- 1.TOURISM
www.tourmarkindus.com
2. Tourism
Tourism means travel for predominantly recreational or leisure
purposes. Tourism has become a popular global leisure activity. In
2004, there were over 763 million international tourist arrivals.
Tourism is vital for many countries, due to the income generated by
the consumption of goods and services by tourists, the taxes levied
on businesses in the tourism industry, and the opportunity for
employment in the service industries associated with tourism. These
service industries include transportation services such as cruise
ships and taxis, accommodation such as hotels, restaurants, bars,
and entertainment venues, and other hospitality industry services
such as spas and resorts.
3. Recently, the tourism industry has shifted from the promotion of
inbound tourism to the promotion of intrabound tourism because many
countries are experiencing tough competition for inbound tourists.
Some national policymakers have shifted their priority to the
promotion of intrabound tourism to contribute to the local economy.
Examples of such campaigns include "See America" in the United
States, "Get Going Canada" in Canada, and "GuseokGuseok" (corner to
corner) in South Korea.
4. Tourists spend money. This provides employment and a tax base
for reinvestment in infrastructure. Hospitality jobs often require
some education, so governments that promote tourism are likely to
promote primary education. Tourism requires safe places and
upgraded facilities, so there will be more focus on development in
these areas. Tourism is an excellent way to highlight the beauty of
your place and gain peoples interest in protecting it.
5. There are a number of benefits of tourism for both the tourist
and the host destination. On a large scale it offers a good
alternative to some more destructive industries for generating
income both on nationally and privately.
The tourism industry encompasses many different areas, so it also
creates jobs in many different areas. With tourism there comes
hotels, restaurants, car rental agencies, tour companies, service
stations, souvenir shops, sports equipment rentals, and much more.
All of this creates many different levels of employment for people
in a given community.
6. Travel & Tourism takes many different forms - from a trip
only a few hours away from home to long distance travel overseas. A
common belief is that most Travel & Tourism involves large
numbers of visitors from developed countries travelling by air to
destinations in emerging countries. In fact, in most countries, the
domestic tourism market is larger than the inbound market. Of
course, the social and cultural impact of inbound visitors is often
greater than that of domestic tourists.
7. Whether tourism is domestic or international, it involves
visiting a destination away from the area in which one lives and
using the services available in that destination. Therefore,
touristsrequirements are for travel services to reach their
destinations and once there, for services such as shelter, water,
food, sanitation and entertainment.
Travel & Tourism is able to contribute to development which is
economically, ecologically and socially sustainable, because
it:
8. has less impact on natural resources and the environment than
most other industries;
is based on enjoyment and appreciation of local culture, built
heritage, and natural environment, as such that the industry has a
direct and powerful motivation to protect these assets;
can play a positive part in increasing consumer commitment to
sustainable developmentprinciples through its unparalleled consumer
distribution channels; and
provides an economic incentive to conserve natural environments and
habitats which might otherwise be allocated to more environmentally
damaging land uses, thereby, helping to maintain
bio-diversity.
9. The World Tourism Organization (WTO) claims that tourism is
currently the worlds largest industry with annual revenues of over
$3 trillion dollars. Tourism provides over six million jobs in the
United States, making it the country's largest employer.
WTTC with 105 members is the global business leaders forum for the
Travel & Tourism industry. The WTTC have set in place an
extensive strategy to promote a culture of sustainable development
and have put in place a three-tiered structure for its achievement.
The International Hotel & Restaurant Association (IH&RA),
based in Paris, represents over 700,000 establishments in more than
150 countries. Its membership comprises some 50 national and
international hotel and restaurant chains, over 110 national hotel
and restaurant associations, independent hotel operators and
restaurateurs, industry suppliers and 130 hotel schools.
10. Tourmark Indus Pvt. Ltd
Plot No.87, Giri Nagar North Extention,Gandhi Nagar,
Kadavanthra,Ernakulam-682020.Email : [email protected]:
+91 9895744511 / 22Land Phone : +91-484-4010212, 213
