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PURDICOM OVERVIEW 2015 | 1 PURDICOM WCCTV 2015

WCCTV 2015 Presentation

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PURDICOM OVERVIEW 2015 | 1

PURDICOMWCCTV 2015

!PURDICOM INTRODUCTION

PURDICOM CCTV 2015 | 3

ABOUTPURDICOM

Wireless, Cloud & Security Distributor

Purdicom is an award winning distributor specialising in Wireless, Cloud & Security technologies. Purdicom offers a dynamic

& proactive value-add distribution approach with exceptional technical, sales & marketing support.

Founded: 2005

Founder: Hugh Garrod

Location: Wantage, Oxfordshire

Channel: VARs, ISPs & MSPs only

Growth: 35 – 45% annually

Employees: 39 (Dec 2014)

Award & Achievements:

•  Sunday Times Tech Track 100 2014

•  Sunday Times Tech Track 100 2013

•  Largest Ruckus Distributor 2013

•  Largest Ruckus Distributor 2012

•  ISO 9001:2008

PURDICOM OVERVIEW 2015 | 4

2005 2006 2007 2008 2009 2010 2013 2012 2014 2012

OURGROWTH

Since our birth in 2005, we’ve experienced rapid growth and have been recognised by the Sunday Times Tech Track 100

Purdicom has long been a prominent partner in EMEA for Ruckus and its value add ethos is

filtered throughout each member of staff from sales to technical support.”

Jim CalderbankDirector of Sales EMEA, Ruckus Wireless

PURDICOM OVERVIEW 2015 | 6

Working tirelessly to sign ground breaking vendors whilst also providing customers with every area of

support possible, Purdicom builds long lasting and sustainable relationships.

OUR VENDORS

It's an honour to work with the team at Purdicom. Purdicom has excellent relationships in the UK and is committed to customer satisfaction. We are excited to have Purdicom as a Siklu distributor”

Andrew WestermanSales Director Western Europe, Siklu

PURDICOM OVERVIEW 2015 | 8

WiFiManaged indoor & outdoor WiFi for BYOD challenges and networks of the future.

Network SecurityLeading web security, mobile device management and advanced threat protection.

Point to PointWireless backhaul and bridges connecting two sites with up to 2Gbps over 1 – 50km distances.

Guest & Social WiFi Guest WiFi with secure authentication and billing or social login / WiFi marketing.

Point to MultipointConnect a single site to multiple sites with up to 1Gbps over 1 – 30km distances.

Turnkey ServiceFull planning an design service, enhanced link planning, RF spectrum management, OFCOM consultation, training, on site support and installation

OUR TECHNOLOGIES

!Introductions& Housekeeping

PURDICOM CCTV 2015 | 10

THEMARKET

•  Market shift over 18 months•  2014 – record sales in CCTV sector•  Increase in large tender opportunities•  Reliable technology•  Right price

PURDICOM OVERVIEW 2015 | 11

NEW PARTNERSHIP

4th March 2015Purdicom and DV Tel

Purdicom are today announcing an exclusive Distribution Agreement with dvtel

PURDICOM OVERVIEW 2015 | 12

TODAYS AGENDA

10.00am: Introductions and Agenda

10.15am: High Capacity CCTV Backhaul for Critical Networks

11.00am: Case Study: Aberdeen Harbour

11.15am: Dallmeier Panomera Multi Focal Sensor Technology & Siklu

11.30am: Tea, Coffee & refreshments break

11.45am: Cambium – using 5GHz reliably – reducing the interference risk

12.05pm: Fluidmesh – Fluidity – High speed mobility for CCTV & fleet data offload

12.20pm: Bradford City Centre Case Study

12.30pm: Access for City Centre CCTV (Repeatit)

12.40pm: DV Tel – 4K CCTV

1.00pm: Lunch & Live Demonstrations

2.00pm: Ruckus Wireless & Purple WiFi: City Centre WiFi

PURDICOM OVERVIEW 2015 | 13

OUR SPEAKERS

Andrew Westerman Siklu

Bill WilliamsPurple WiFi

Scott ReevesRuckus Wireless

Steve HodgesDallmeier

John SpeakmanPurdicom

Marcus NarrisPurdicom

Simon StaddonCambium Networks

Luke O’KellyPurdicom

SIKLU

Andrew Westerman Sales Director – Western Europe

5th March 2015

Millimetre wave Backhaul for Critical CCTV, Security and Public Safety

16 Backhaul Brilliance!

We took a millimeter!and made it huge!Our all-silicon radio started a revolution - and opened a market!

17

§  We make smallest, lowest-cost, ultra-high capacity wireless units for any backhaul scenario §  Video Surveillance §  Mobile backhaul

§  Fibre extension §  Business broadband connectivity §  Small cell deployments

§  Wi-Fi offload backhaul

§  Real track record §  Deployment with Tier 1 operators in Europe, North America and Asia

§  Large adoption by Operator, Security, Enterprise and ISP market globally §  TDD and FDD links available §  60/70/80 Ghz

World’s Leading mm Wave Company

0

1,000

2,000

3,000

4,000

5,000

6,000

2011 2012 2013 2014

>13000 Links Deployed Worldwide

Video Surveillance Applications

19

•  Video Surveillance growing hugely worldwide

•  High Capacity networks with built in Future Proofedness and IP’ification now the modern way

•  5GHz bands are increasingly congested in dense urban areas. Challenges in terms of: •  Backhaul Capacity •  Backhaul Reliability due to Interference

•  Siklu’s mm wave links provide a compelling alternative for wireless Video connectivity

•  Huge capacity and no interference issues.

Delivering CCTV in HD

20

§  If you are designing a future proof Video surveillance network

§  If your customers require a network modernisation due to: §  Poor video quality §  Intermittent service §  Network congestion §  High Cost §  Siklu has the answer

It’s Time For Next Gen.

