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AND INCREASING HOTEL REVENUE ONLINE REVIEWS, HOTEL BATHS

Baths, Online Reviews and Hotel Revenue

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Page 1: Baths, Online Reviews and Hotel Revenue

A N D I N C R E A S I N G H O T E L R E V E N U E

ONLINE REVIEWS, HOTEL BATHS

Page 2: Baths, Online Reviews and Hotel Revenue

R E V I E W S A R E V I TA L T O T H E H O T E L I N D U S T RY

Photo by: marriott.comPhoto by: londonhotelsinsight.comPhoto by: goodiedo.com

Page 3: Baths, Online Reviews and Hotel Revenue

CONSIDER THIS:

A Trust You survey says hotel location, service and the quality of the rooms were the most important attributes in hotel reviews.

Photo by: thepinnaclelist.com

Page 4: Baths, Online Reviews and Hotel Revenue

CONSIDER THIS:

Bathroom cleanliness and size were imperative to hotel reviews.

Negative reviews were more than 2x as likely to include some negative comment about the bath.

Photo by: purplecloudtechnology.com

Page 5: Baths, Online Reviews and Hotel Revenue

BE PROACTIVE: IMPROVE YOUR HOTEL BATHS

If you are trying to proactively prevent bad hotel reviews, your first step is to ensure your baths are pristine.

Photo by: homedepot.com

Page 6: Baths, Online Reviews and Hotel Revenue

S E A R C H E N G I N E L A N D F O U N D 8 8 % O F P E O P L E T R U S T O N L I N E R E V I E W S A S M U C H A S P E R S O N A L R E C O M M E N D A T I O N S

ONLINE REVIEWS = RECOMMENDATIONS

Photo by: justtheplanet.comInfographic from: lisbethcalandrino.com

Page 7: Baths, Online Reviews and Hotel Revenue

IMPROVE BATHS IMPROVE YOUR BOTTOM LINE

Hospitalityand Resourcetools.com

“Just a 1 star increase in your average online review rating can increase income by 9%.”

Infographic by: 910west.com

Page 8: Baths, Online Reviews and Hotel Revenue

IMPROVE BATHS IMPROVE YOUR BOTTOM LINE

360Commerce found revenues rose 56% for hotels that consistently generate good online reviews.

Photo by: theepochtimes.com

Page 9: Baths, Online Reviews and Hotel Revenue

C R E AT E T H E S PA - L I K E B AT H S YO U R G U E S T S WA N T.

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