Accelerate Cape Town

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Accelerate Cape Town presentation for 2010 Central City Partners Forum

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Guy Lundy

2

Vision

To create a Southern Tiger by 2030; the Cape as an iconic,

internationally competitive region Characterised by

inclusive, sustainable economic growth.

AccelerateCapeTown(ACT)

A private sector initiative aimed atbringing together stakeholders

in the Cape regionto develop and implement

a long-term vision forsustainable, inclusive economic growth.

Su

pp

orte

d b

y …

How the world sees us

“I`d imagine that being in Cape Town or Durban, you`d feel out of that

international loop. Cape Town and Durban are

basically villages.”

Keith BrebnorJohannesburg Chamber

of Commerce

What makes cities successful?

Distinctiveness

Connectivity

Ability to attract talent

Capacity for innovation

Source: CEOs for Cities

2010 related projects

1. International Business Club

2. 2010 business opportunities

3. Cape Town business brand

Cape Town International Business Club

• Leverage events that bring large numbers of business leaders to the Cape, in order to generate additional business and investment opportunities

• Connect local decision makers with decision makers who have arrived in Cape Town for one reason, and have them depart realising that Cape Town is the place to be for a host of business reasons

• Modelled largely on the Australian and UK examples

Business Club Activities

• Web-based business information portal• A marketing programme for the Business

Club and Cape Town as a business destination

• A physical location for networking and information

• Networking events• A targeted investment programme

• Brand strategy

• Brand application

• Website portal development

• Connecting with business in the UK and Canada to share lessons

Early stage development: Business Club

• In partnership with the Cape Regional Chamber• Significant research into real opportunities• A series of six (possibly more) workshops for

business leaders– Create enthusiasm– Legal issues– Lessons from events around the world– Creative opportunities for business– Handbook/resources

• Media partners to disseminate information

2010 Business Opportunities Workshops

• “Africa’s party capital”

• Cape Town needs a business brand too

Cape Town Business Brand

Contact details:

Guy Lundy

CEO

Accelerate Cape Town

021 4087255

083 4400208

guy@acceleratecapetown.com

www.acceleratecapetown.com

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