21

§  Supports hundreds of real-time, full motion HD video streams with future proof Gigabit capacity

§  Has a rich suite of networking capabilities so you can deploy in daisy chain and ring topologies

§  Street level & roof top installation with the industry's smallest form factor

Siklu’s Wireless Security

CCTV , Russia

22

•  Upgrade of CCTV and WiFi backhaul network

•  Requirements: high capacity, Interference free, fast deployment, minimum capex and opex

•  Solution: EH600T from Siklu

Local Authorities

Seaport of Baltimore, MD, USA

23

§  Large estates

§  Hotspots for criminal and anti-social behavior

§  Council tightens security by installing HD CCTV

§  High Capacity Backhaul provided by Siklu

Authority-Owned Social Housing Dundee, Scotland

24

§  Connecting the city hall and the local police department

§  Secure, dedicated Gigabit connection with AES encryption assures a high level of coordination between city governors and state police force

Wireless Security Network Roanoke, TX

http://www.jts.net

25

§  Multi-storied tower block area

§  Hotspots for criminal and anti-social behavior

§  Council tightens security and lowers cost by installing HD CCTV

§  Backhaul provided by Siklu

Estate Security Newcastle, UK

26

What Does A Next Generation Wireless Security Network Look Like?

MUNICIPALITY Command and Control POLICE

Headquarter

EtherHaul™ 600T

EtherHaul™ 1200

10X Spectrum

Fast Design

4X Capacity

Future Proof

2X Reliability

Lower OPEX

⅓X Footprint

Blends Easily

⅛X Latency

True Real-Time

Product Portfolio

28

EH-600T •  Technology- TDD

•  Frequency - 57-66GHz

•  Throughput - 1000Mbps HD •  Asymmetric traffic configuration

•  Modulation – QPSK - QAM64@500MHz + Hitless (errorless) adaptive modulation & coding

•  Latency- 350usec

•  GbE Ports- 3 copper

•  Antenna: 14 cm, integrated

•  Dimensions- 15 cm (H) x 15 cm (W) x 8 cm (D)

•  Weight – 1.5Kg (incl. antenna)

•  Power consumption – 30W

•  Main feature set (NPU): •  Ethernet demarcation functionality- transparent bridge, provider bridge, MEF-

compliant QoS

•  OAM:802.1ag, 802.3ah, Y.1731 •  Ethernet Ring Protection, SyncE and IEEE1588TC, AES Encryption

Main applications:

•  Small cell backhaul

•  CCTV / security backhaul

•  Business services broadband connectivity

•  LAN to LAN Connectivity

28

29

EH-1200TL •  Technology- TDD

•  Frequency - 71-76GHz

•  Throughput - 700Mbps HD •  Asymmetric traffic configuration

•  Modulation – QPSK – QAM16@500MHz •  Hitless (errorless) adaptive modulation & coding

•  Latency- 350usec

•  GbE Ports- 2 (combination of copper and fiber)

•  Antenna: 1ft. and 2 ft.

•  Dimensions- 24.5 cm x 22.5 cm x 7 cm (ODU)

•  Weight - 4.0Kg (incl. 1ft. antenna)

•  Power consumption – 26W

•  Main feature set (NPU): •  Ethernet demarcation functionality- transparent bridge, provider

bridge, MEF-compliant QoS, AES Encryption

Main applications:

•  Fiber extension

•  Business services broadband connectivity

•  LAN to LAN connectivity

29

30

EH-1200 •  Technology- TDD

•  Frequency - 71-76GHz

•  Throughput - 100-1000Mbps HD •  Asymmetric traffic configuration

•  Modulation – QPSK - QAM64@500MHz + Hitless (errorless) adaptive modulation & coding

•  Latency- 350usec

•  GbE Ports- 2 (combination of copper and fiber)

•  Antenna: 1ft. and 2 ft.

•  Dimensions- 24.5 cm x 22.5 cm x 7 cm (ODU)

•  Weight - 4.0Kg (incl. 1ft. antenna)

•  Power consumption – 30W

•  Main feature set (NPU): •  Ethernet demarcation functionality- transparent bridge, provider bridge, MEF-

compliant QoS

•  OAM:802.1ag, 802.3ah, Y.1731 •  Ethernet Ring Protection, SyncE and IEEE1588,AES Encryption

Main applications: •  Mobile backhaul

•  Fiber extension

•  Business services broadband connectivity

•  LAN to LAN connectivity

30

31

EH-1200F •  Technology- FDD

•  Frequency - 71-76GHz / 81-86GHz

•  Throughput - 100-1000Mbps FD

•  Modulation – QPSK - QAM64@500MHz + Hitless (errorless) adaptive modulation & coding

•  Latency- 250usec

•  GbE Ports- 4 (combination of copper and fiber)

•  Antenna: 1ft. and 2 ft.

•  Dimensions- 24.5 cm x 22.5 cm x 7 cm (ODU)

•  Weight - 4.0Kg (incl. 1ft. antenna)

•  Power consumption – 40W

•  Main feature set (NPU): •  Ethernet demarcation functionality- transparent bridge, provider bridge, MEF-

compliant QoS

•  OAM:802.1ag, 802.3ah, Y.1731

•  Ethernet Ring Protection •  SyncE and IEEE1588TC, AES Encryption

Main applications:

•  Mobile backhaul

•  Fiber extension

•  Business services broadband connectivity

•  LAN to LAN connectivity

31

32

EH-1200FX •  Technology- FDD

•  Frequency - 71-76GHz / 81-86GHz

•  Throughput - 1000Mbps FD

•  Modulation – QPSK - QAM64@500MHz

•  Hitless (errorless) adaptive modulation & coding

•  Latency- 250usec

•  GbE Ports- 2 copper ports

•  Antenna: 1ft. and 2 ft.

•  Dimensions- 24.5 cm x 22.5 cm x 7 cm (ODU)

•  Weight - 4.0Kg (incl. 1ft. antenna)

•  Power consumption – 40W

•  Feature set : •  transparent bridge •  QoS pipe

•  AES

Main applications: •  Fiber extension

•  Business services broadband connectivity

•  LAN to LAN connectivity

32

33

EH-1202F (Q2 2015)

•  Technology- FDD

•  Frequency - 71-76GHz / 81-86GHz

•  Throughput - 100-2000Mbps FD

•  Modulation – QPSK - QAM64@250/500MHz •  Hitless (errorless) adaptive modulation & coding

•  Latency- 250usec

•  GbE Ports- 4 (combination of copper and fiber)

•  Antenna:1ft. and 2 ft.

