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Don't expect internal, partner, and open developers to build 2011 apps and integrations with 2006 API formats, chatty protocols and outputs. PuSH! RESTful! JSON! oh my.
Citation preview
Your API is So 2006
Delyn Simons@delynator, @mashery
#df11August 2011
<you think?>
7
Total APIs over time
Accelerating Growth of APIs
Based on directory of 3,200 web APIs listed at ProgrammableWeb, May 2011
APIs since 2006
“Their API is so 2006.”
“Their API is so awesome.”
A. Who are developers?
B. What do they want?
C. How can you help them get what they want?
Photo Credit: flickr.com/tom_
w_bn
Developers are 21st century
craftsmen
Photo Credit: © Eric Roth
and women
Developers build stuff
Photo Credit: flickr.com/mashery
Developers solve problems
Photo Credit:flickr.com/delynator
Developers tinker and prototype Photo Credit:
flickr.com/techcrunch
Developers change the game
Photo Credit: © Eric Roth
Developers rely on tools to practice their trade
A. Who are developers?
B. What do they want?
C. How can I help them get what they want?
Photo Credit: © Eric Roth
Tools and terms of service they can rely on
API Integration Pain Survey
Survey conducted by YourTrove, Inc. August 2011
Results Chart by ProgrammableWeb. Survey conducted by YourTrove, Inc. August 2011
Treat your API like a core part of your business
“It’s not what we set out to find, but it deserves to be said again: API providers are doing a horrible job of serving their developers well. This is a huge problem.”
Survey conducted by YourTrove, Inc. August 2011
A. Who are developers?
B. What do they want?
C. How can I help them get what they want?
Photo Credit: © Eric Roth
Tools and terms of service they can rely on
“Their API is so 2006.”
1.Please Drop the SOAP
2.Chat Less, Do More
3.Interactive Documentation
4.Growing of internal and partner API usage
5.Mainstream API Success
Modern API management trends
Photo Credit:flickr.com/delyn
REST vs. SOAP: Simplicity wins
again
32
Distribution of API protocols and stylesBased on directory of 3,200 web APIs listed at ProgrammableWeb, May 2011
33
Distribution of API protocols and stylesBased on directory of 3,200 web APIs listed at ProgrammableWeb, May 2011
REST vs. SOAP: Simplicity wins
JSON Rising: 55% of new APIs support JSON
34
Percentage of new APIs with JSON supportBased on directory of 3,200 web APIs listed at ProgrammableWeb, May 2011
20% of new APIs support only JSON
35
Percentage of new APIs with only JSON supportBased on directory of 3,200 web APIs listed at ProgrammableWeb, May 2011
1 in every 5 new APIs: “goodbye XML”
36
Based on directory of 3,200 web APIs listed at ProgrammableWeb, May 2011
Percentage of APIs with XML support
1.Please Drop the SOAP
2.Chat Less, Do More
3.Interactive Documentation
4.Growing of internal and partner API usage
5.Mainstream API Success (upside + downside)
Modern API management trends
Chat Less, Do More with Push Notifications
1.Please Drop the SOAP
2.Chat Less, Do More
3.Interactive Documentation
4.Growing of internal and partner API usage
5.Mainstream API Success (upside + downside)
Modern API management trends
Mashery I/O Docs
Interactive Documentation
• All methods and parameters clearly displayed
• Automatic key/credential retrieval• Ability to make live API calls within
documentation• API call, HTTP header and response
displayed• Useful for exploring, learning, testing
and debugging
1.Please Drop the SOAP
2.Chat Less, Do More
3.Interactive Documentation
4.Growing of internal and partner API usage
5.Mainstream API Success (upside + downside)
Modern API management trends
Restructuring for Internal, Partner Growth
1.Please Drop the SOAP
2.Chat Less, Do More
3.Interactive Documentation
4.Growing of internal and partner API usage
5.Mainstream API Success
Modern API management trends
APIs since 2006
Mainstream Success
Mainstream Success – Who’s Next?
1.Please Drop the SOAP
2.Chat Less, Do More
3.Interactive Documentation
4.Growing of internal and partner API usage
5.Mainstream API Success
Modern API management trends
Thank you!
Your feedback is a gift.
Delyn Simons@delynator, @mashery
#df11August 2011