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Nicholas Montemaggi, Digital Press Officer at Apt Servizi Emilia Romagna, presentation during the TBEX12 Girona Conference about the BlogVille Emilia Romagna project.
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Partnership with Bloggers:from blogtrips to #blogville Emilia-RomagnaNicholas Montemaggi – Digital Press Officer APT Servizi Emilia-Romagna
1. Why bloggers?
Blogtrip #DeliciousEmRom
Blogtrip #DeliciousEmRom
To get the most out of the destination why don’t we…
Trust the bloggers!
2. Approval to proceed
Partnership with bloggers
#blogville Emilia Romagna
3. Results
Covered themes
Press/Media coverage
TVTV
NewspapersNewspapers
MagazinesMagazines Foreign press
Foreign press
RadioRadio
Long tail effect
ROI for #blogville
ROI formula: Traveldudes & Velvet EscapeROI formula: Traveldudes & Velvet Escape
Nicholas MontemaggiDigital Press Officer APT Servizi Emilia-Romagna
Project Manager BlogVille Emilia-Romagna
Contacts
www.facebook.com/BlogVilleEmiliaRomagna
www.twitter.com/BlogVilleEmRom
Web
www.blogville-emiliaromagna.com
www.aptservizi.com
www.emiliaromagnaturismo.com