•  Dimensions- 24.5 cm x 22.5 cm x 7 cm (ODU)

•  Weight - 4.0Kg (incl. 1ft. antenna)

•  Power consumption – 35W

•  Main feature set (NPU): •  Ethernet demarcation functionality- transparent bridge, provider bridge, MEF-

compliant QoS

•  OAM:802.1ag, 802.3ah, Y.1731

•  Ethernet Ring Protection (G.8032)

•  SyncE and IEEE1588TC

•  Zero touch

•  AES Encryption

Main applications:

•  Mobile backhaul

•  Fiber extension

•  Business services broadband connectivity

•  LAN to LAN connectivity

34

Link Availability for Siklu’s E-band Radios

34

99.99%

Availability

1000Mbps Background

File transfer

Web surfing

Real time streaming

Voice

Thro

ughp

ut

•  Built-in Hitless Adaptive Modulation: •  Dramatically increases link availability •  Throughput is decreased as rain attenuation increases •  Built-in QoS preserves high-priority traffic

Through

put  

(Mbp

s)  

100  

5Km  

1000   Siklu Radios: •  Up to 5Km •  Up to 1000Mbps

>99.999%

99.997%

99.99%

99.995%

99.999%

Availability

25 Mbps

350 Mbps

1000Mbps

700Mbps

100 Mbps

Background

File transfer

Web surfing

Real time streaming

Voice

Thro

ughp

ut

Complete link outage: <5 minutes/year

35

default>show rf rf operational : up rf tx-state : normal rf rx-state : normal rf cinr : 19 rf rssi : -43 rf ptx : 5 rf channel-width : 500 rf frequency : 74000 rf role : master rf role-status : master rf mode : adaptive qpsk 4 1 0.5 rf alignment-status : inactive rf lowest-modulation : qpsk 1 4 0.5 rf tx-asymmetry : 50tx-50rx rf rx-link-id : 0 rf tx-link-id : 0 rf temperature : 52

•  CLI for full configuration and maintenance

•  HTML Web-based management interface

•  SNMP v.2 and SNMP v.3 – configuration, monitoring and northbound

•  Siklu happy to supply MIB for northbound integration into NMS platform

Management Concept

35 © 2011 All Rights reserved to Siklu Communication Ltd. Company Confidential

36

Summary

•  Video Surveillance is in a period of huge growth and modernisation

•  Capacity, Reliability and Cost reduction are the key criteria

•  Siklu’s High capacity wireless links can deliver on all of these criteria

•  High capacity links from Siklu for aggregation and backhaul •  Guaranteed performance •  Low Cost •  High Reliability

Siklu Confidential, 2014

SCOTTISH COMMUNICATIONS& ABERDEEN HARBOUR

PURDICOM OVERVIEW 2015 | 39

Our Partner

•  Leading designers, suppliers and installers of IP CCTV, access control and digital radio communications

•  Dedicated office in Aberdeen to service Aberdeen Harbour and Grampian Police

PURDICOM OVERVIEW 2015 | 40

The Customer

PURDICOM OVERVIEW 2015 | 41

The Requirement

PURDICOM OVERVIEW 2015 | 42

The Solution

1.  Siklu 1200F 1Gbps Full Duplex System2.  Lightweight construction allowed installation on

existing harbour structures3.  Ring topology for ultimate resilience4.  Purdicom On Site Engineering5.  Advanced replacement hardware with spares on site

“Due to the complicated geography and demanding environmental considerations presented by this, I immediately introduced our preferred wireless solutions partner, Purdicom. The support and backup provided by the team at Purdicom throughout was exceptional.” – Liam Mowat, Technical Director, Scottish Communications

DVtel

4K  Certified  Solutions  Matthew  Jones    

End-­‐to-­‐End  DVTEL  Products  

Video  Management  Systems  

Servers,  Storage  &  Clients   Encoders  

Video  Analytics  

Mobile/Web  Solutions  &  Tools  

High  Definition  Cameras  

46  

 4K  –  The  biggest  Revolution  since  HD  

What  does  this  mean  to  the  end  user?  

47  

48  

4K  Myths  Debunked  

• Mostly  it  is  a  battle  of  perceptions:  ‒ 4K  bit-­‐rates  &  storage  too  high  for  mainstream  ‒ 4K  too  much  for  typical  workstations  to  handle  ‒ 4K  monitors  are  required  &  expensive  ‒ 4K  sensitivity  not  good  enough  for  outdoor  deployments  

• How  did  DVTEL  address  these  to  make  our  4K  Evidentiary  Solutions  practical  for  the  mainstream  well  ahead  of  the  competitors?  

Quasar  4K  Efficiency  

Quasar  4K  Bandwidth  Table                      International  Competitor's  HD1080    

Frame  rate   High   Medium   Low   Disk  saver       10%   30%   50%   70%                Competitor's  HD1080  increase  

30   5,850   4,096   2,900   2,000       8,160   5,210   4,620   3,520   39%   27%   59%   76%   50%  

25   5,250   3,500   2,650   1,850       6,800   4,330   3,910   2,910   30%   24%   48%   57%   40%  

20   4,200   2,850   2,200   1,600       5,360   3,390   3,010   2,290   28%   19%   37%   43%   32%  

15   3,200   2,100   1,700   1,350       4,600   2,930   2,615   1,970   44%   40%   54%   46%   46%  

12   2,850   1,900   1,560   1,250       3,840   2,470   2,220   1,650   35%   30%   42%   32%   35%  

8   2,450   1,640   1,320   1,000       2,870   1,840  1,630   1,220   17%   12%   23%   22%   19%  

Average  36.8%  

•  Compare  Quasar’s    4K  Evidentiary  Quality  vs.  their  HD1080  Observational  Quality  

4X  more  image  detail  using  37%  less  storage  than  their  HD1080  recommendations  

Affordable  4K  

Medium  Activity  @  12FPS   Bitrate  (Kbps)   Storage  Capacity   Storage  Cost*  (100  cameras  @  30  days)  

AR  1080p   2,820   91TB   $36,547  

AR  5MP   6,580   213TB   $85,277  

AX  1080p   2,470   80TB   $32,011  

AX  5MP   5,860   190TB   $75,945  

Quasar  1080p   950   31TB   $12,312  

Quasar  4K   1,900   62TB   $24,624  

51

*Based  on  $400  per  TB  

Affordable  4K  

52  

 Intuitive  4K  Certified  Solutions  

•  Easy  4K:      Certified  4K  Solutions    ‒ 6.4  Plug  &  Play  4K  –  nothing  to  configure    ‒ 6.4  SP1:    SmartStream  Technology  boosts  workstation  performance  

•  Drag  &  Drop  Simplicity:    Client  automatically  selects  the  highest  live  &  evidentiary  detail  on  any  display  surface  at  the  lowest  CPU  usage  

•  Intuitive  interaction  with  4K  cameras  even  on  low  powered  clients  

 

53  

 SmartStream  Technology  

•  SmartStream  Technology  makes  4K  Easy    •  Leverages  Quasar’s  Quad  Streaming  capabilities    • Automatically  selects  from  4  streams  based  on  tile  resolution  to  maximize  client  performance  ‒ 4K  stream:    Evidentiary  recording  &  4K  displays  ‒ HD1080:    Full  screen  HD1080  displays  or  4K  Quad  ‒ HD720:    HD1080  displays  in  Quad  /  4K  displays  in  3x3  ‒ D1:    Small  tiles  

 

54

1080p   720p  1080p  

1080p   1080p  

720p   720p  

720p   720p   720p  

720p   720p   720p  

4K  

D1   D1   D1   D1  

D1  

D1  

D1  4K  (digital  zoom)  

DVTEL  4K  Ultra  HD  Cameras  Any  questions  ?  

