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knowledge engineering
arcRes e-commerce Marketing
e-commerce marketing & management | direct marketing websites & portals | global distribution | social networking | channel management | advertising management | hospitality management | affiliate marketing | collaborative marketing | SEO marketing
Intellectual resource & knowledge management
Knowledge engineering
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arcRes e-commerce platform Website Booking Engine for hotels, villas, cars, activities, channel management, GDS, marketing tools, e-commerce management
-all payment and guarantee options supported-no commissions
FREE BOOKINGS ENGINEIF HOSTED WITH AXSES
Knowledge engineering
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Easy to use admin tools
WEBSITE BOOKINGS FREE IF HOSTED WITH AXSES
All inventory optionsAll payment optionsAll Guarantee optionsFull control of content Research NewsletterClient ManagementDatabase MarketingFlexible Family plan & agesFlexible rules & policies
Groups – Specials – PackagesThemes ManagementCo-Marketing (Partners Program)
Distribution | GDS | AffiliatesFaceBook
Knowledge engineering
arcRes for Facebook arcRes for GDS
arcRes for e-Specials
arcRes for Affiliates
arcRes for Google Maps
arcRes for Your Website
arcRes for Bookable-ads
arcRes for Portals
arcRes for RSS Marketing
arcRes Marketing Suites
http://arcres.com/ecommerce-and-travel-marketing.cfm
arcRes for Partnerships
Knowledge engineering
Transaction details for hotel and partners
Selling propertytracked on partner record
arcRes for Tourism Partnerships
Properties selects partners
Selected partners displayedFinal bookings page
ARCRES
Knowledge engineering
Property descriptionand photo
Quotes
Room descriptions
Rates
Specials automatically shown through RSS feeds.
Bookings
… all shown in Facebook and updated easily in arcRes.
arcRes for Facebook
Knowledge engineering
arcResBookingsadded to Facebook pageBookingsStlucia.com
live example
Facebook Demo
Installation Requires arcRes approval1-246 429 [email protected]
http://axses-facebook.com Database of lookers and bookers
arcRes for Facebook
Knowledge engineering
arcRes for Bookable-ads
For the traveler:: compare lists, quotes, myRealHolidays website- -itineraries
..
Knowledge engineering
For the traveler:: compare lists, quotes, myRealHolidays website- -itineraries
arcRes for e-Specials
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Knowledge engineering
Distribute globally with RSS feeds - travelers get latest specials mailed to themhttp://barbadosvacationspecials.com/rss_feeds/BarbadosVacationSpecials.xml
Approx 100 sites
arcRes for RSS Marketing
arcRes GDSGDS
Knowledge engineering
3000 million reservation per month
400,000 travel agents
40,000 iDS
arcRes for GDS
Knowledge engineering
arcRes for Portals
For the traveler:: compare lists, quotes, myRealHolidays website- -itineraries
30 Caribbean Sites30 Caribbean Sites
Knowledge engineering
Transaction record show agent. Custom reports available
Caribbean Specialists Resources
Links to:
Barbados
Sandy Lane
A Bookings Barbados Service direct on Travel Agents site
* Axses supplied agent website
* Agents own website
arcRes for affiliates
For the traveler:: compare lists, quotes, myRealHolidays website- -itineraries
.
.
