25
Tourism Marketing Agency Astronaut a tourism marketing company

Astronaut - a tourism marketing company

Embed Size (px)

DESCRIPTION

Astronaut is an integrated marketing agency, providing a multi-discipline service for the world wide tourism industry with the aim to attract more Chinese travelers.Our international experienced team of marketing professionals, managed by Austrian Astronaut founder Michael Kaltenhauser, provides a high standard of quality work and reliable services in China.

Citation preview

Page 1: Astronaut - a tourism marketing company

Tourism Marketing

Agency

Astronauta tourism marketing company

Page 2: Astronaut - a tourism marketing company

Who we are

Page 3: Astronaut - a tourism marketing company

Astronaut is an integrated marketing agency, providing a multi-discipline service for the world wide tourism industry with the aim to attract more Chinese travelers.

Our Job:Making Chinese travelers love you!

Who we are

Page 4: Astronaut - a tourism marketing company

Who we are

Our strength

Western strategic thinking &

Chinese market knowledge

Building outstanding and creative

solutions

Deep links to the Chinese

tourism industry

Page 5: Astronaut - a tourism marketing company

Who we are

Our offerPR strategies

Online marketing

Advertising

Travel industry

Events

Research and reports

Design

Writing, article releases and monitoring Media partnerships and evaluationBrand building marketing

Social networking marketingOnline PR and advertisingCrises and reputation managementMobile marketing

Print advertisingViral and guerilla advertisingMedia schedules

Industry relationshipTravel trade eventsDirect marketing and newsletters

Road-showsIndustry and media eventsShows, openings and welcome events

Online monitoring Market research, focus groupsStreet interviews, vox pops Market forecasts/development

Graphic and advertising designBrochures and newslettersOnline and mobile applications

Page 6: Astronaut - a tourism marketing company

Our clients

Who we are

Page 7: Astronaut - a tourism marketing company

Our work

Page 8: Astronaut - a tourism marketing company

Multi media TV quiz show like event for the Polish Tourism Board, including actors acting as famous Polish people, live broadcasted quiz show and mobile phone price draw.

Events

Page 9: Astronaut - a tourism marketing company

Turkey event with biggest 3D image (Bosporus Bridge) produced for tourism event. Further wishing tree for visitors to leave their travel ideas, with integrated price draw to gain email addresses.

Email follow up with over 30% opening rates.

Page 10: Astronaut - a tourism marketing company

Email invitation to our travel agent and media contacts

Press release andmedia monitoring

Media events

Press and travel industry event for the Portuguese Tourist Board, including inviting with follow up, running the event with gala dinner and media monitoring.

Page 11: Astronaut - a tourism marketing company

Tourism Marketing

Agency

Advertising

Headline: “Some moments

you’ll never forget”

Copy: “Today has been so magical,

I’m surrounded by beauty, in the clear

ocean and on the land above. I only wish it could last forever, as I hope

my memories will.”

Page 12: Astronaut - a tourism marketing company

Tourism Marketing

Agency

Advertising

Headline: “Some moments you’ll

never forget”

Copy: “Crossing Bosporus bridge

yesterday, Biyu said ‘isn’t it amazing, like Asia holding hands

with Europe’, we both laughed. Neither of us

will be able to forget this trip for a long

time.”

Page 13: Astronaut - a tourism marketing company

Advertising

Page 14: Astronaut - a tourism marketing company

Tourism Marketing

Agency

Logo design & advertising

Page 15: Astronaut - a tourism marketing company

PR

Media coverage for traveling topics all over China in travel, lifestyle and luxury magazines.

Page 16: Astronaut - a tourism marketing company

Social networking site

Social networking and blogging/microblogging activities for various tourism boards, including one of China’s best known wine blog and microblog.

Page 17: Astronaut - a tourism marketing company

iPad application

Developing iPad app for a European tourism board.

Page 18: Astronaut - a tourism marketing company

Online reputation management

Astronaut monitors web activities for tourism boards on the Chinese internet. The process is done with a self developed software which registers all movements on blog, forum, Q&A and news pages.

On a daily basis new posts are checked and are given a sentiment for further statistics and online marketing involvement.

Page 19: Astronaut - a tourism marketing company

Online reputation management

Astronaut engages in peer-to-peer conversations on the Chinese internet. The main aim is to increase the positive overall sentiment about a destination or company. The sophisticated engaging process increases immediately, and measurable, a positive mood in the internet community and brings wanted posts to the top of search result pages (example above, boxed in results)

Page 20: Astronaut - a tourism marketing company

Invitation

Page 21: Astronaut - a tourism marketing company

Brochure

Page 22: Astronaut - a tourism marketing company

Magazine

Page 23: Astronaut - a tourism marketing company

Promotion material

Page 24: Astronaut - a tourism marketing company

Gift production

Page 25: Astronaut - a tourism marketing company

a tourism marketing company

QifaPlasa,No.2 Anwaishenggu Rd. ChaoYang DistrictBeijing 100 029China

Telephone: +86 (0)10 644 546 50Email: [email protected]

Website: www.astronaut-travel.comBlog: astronauttravel.wordpress.com