 

4K  Certified  Solutions  Matthew  Jones    

End-­‐to-­‐End  DVTEL  Products  

Video  Management  Systems  

Servers,  Storage  &  Clients   Encoders  

Video  Analytics  

Mobile/Web  Solutions  &  Tools  

High  Definition  Cameras  

58  

 4K  –  The  biggest  Revolution  since  HD  

What  does  this  mean  to  the  end  user?  

59  

60  

4K  Myths  Debunked  

• Mostly  it  is  a  battle  of  perceptions:  ‒ 4K  bit-­‐rates  &  storage  too  high  for  mainstream  ‒ 4K  too  much  for  typical  workstations  to  handle  ‒ 4K  monitors  are  required  &  expensive  ‒ 4K  sensitivity  not  good  enough  for  outdoor  deployments  

• How  did  DVTEL  address  these  to  make  our  4K  Evidentiary  Solutions  practical  for  the  mainstream  well  ahead  of  the  competitors?  

Quasar  4K  Efficiency  

Quasar  4K  Bandwidth  Table                      International  Competitor's  HD1080    

Frame  rate   High   Medium   Low   Disk  saver       10%   30%   50%   70%                Competitor's  HD1080  increase  

30   5,850   4,096   2,900   2,000       8,160   5,210   4,620   3,520   39%   27%   59%   76%   50%  

25   5,250   3,500   2,650   1,850       6,800   4,330   3,910   2,910   30%   24%   48%   57%   40%  

20   4,200   2,850   2,200   1,600       5,360   3,390   3,010   2,290   28%   19%   37%   43%   32%  

15   3,200   2,100   1,700   1,350       4,600   2,930   2,615   1,970   44%   40%   54%   46%   46%  

12   2,850   1,900   1,560   1,250       3,840   2,470   2,220   1,650   35%   30%   42%   32%   35%  

8   2,450   1,640   1,320   1,000       2,870   1,840  1,630   1,220   17%   12%   23%   22%   19%  

Average  36.8%  

•  Compare  Quasar’s    4K  Evidentiary  Quality  vs.  their  HD1080  Observational  Quality  

4X  more  image  detail  using  37%  less  storage  than  their  HD1080  recommendations  

Affordable  4K  

Medium  Activity  @  12FPS   Bitrate  (Kbps)   Storage  Capacity   Storage  Cost*  (100  cameras  @  30  days)  

AR  1080p   2,820   91TB   $36,547  

AR  5MP   6,580   213TB   $85,277  

AX  1080p   2,470   80TB   $32,011  

AX  5MP   5,860   190TB   $75,945  

Quasar  1080p   950   31TB   $12,312  

Quasar  4K   1,900   62TB   $24,624  

63

*Based  on  $400  per  TB  

Affordable  4K  

64  

 Intuitive  4K  Certified  Solutions  

•  Easy  4K:      Certified  4K  Solutions    ‒ 6.4  Plug  &  Play  4K  –  nothing  to  configure    ‒ 6.4  SP1:    SmartStream  Technology  boosts  workstation  performance  

•  Drag  &  Drop  Simplicity:    Client  automatically  selects  the  highest  live  &  evidentiary  detail  on  any  display  surface  at  the  lowest  CPU  usage  

•  Intuitive  interaction  with  4K  cameras  even  on  low  powered  clients  

 

65  

 SmartStream  Technology  

•  SmartStream  Technology  makes  4K  Easy    •  Leverages  Quasar’s  Quad  Streaming  capabilities    • Automatically  selects  from  4  streams  based  on  tile  resolution  to  maximize  client  performance  ‒ 4K  stream:    Evidentiary  recording  &  4K  displays  ‒ HD1080:    Full  screen  HD1080  displays  or  4K  Quad  ‒ HD720:    HD1080  displays  in  Quad  /  4K  displays  in  3x3  ‒ D1:    Small  tiles  

 

66

1080p   720p  1080p  

1080p   1080p  

720p   720p  

720p   720p   720p  

720p   720p   720p  

4K  

D1   D1   D1   D1  

D1  

D1  

D1  4K  (digital  zoom)  

DVTEL  4K  Ultra  HD  Cameras  Any  questions  ?  

 

Cambium Networks

 CAMBIUM  VIDEO  SURVEILLANCE  

INTRODUCTION  

69  Copyright  2015  Cambium  Networks,  Inc.  All  rights  reserved.  

Wireless  Video  Surveillance  

Copyright  2015  Cambium  Networks,  Inc.  All  rights  reserved.   70  

“Our  rule  of  thumb  is  that  wireless  systems  are  excep6onally  cost  efficient,  some6mes  offering  savings  of  80  percent  over  wired  networks.”    Says  Bob  Zakarian,  CEO,  Community  WISP.        Backbone            Access    

PMP  Access  Points  (APs)  

PMP  Subscriber  Module  

PMP  Subscriber  Module  

 Wireless  Manager  

 PTP  

ConnecKvity  

PTP    

Licensed  /  Unlicensed  

PTP    

PMP  Subscriber  Module  

PMP  Access  Points  (APs)  

Backhaul  

Wireless  -­‐  Quality  and  Economy  

•  High  Capacity  –  Up  to  90  Mbps  per  sector,  support  10-­‐15  HD  cameras  per  sector  

•  Proven  Reliable  –  Wireless  video  surveillance  networks  are  demonstraYng  their  high  levels  of  reliability  and  

performance  in  a  wide  variety  of  public  and  private  safety  and  security  applicaYons.  

