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Damien Cantelo
Gamification is a solution
Discounting is killing retailPROBLEM
“Gamification will be used by 70% of the global 2000 by 2015” - Gartner 2011
“The current retail culture of constant discounting... is unsustainable and likely to lead to increasing numbers of insolvencies.” - KPMG 2012
BUY
SOLUTION
BUY TO WIN
$24.95
SALES PROMOTIONS
Compelling
Uniqu
e
Discount
Gift with Purchase
Buy-1-get-1-free
Group BuyingCompetitions
Loyalty Programs
Coupons
Sampling
MODEL
MANAGEMENT TEAM
ADVISORY BOARD
Christine SiegelRetail
TEAM
Paul HauckAdvisory
Laura ChamberseCommerce
Philip ArgyIP Strategy
David KowalskiStrategy
Damien CanteloCEO
Sebastian LangtonSales
Daniel HarrisonCTO
Jonathan EnglertMark / Comms
Dominic O’HanlonChairman
TRACTION
205% 110%
DEFENSIBILITY
Shopping = Auction = Price Comparison = Group Buying =Payments = Buy-to-Win =
CATEGORY LEADERS
Simple Unique Disruptive Social Viral Defensible Global
SUMMARY
wynbox.com