About Cafe de Cloud Service

by tansalink

Café de CloudA  consumer-­‐business  pla1orm  for  global  launch

100  hours  of  video  uploaded  every  minute.

                             Crea=ve  Usage                              TutorialProduct  Review

Many  of  them  are  product-­‐related  video  blogs  generated  by  consumers.

                             Haul

etc.                              Unboxing

““““

Many  bloggers  use  and  look  over  a  product  seriously,  then

they  tell  us  their  experiences  and  opinions  without  bias(*  otherwise,  they  lose  their  followers...)

(*)  Photo  by  “Disposable  Dreams”,  flickr

from  their  real  life  space,  visually.

They  are  noteworthy  people  for  consumer  businesses  who  are  struggling  to  the  value  crea=on

“Café  de  Cloud”  is  a  pla1orm  to  enable  businesses  to  interact  with  product  video  bloggers.

Core  persons  in  a  product  crea=on  process  can

Marke=ng

Product  Management

Technology

Product  Design

...

interact  with  overseas  consumers  from  their  place.

Have  a  meaningful  conversa=on  with  a  light  heart,  like  a  cafe  conversa=on,  hence  the  name  “Café  de  Cloud”.  

Let  me  explain  more  details  about  “Café  de  Cloud”.

Café de Cloud

Our  clients  can  interview  consumers  (bloggers)  via  threaded  communica=on  tools.  

Like  Facebook  or  TwiSer,  you  can  post  your  ques=ons  in  your  own  =me.  

This  graph  plots  an  actual  use  case,  

Plot  when  consumers  replied

8:00$AM$

10:00$AM$

12:00$PM$

2:00$PM$

4:00$PM$

6:00$PM$

8:00$PM$

10:00$PM$

8:00$AM$

10:00$AM$

12:00$PM$

2:00$PM$

4:00$PM$

6:00$PM$

8:00$PM$

10:00$PM$

Business  hours(!?)

This  graph  shows  that  consumers  also  post  in  their  own  =me,  u=lizing  narrow  slot  =me.  

Clients  can  communicate  anonymously.

Helloनम#$

Language  services,  such  as  transla=on,  transcrip=on,  etc.,  are  available.  

What  does  this  mean?What  should  

I  ask  next?

If  you  feel  a  bit  of  confusion  about  cross-­‐cultural  communica=on  or  how  to  proceed  in  an  interview  effec=vely,  

I  can  help  you

Consul=ng  service  is  also  available.  

Addi1onally,  “Video  Blog  Produc1on”  service  is  also  available.  

This  service  enables  clients  to  send  sample  products  into  the  target  market,  

and  then  make  consumers  produce  video  blogs.  

...

Our  local  team  delivers  sample  products  to  trial  users,

Instructions!�

with  tutorial  including  product  video  blogging  know-­‐how.  

AZer  using  the  product  for  a  certain  period,

they  make  product  video  blogs.

My  review  is...

><

Hmm,  interes=ng.  I  wanna  know  about...

Clients  view  the  videos,  

and  communicate  with  intended  trial  users.  

“Video  Blog  Producing”  service  is  now  available  for  India,  China,  ASEAN  Na=ons,  Japan  and  USA  markets.  

Visit http://tansalink.com

Contact:contact@tansalink.com