•  High  Secured  link  –  AES  EncrypYon  

•  Scalability  and  Flexibility  –  Easy  to  extend  exisYng  network  and  add  Cameras  –  Easy  to  adjust  camera  locaYon  as  needed,  not  limited  by  cable  infrastructure  

•  ExcepYonal  Cost  Saving  –  Simplifies  access  to  many  areas  where  Wired  infrastructure  is  not  available,  difficult  to  access,  or  not  

even  allowed  –  No  need  for  trenching  or  leased  line  

•  Easy  installaYon  and  operaYon  –  Quick  and  simple  to  deploy,  saving  Yme  is  just  as  criYcal  as  saving  dollars  

Copyright  2015  Cambium  Networks,  Inc.  All  rights  reserved.   71  

Architecture  for  Video  Surveillance  

©  2015  Cambium  Networks.  All  rights  reserved.   72  

•  Point-­‐to-­‐Point  •  Point-­‐to-­‐MulYpoint  •  Linear  

Cambium’s  Leadership  in  Video  Surveillance  

•  Thousands  of  Wireless  Video  Surveillance  Deployments  around  the  world!  

•  Video  Use-­‐cases  touching  every  verKcal  (Government,  City  Surveillance,  UYlity,  TransportaYon,  Commercials,  etc.)   Cambium  Networks,  Ltd.  Copyright  2015   73  

A  Complete  Suite  of  Wireless  SoluKons  

74  Copyright  2015  Cambium  Networks,  Inc.  All  rights  reserved.  

6 to 38 GHz 2.5 to 6.05 GHz

PTP 450 PTP 600

License-Exempt Sub-6 GHz Solutions

Licensed Microwave Solutions

PTP 650

PTP 650 PTP 800/810/820

Key  Product  differenKators  from  Cambium  •  Complete  end-­‐to-­‐end  wireless  soluKon  that  can  be  mission  criYcal  with  5  

9’s  reliability:  –  PTP  and  PMP  è  provide  both  backhaul  and  last  mile  soluYons    –  Licensed  and  Unlicensed  frequency  band,  2.4  GHz  –  38  GHz  –  LOS,  nLOS  and  NLOS  capability  with  outstanding  performance,  no  one  can  compete  

•  Outstanding  Security  ProtecYon  –  AES  128/256  bit  encrypYon  –  FIPS  140-­‐2  cerYficaYon  

•  Industry  Leading  Radio  Performance  to  meet  video  streaming  requirements:  

–  High  radio  performance,  including  i-­‐OFDM,  AMOD,  MIMO,  DSO,  Tx  power  and  Rx  SensiYvity,  Cyclic  Prefix,  Low  latency  and  jimer,  etc.  

•  Ruggedized  Small  Product  Footprints,  easily  pass  municipal  outdoor  estheYcs  ordinances  

•  High  reliability  •  Easy  to  install  and  maintain  

Copyright  2015  Cambium  Networks,  Inc.  All  rights  reserved.   75  

Technology  Fits  Video  Surveillance  Challenge  •  Scalability  

–  GPS  SynchronizaYon  è  Avoid  self-­‐interference,  provide  high  frequency  re-­‐use  •  Video  Packet  Burse  

–  Large  VC  queues  è  Ensure  Ingress  buffers  can  handle  excessively  large  bursts  from  video  

•  MulYcast  &  Unicast  Support  –  AP/RM  isolate  è  Filters  to  support  mulYcast  and  unicast  of  video  streams  in  

both  direcYons  

•  Enhanced  QoS  –  Support  DSP  and  802.1p  to  assure  perfect  video  streaming  

Copyright  2015  Cambium  Networks,  Inc.  All  rights  reserved.   76  

PTP 600/650 NLOS TECHNOLOGY

Best-in-Class Radios – Highest system gain in the category

High Spectral Efficiency – High throughput with minimal spectrum usage

Dynamic Spectrum Optimization (DSO) – Automatically switches to the clearest channel

Fast Predictive Adaptive Modulation – Reacts quickly to changing conditions

Intelligent Orthogonal Frequency Division Multiplexing (i-OFDM) – Resists interference and signal fading

Multiple-Input Multiple-Output (MIMO) – 2x2 MIMO enhanced link budget / dual payload

77  Copyright  2015  Cambium  Networks,  Inc.  All  rights  reserved.  

Video  Surveillance  in  Petroleum  field  •  PROFILE  

–  Cook  Inlet,  Alaska  

•  Challenge  –  Long  range  performance  over  water  –  Proven  performance  in  harsh  

condiYons  –  Low  maintenance  and  low  total  cost  

of  ownership.  

•   RESULTS    –  99.99%  IP  Availability  –  No  field  maintenance  work  required  

Copyright  2013  Cambium  Networks,  Inc.  All  rights  reserved.   78  

“The Cook Inlet project is a very important that enables business while preserving the environment,” said Linda Peters, Chief Operations Officer of Cambium Partner ProComm. “ProComm has helped hundreds of businesses design and deploy wireless connectivity for video surveillance, data transfer and VoIP connectivity. Cambium equipment lives up to those expectations.”

Green  Bay  –  Citywide  Security  Surveillance  Network  

•  PROFILE  –  Green  Bay,  Wisconsin  

•  Challenge  –  Citywide  video  surveillance  network  –  Meet  high  security  requirement  –  Easy  scalable  

•   RESULTS  –  Allowing  the  city  to  cost  effecYvely  

expand  the  original  network  to  provide  coverage  of  the  enYre  Green  Bay  area.    

–  Enabled  the  police  to  speed  response  and  situaYonal  awareness,  increase  producYvity  without  staffing  increase,  and  measurably  reduce  operaYonal  expense.  

Copyright  2013  Cambium  Networks,  Inc.  All  rights  reserved.   79  

“I’ve worked with a lot of technologies,” says Jason Pedersen, Broadband Sales Engineer, Baycom. “With its advanced encryption and high rate of interference tolerance, the Cambium Networks solution is more secure, more stable, easily expandable, and has the greatest capabilities.”

Cool  Down  Local  Trouble  Hotspots  •  PROFILE  

–  Western  Downs,  Queensland  in  Australia  

•  Challenge  –  Crime  prevents  in  idenYfied  hotspot,  

especially  in  one  parYcular  street  in  the  vicinity  of  the  library,  a  hotel  and  a  bank  branch.  