Knowledge engineering
Themes, Packages, Specials, PortalsComparison Shopping, Quotes, Bookings
130 Barbados Operators using arcRes features/channels
68 One or more themes (average 3) 81 44 Specials and RSS Channels (#1 on MSN) 55 40 Bookings Engine operators website 37 Specials on website29 Packages (14 RealHolidays)22 Comparison Shopping 16 Distribution________________________________________________________130 Barbados operators using one or more features/channels (above)
Hundreds more, using arcRes Search and Directory listing800 archives entries (attractions, tours, information etc) | 1000 villas, home rentals | 229 hotels, apartments, guesthouses
arcRes ChannelsChannels
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Knowledge engineering
arcRes SuitesE-commerce platformfor multiple Direct channels, GDS/PMS Integrated, Themes Marketing, CRSWebsite bookings
Built to manage Websites Content | BookingsInformation DistributionSEO | Marketing | Direct MailReports & Analysis
Supplier status management
E-commerce: arcRes & arcAds
Affiliate marketing
Knowledge engineering
AXSES 12 AWARDS of Excellence
International award for advanced travel technology
Knowledge engineering
AXSES PEOPLE
Directors
Ian Clayton: CEO
John Gibbs: Managing Director
Kathy-Lynn Ward: Director Operations & Programming
Programmers/Technical
Shelly BurkeHussein GrantKris GoodingAndré Rock
Marketing and Support
Julia Hyndman: e-commerce MarketingAnn-Marie Morris: Web MarketingJanelle Knight: Web Marketing
St Lucia Partner: Glace Graphics
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Knowledge engineering
AXSES
DirectCost effectiveEstablishedCreativeMarket LeaderTechnology LeaderCaribbeanInternational Potential
innovation works
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knowledge engineering
Nautilus Beach Apartments - August 2009
“I can’t sing the praises of AXSES enough. I think they are doing a fantastic job in terms of tourism marketing.
The staff are very knowledgeable and always willing to assist clients. Each step along the way during the last decade, they have made our advancement into the wireless world that much easier. For example with regards to GDS and with tailor-made marketing initiatives for the property.”
AXSES builds "supplier-centered" "supply chain management systems"Featuring Direct Sales & facilitating Global Distribution
knowledge engineering
AXSES MISSIONhelping suppliers excel
advanced technology – training & support – supplier tools
Internet is about being direct!It is the most efficient marketing and distribution medium ever
Made for Direct Business
Direct Sales | Your Brand | Your Technology | Your Control
2006 40% direct | 2007 50% plus | 2008 60 % plus
In 2 years: 65 % Direct
In 2006 the major hotel brands were 81.4% direct vs. 18.6%. Merrill Lynch, HeBs
putting the pieces in place for direct sales and distribution marketing
MILESTONES
1996 Launched Barbados.org. Established AXSES SCI, Barbados. 1999 Launched Realholidays.com dynamic packaging
2001 Launched ArcRes.com Reservations system
2002 Launched BookingsBarbados, affordable bookings & reservations
2004 Launched DestinationSuites.com
2005 Launched Integrated GDS solution with Reserv
2007 Launched BookingsFranchise.com
2008 Bookable-ads, Bookable-maps CaribRez.com Caribbean marketing launched
2009 FaceBook Travel platform http://arcResBookings.com2009 Booking-Partners.com collaborative destination marketing
20 AXSES Tourism websites already marketing Barbados via the Caribbean
Knowledge engineering
Knowledge engineering
Technology: Complete, integrated “TRAVEL PLATFORM”
Hotels | Apartments | Villas | B&B | Guest Houses | Condos Timeshare | Cars | Activities | Attractions | Flight Bookings
Integrated MarketingGDS/IDS/CRS Direct Marketing Channels | Caribbean Marketing Network Unique Theme Marketing systems | Channel Management | Affiliate MarketingDirect Mail Database & Mailing System | Search Engine Optimisation (SEO) Adwords, banner and Links | Ads management (ArcAds) Interactive maps | Blogs | RSS | FaceBook | Cells & PDAs | Wikipedia | Research Quotation Systems, Reservation SystemsReal Time Bookings | Up-Sell | Specials & Packages Dynamic Packaging | Specialised Rate Plans | Groups Management
Easy to use, powerful toolsAdmin systems (media, content) | Customer Relations Management | Multi-Language Reporting |Allotments & Allocations | On-request availability | Block datesSearch Engine | Newsletter Tool | Mail Systems Tool | Portal Tools Content Management | Property Management | Accounting Calendars | Guest Books | Availability calendars | PhotoGalleries | Virtual tours | Flash | Video | Postcards | e-Books | Trip Advisor | Links Management