Rome, February 2010

Helix 14 Preview Event

XManager

Andrea VolpiniGeneral Manager

Digital Media Solution

- An italian company founded in 1995 - A joint-stock company since December 2008- International presence with operations in Egypt,

Algeria, Tunisia, Pakistan and Greece- Subsidiary of the Eurel Group with offices in Italy,

Luxemburg and Egypt- Focused on Content Management and Digital

Television - Proud partner of RealNetworks since 2005

2 XManager

CertifiedUNI EN ISO 9001-2001

Member of theInternet Society

Member of theSemantic Technology Institute International

Interact SpA

Digital Media Solution

Master Reseller for Italy,and MENA

3

12

12

12

12

Online Video

Connected Devices Social Media

- YouTube- Meta Caffè- Interactive TV- RealPlayer SP

- Mobile Advertising

- Mobile Portals

- Mobile TV

- Mobile Apps

- Looking for friends & community- "Friending" Brands- Beeing creative

XManager Digital Media Solution

Interact Online TV Platform

4

Content Ingestion

Content Management

Monetization Report & Analysis

Content Delivery

More Info: http://www.slideshare.net/interactspa/brochure-online-tv-platform

XManager Digital Media Solution

Platform Architecture

5 XManager Digital Media Solution

Helix

End -to

- End So

lutio

n

Helix Session Manager

RealProducer Helix Mobile Producer

Helix Security Manager

Helix Mobile & Wireline Server

Helix Mobile & Wireline Gateway

Helix DNA Client RealPlayer SP for PC Mobile, Mac, Linux

Content Ingestion

Media Encoding

CM, DAM, Charging integration

AAA

End-to-End Delivery

Media Delivery

Web & Mobile Publishing

Media Playback

XManager

7

- Web Data Management: to model, standardize and distribute data coming from different DBs and external sources (Rss, Media Rss, XML, CSV)

- Linked Data: improved machine-accessibility of knowledge domains for best content re-use and increased findability (Web 3.0)

- Web Services, Atom and RSS feeds: for content syndication and “mash-ups” (Web 2.0)

Powering the Web of Data

XManager Digital Media Solution

8

Mobile and Web Accessibility

The more productively you work, the more money you’ll make.

XManager Web Content Management

- Compliance with W3C standards:

- Web Content Accessibility Guidelines

- User Agent Accessibility Guidelines

- Mobile Web Initiative (Mobile OK)

- Accessibile to humans...and to machines via Microformats and RDFa

9

ONlineTV

SM

Mobile TV

Internal DBs

External DBs

ContentAssets- Flexibility and control

over content life-cycle

- Strong and flexible Service Creation environment

- Centralized management for multi-site

- Fast integration with Web 2.0 and Social Media

Existing CMS/ECM

Web Site

Best TCO

XManager Digital Media Solution

- Single point of ingestion and management for multiple-channels (Mobile TV, Mobile Site, On Device Portal, Voice Portal and Web Site)

- Tight integration with Helix Media Delivery for content monetization, server-side playlist and Ad insertion

- Ready to integrate with external MAP and Mobile CRM

10

Increased Revenues through Central Management

XManager Digital Media Solution

11

Workflow

- Design of the Knowledge Domain

- Data Modeling

- Content Import via XRest and XForm (web ingestion)

- Interface Design via XEditor (editor WYSIWYG)

- Publishing of contents on front-end nodes

- User identification (terminal and user-profile) and profiling of contents

- Content Distribution

- Analysis & Reporting organized per content and user groups

- Sharing of data via Web APIs and RSS Atom Feeds

XManager

Domain Design

Content Repository

Data Modeling

ContentImport

WebDesign

Delivery

Profiling

Publishing

Analisys &

Reports

Sharing 1

2

345

6

7

89

XManager Digital Media Solution

12

Interact SpAVia Angelo Bargoni, 7800153 Roma

www.interact.itwww.x-manager.itwww.streamcast.it

GRAZIE

XManager Digital Media Solution