–  Need  to  overcome  tree  foliage  as  a  line-­‐of-­‐sight  issue  

•   RESULTS  –  Tara  now  has  a  robust,  flexible  system  with  

the  ability  to  expand  rapidly  without  incurring  significant  capital  expenses.  

–  Increased  public  percepYons  of  security  around  the  areas  being  monitored.  

Copyright  2015  Cambium  Networks,  Inc.  All  rights  reserved.   80  

"We offered a Wireless IP CCTV solution to provide ... a robust flexible system and the ability to expand rapidly without incurring significant capital expenses. The Cambium product was the perfect solution for the CCTV opportunity presented." Vern Elms, Managing Director, EZI Communications

Typical  CondiKons  for  Wireless  Video  Surveillance  

High  RF  noise  environment  NLOS  deployments  

Reliable  performance  Cost  effecYve  and  simple  deployment  

   

Cambium  Delivers  

Copyright  2015  Cambium  Networks,  Inc.  All  rights  reserved.  

Why  Cambium  Networks?  •  Proven  SoluKon  

–  Deployed  in  more  than  10,000  networks  in  150  countries  around  the  world.  They  are  proven  to  work  in  harsh  condiYons  in  desert  locaYons,  high  alYtude  winter  applicaYons,  and  over  water.  

•  Reliable  Performance  –  Support  AES  encrypYon  and  authenYcaYon  control,  to  deny  access  to  unauthorized  “sniffers”.  –  Rugged  Cambium  Networks  wireless  broadband  soluYons  perform  over  Yme.  With  millions  of  

modules  deployed  around  the  world,  Cambium  Networks  wireless  broadband  equipment  demonstrates  a  less  than  1%  field  failure  rate.  

•  Cost  EffecKve  –  Less  Time  and  labor,  wireless  technology  means  that  video  surveillance  systems  can  be  installed  in  a  

mamer  of  hours  instead  of  months  required  to  pull  cable  and  deal  with  construcYon  issues.  –  Cambium  Networks  soluYons  can  scale  from  small  tacYcal  coverage  areas  to  city  wide  networks  

without  removing  and  replacing  equipment.  

•  Completed  Por[olio  –  Product  lines  support  fully  licensed,  lightly  licensed  and  unlicensed  spectrum  –  Product  support  for  both  Point  to  MulY-­‐point,  and  Point  to  Point,  with  adapYve  and  user  

configurable  throughput.  Copyright  2015  Cambium  Networks,  Inc.  All  rights  reserved.  

Thank  You!  

www.cambiumnetworks.com  

Fluidmesh

POWERFUL WIRELESS BACKHAULING Copyright © 2005-2015 Fluidmesh Networks, LLC.

FLUIDITY: Vehicle to ground communication for Mission Critical Video, Data, and Voice Applications

POWERFUL WIRELESS BACKHAULING Copyright © 2005-2015 Fluidmesh Networks, LLC.

Company Background

Chicago

Lima

London Paris

Milan Taipei

Founded  in  2005  by  a  team  of  researchers  from  MIT  and  Politecnico  di  

Milano.  

Global Partnerships 6 Continents 75 Countries

New York

POWERFUL WIRELESS BACKHAULING Copyright © 2005-2015 Fluidmesh Networks, LLC.

Security

Mission Critical Wireless Needs

Infrastructure

Mobility Automation

ABOUT FLUIDMESH

Municipalities

Public Safety

Transportation

Border Control

Campus

Plant

Enterprise

Cellular

VoIP

Digital Divide

Rural Wireless

Public Access

Trains

Buses

Ferries

Cars

Onboard Wi-Fi

Onboard Video

SCADA

Monitoring

Traffic Control

Utilities

Smart Grids

POWERFUL WIRELESS BACKHAULING Copyright © 2005-2015 Fluidmesh Networks, LLC.

We expect connectivity Everywhere

Always Fast

ABOUT FLUIDMESH

POWERFUL WIRELESS BACKHAULING Copyright © 2005-2015 Fluidmesh Networks, LLC.

FLUIDITY™

Connected Vehicles with Fat Pipes and Fast Roaming

POWERFUL WIRELESS BACKHAULING Copyright © 2005-2015 Fluidmesh Networks, LLC.

Connect the Vehicles

ABOUT FLUIDMESH

POWERFUL WIRELESS BACKHAULING Copyright © 2005-2015 Fluidmesh Networks, LLC.

Usable Throughput

Speed  

GPRS UMTS

3G LTE

Onboard Wi-Fi

On-board Video

Wi-Fi Wi-MAX

LTE (downlink only)

<10 Mbps 10-100 Mbps

10-300 Km/h

<10 Km/h

Video and Data streaming from vehicles is difficult

ON THE GO

POWERFUL WIRELESS BACKHAULING Copyright © 2005-2015 Fluidmesh Networks, LLC.

Prodigy Reliable wireless transmission for mission-critical applications

-  MPLS-based transmission protocol built

to overcome the limits of standard wireless protocols

-  2 Patents -  Optimization algorithm that allows

every Fluidmesh radio to assign a specific level of priority and reliability to every packet transmitted.

-  Delivers an infrastructure with a

higher level of reliability. -  Extremely robust in high interference

areas -  Low latency & jitter

FLUIDITYTM

POWERFUL WIRELESS BACKHAULING Copyright © 2005-2015 Fluidmesh Networks, LLC.

Going Fast is Hard: Fluidity Cross-Layer Approach

•  IP address management •  Handoff & reachability •  Service disruption •  Quality of Service

•  Rate selection •  Handoff device to device •  Acquisition

•  Doppler effect •  Signal distortions •  Channel coherence

Network  Layer  

MAC  Layer  

Physical  Layer  

•  MPLS-­‐based  network  reconfiguraYon  •  MPLS  tables  are  modified  seamlessly  

•  no  packet  loss  during  handoff  on  network  update  

•  2  patents  

•  Mobile  iniYated  handoff  •  Background  monitoring  RSSI  from  APs  •  Select  best  pairing  &  noYfy  handoff  to  net  •  Make/confirm  before  break  •  PredicYve  rate  selecYon  

•  1  patent  

•  Larger  guard  intervals  •  MIMO-­‐OFDM  

•  2x2  MIMO  is  more  predictable  •  High  gain  direcYonal  antenna  design  

FLUIDITYTM

POWERFUL WIRELESS BACKHAULING Copyright © 2005-2015 Fluidmesh Networks, LLC.

