– Create enthusiasm– Legal issues– Lessons from events around the world– Creative opportunities for business– Handbook/resources
• Media partners to disseminate information
2010 Business Opportunities Workshops
• “Africa’s party capital”
• Cape Town needs a business brand too
Cape Town Business Brand
Contact details:
Guy Lundy
CEO
Accelerate Cape Town
021 4087255
083 4400208
guy@acceleratecapetown.com
www.acceleratecapetown.com
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