HUMBERGER IN

EAST ASIA

S1200250

GEORGES MEGURO

GLOBALIZATION WITH

FAST FOOD

These days, many business are being global.

Industry, Network, Sports, and Food.

Food is a basis element of culture or countries, but there are

no reason to food business getting global.

It exist some people who want to eat foreign food, and it

could be earn money.

GLOBALIZATION WITH

FAST FOOD

Fast food is also food business, and fast food companies

move to outside to get more benefit.

They are challenging to infiltration their food in foreign

country.

Let’s look at Mc.Donalds which is one of the biggest fast food

company in east Asia.

DETAILS

From USA

20% of benefit are earned at Asia.

80% of benefit comes from franchize

IN CHINA

In china, there are 1500 store but not biggest group.

(KFC : 5000)

Less than 5% store is franchize.

IN KOREA

300 stores.

It grows up 10% or more every year.

IN VIETNAM

A relation is good although it is the country which warred

once.

15000 people comes in 1 days.

FROM NOW ON

Pay more funds to Asia area.

The aim is Asia’s huge population.

OTHERS

Japan is the second biggest area which Mc.Donalds

manage store.

Every area have a original menu (Japan : shrimp)

CONCLUSION

Mc.Donalds getting global from Asia area.

Globalization is aiming market which is untouched.

Many company compete to get more own market.