Fluidmesh Hardware

FLUIDITY PRODUCTS

FM 1200 VOLO FM 3200 BASE

2.3–2.7, 3.3-3.65, 4.9-6.0 GHz

FM 3200 ENDO FM 4200 MOBI

Fluidity application: On-board and trackside. Certified for railways

Fluidity application: Industrial - Trackside

Fluidity application: Depot

Fluidity application: Backhaul

POWERFUL WIRELESS BACKHAULING Copyright © 2005-2015 Fluidmesh Networks, LLC.

Onboard - FM4200 Mobi Transportation Radio

FLUIDITY PRODUCTS

QMA  connectors  

Redundant  48V  DC  input  

GigE  POE  M12  connectors  

TransportaKon  Standards:  •  EN50155  

•  EN50121-­‐3  •  EN50121-­‐4  

•  EN45545  (Fire)  •  AREMA  11.5.1  •  IEC  60571  •  EN50129  (CBTC)  

POWERFUL WIRELESS BACKHAULING Copyright © 2005-2015 Fluidmesh Networks, LLC.

How does it work?

TRAIN TO GROUND

Radio and antennas are deployed on trains and track-side on poles, also using already existing infrastructure

POWERFUL WIRELESS BACKHAULING Copyright © 2005-2015 Fluidmesh Networks, LLC.

 •  Video surveillance data offloading

•  On board diagnostic

•  Live telemetry

•  Automatic fare collection

•  On board entertainment  

Bus depot applications

BUS DEPOT

POWERFUL WIRELESS BACKHAULING Copyright © 2005-2015 Fluidmesh Networks, LLC.

•  Density: vehicles generates up to 2 GB/s of traffic using the same frequencies

•  Interferences

•  Handoff time

Bus depot – main challenges

TRAIN TO GROUND

POWERFUL WIRELESS BACKHAULING Copyright © 2005-2015 Fluidmesh Networks, LLC.

How does it work?

BUS DEPOT

Bus  are  connected  to  the  bus  staYon  -­‐  depot,  transferring  the  collected  data  at  high  speed.  There  is  no  need  to  stop  the  vehicle.  

POWERFUL WIRELESS BACKHAULING Copyright © 2005-2015 Fluidmesh Networks, LLC.

TRAIN TO GROUND

FLUIDITY: Typical Bus Network Topology

BACKBONE  

BUS  

xDSL  

Fiber/Copper  

Internet  

FM3200  Base  

FM4200  MOBI  

POWERFUL WIRELESS BACKHAULING Copyright © 2005-2015 Fluidmesh Networks, LLC.

How does it work?

INTERMODAL TRANSPORTAION

Vehicles  are  connected  directly  to  the  cranes  for  automaYc  operaYons  

POWERFUL WIRELESS BACKHAULING Copyright © 2005-2015 Fluidmesh Networks, LLC.

TRAIN TO GROUND

FLUIDITY: Typical Rail Network Topology

BACKBONE  

TRACKSIDE  

xDSL  

Microwave  Fiber/Copper  

Internet  

FM3200  Base  

FM4200  MOBI  

POWERFUL WIRELESS BACKHAULING Copyright © 2005-2015 Fluidmesh Networks, LLC.

 •  Live video surveillance

•  Unmarked car connectivity

•  Connecting moving vehicles in mining plants

•  Facilitated connectivity with other Fluidmesh or Wi-Fi equipped vehicles

Vehicle to vehicle – main challenges

VEHICLE TO VEHICLE

POWERFUL WIRELESS BACKHAULING Copyright © 2005-2015 Fluidmesh Networks, LLC.

 •  Live video surveillance

•  Unmarked car connectivity

•  Connecting moving vehicles in mining plants

•  Facilitated connectivity with other Fluidmesh or Wi-Fi equipped vehicles

Vehicle to vehicle

VEHICLE TO VEHICLE

POWERFUL WIRELESS BACKHAULING Copyright © 2005-2015 Fluidmesh Networks, LLC.

How does it work

VEHICLE TO VEHICLE

Vehicles are connected to the infrastructure and directly increase situational awareness and reduce response time.  

POWERFUL WIRELESS BACKHAULING Copyright © 2005-2015 Fluidmesh Networks, LLC. WWW.BATSWIRELESS.COM  

   

Port  Manatee:  patrol  cars  

Approx. 8 Milion Tons of Cargo Every Year Operations 24 hours day Monitoring a 1,100 acres territory With Fluidity all the patrol cars have a live video surveillance system on board connected to the main headquarter in real time. Advantages: Better coordination More eyes on the street The decision maker could be remote with a clear view of the critical scene                  

VEHICLE TO VEHICLE

NET VIEW SYSTEMS& BRADFORD CITY COUNCIL

PURDICOM OVERVIEW 2015 | 108

OUR PARTNER

PURDICOM OVERVIEW 2015 | 109

THE CUSTOMER

About Bradford

•  Fourth most populous metropolitan

district and sixth most populous local

authority in England

•  Population of 523,100

•  5,800 listed buildings and 59

conservation zone

Previous Solution

•  Multiple leased lines rented from BT

causing huge OpEx costs

•  Many under-served areas without CCTV

cameras

•  Unmanaged solution with council

retaining little control

PURDICOM OVERVIEW 2015 | 110

APPLICATIONS      

Traffic Management

CCTV & Public Safety

ANPR & Bus Lane Enforcement

Variable Messaging Signage

PURDICOM OVERVIEW 2015 | 111

•  Support mission critical applications

•  Form Factor – small, low profile & ruggedized design

•  Ensure low system latency

•  Commercial viability

•  Support multi-data applications

•  Flexible management platforms

•  High MTBF with localised support

THE CHALLENGES

•  Support mission critical applications

-  Created high capacity network built with future capacity with 99.999% availability

•  Form Factor – small, low profile & ruggedized design

-  Compacting high performance product into a street level form factor

•  Ensure low system latency

-  Utilising Repeatit’s AirTime & PacketHeal technologies

•  Commercial viability

-  Supply high performance hardware at the best price vs performance

•  Support multi-data applications

-  Using advanced QoS and PacketHeal technology

•  Flexible management platforms

-  Use of RCS Management & secure Repeatit Cloud

•  High MTBF with localised support

-  Quality manufactured hardware IP67 rated with advanced hardware replacement warranty – 2 years

THE SOLUTION

PURDICOM OVERVIEW 2015 | 112

THENETWORK

Repeatit Trinity 316

Used for street level access connecting multiple cameras

Repeatit Trinity 318

Used for longer distances and light backhaul

Siklu EtherHaul 1200FUltra-high capacity backhaul for <4km

distances

Ceragon IP-20C

Licensed backhaul for distances over 5km

Over 400 wireless links deployed consisting of:

PURDICOM OVERVIEW 2015 | 113

The Result

•  State of the art fibre/wireless network covering huge area

•  Massive cost savings for Bradford City MDC

•  Fully integrated street level network with an every expanding number of street level connected systems

•  Cloud-based management system for ultimate remote management and high availability

“The wireless solutions and support provided by Purdicom have been fantastic, enabling Netview to deliver a fully integrated, ultra-high availability UTMS network with CCTV and additional connected systems to Bradford City Council” – Marc Hancock, Director, Netview Systems

Repeatit Corporate Presentation

Luke O’Kelly, Team Leader - Solutions, Purdicom

About Repeatit

Repeatit expands network connectivity by creating

high quality wireless networking products

intertwined with our unique, performance enhancing

software and cloud ecosystem that greatly

increases wireless performance and management

capabilities.

Core Values

Simplicity Our products are

simple but have the power to do more

Flexibility A flexible company to

suit customer & partner needs

Technology We create incredible technologies pushing

wireless further

Quality Our products are built

with quality to withstand time

Repeatit Product Ranges

Point to Point & Point to Few

Designed for high performance networks

including CCTV, ISPs & business connectivity

Leading technologies such as AirTime, PacketHeal & SyncMaster

Cloud Management EcoSystem & RCS

Best price vs. performance

Point to Multipoint

Designed for large networks including

underserved connectivity

Next generation management with RCS

Comprehensive product range of base stations

& subscriber units

Best price vs. performance

Infinity Trinity

Trinity Overview

Repeatit Trinity is a family of high performance hybrid-wireless point to point (PtP) and point to multipoint (PtMP) united with a unique cloud ecosystem.

Point to Multipoint Mode

High Speed Point to Point

GPS Synchronization

Mutli-data Applications

Trinity Technologies The Repeatit Trinity technologies enhances PTP & PMP performance beyond traditional limits

AirTime AirTime by Repeatit makes wireless transmission more efficient enhancing both PTP & PMP performance beyond traditional limits, especially in high density & long distance environments. Through a unique algorithm, Repeatit’s AirTime is able to command wireless radios exactly when to transmit and when to receive - reducing noise, which greatly increases link efficiency and performance.

PacketHeal Repeatit’s PacketHeal technology instantly heals lost & corrupted packets, eliminating transmit and receive errors for all applications including HD video streaming, voice, multi-data and more. By allowing a safety period buffer delay of a few milliseconds, PacketHeal is able to detect and respond to lost packets, without any traffic delay. PacketHeal uses a 3 step process; lost packet detection, retransmission & reordering which takes place in milliseconds.

SyncMaster SyncMaster by Repeatit reduces interference & increases network performance by organizing multiple collocated Trinity PTP/PMP units and allowing a smart reuse of the spectrum. SyncMaster reduces self interference and protects against outside interference. Using an integrated time clock, SyncMaster co-ordinates multiple units with exact send & receive slots creating a highly efficient network. SyncMaster also has a built in GPS antenna which can communicate to other SyncMaster units installed on nearby masts also with collocated Trinity units.

Trinity Products

Trinity 316-S

•  Up to 30km

•  16dBi Dual Pol Antenna

•  245Mbps

•  Ultra-small form factor

Trinity 318

•  Up to 70km

•  18dBi Dual Pol Antenna

•  245Mbps

•  Small form factor

Trinity 323

•  Up to 170km

•  18dBi Dual Pol Antenna

•  245Mbps

•  Low profile design

Trinity 300

•  Up to 200km+

•  NA - connectorized

•  245Mbps

•  Small Form Factor

Repeatit Cloud Ecosystem The Repeatit Cloud ecosystem is a truly remarkable union of high performance wireless hardware with next generation management

making networks simply to deploy, effortless to manage, and economical to maintain.

Google Maps Pinpoint link locations using the Google Maps integration

One-Click Updates Update to the newest firmware remotely with one-click

Troubleshooting Troubleshoot connection issues from he cloud

Network Statistics

Get detailed stats on area, link and network

performance

Remote Config

Change config network & radio

settings remotely

Alert Engine Get real-time alerts

when connections are interrupted

Infinity Overview

Repeatit Infinity enables ISPs, carriers, businesses and under-served regions to extend network connectivity with a highly scalable Point to Multipoint platform supported by next generation management.

One Unit, Two Radios

Automatic Error Alerts

Multiple Market Uses – ISPs, Business + more

The Infinity Base Station (BS) Range

BS120

•  100Mbps

•  Single Radio

•  Connectorized

BS320

•  190Mbps

•  Single Radio

•  Connectorized

BS322

•  380Mbps

•  Dual Radio

•  Connectorized

BS340

•  190Mbps

•  Single Radio

•  16 dBi Dual Pol

BS342

•  380Mbps

•  Dual Radio

•  16 dBi Dual Pol

The Infinity Subscriber Unit (SU) Range

SU100

•  100Mbps

•  Connectorized

•  Small Form Factor

SU116

•  100Mbps

•  16dBi Dual Pol Antenna

•  Ultra-Small Form Factor

SU123

•  100Mbps

•  23dBi Dual Pol Antenna

•  Low profile, industrial

design

RCS Management Platform

Free to all Repeatit customers, RCS is Repeatit’s advanced network management tool which simplifies networks making Infinity & Trinity deployment and management cost effective greatly enhancing network & customer visibility.

Operator CRM Use the CRM functionalities to increase ISP revenue

Fault Finding Get a connection score for each unit on your network

Simple Rollout RCS requires a zero-touch setup for Infinity subscriber units.

Rich Analytics Know your network with a powerful analytics engine

Thank You Any questions?

www.repeatit.se

@repeaYt_se  

[email protected]  

Ruckus Wireless

AN INTRODUCTION TO RUCKUS WIRELESS Scott Reeves Technical Director EMEA [email protected]

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Fast and Fierce

Customers

44,000+ Patents

100+ Granted

Formed 2004 Sunnyvale, CA

Partners

11,000+

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36

9

11

CSCO

ARUN RKUS Others

Outpacing the WW WLAN Market Top Five WLAN Vendor Market Share

Unit Shipments

130

HP

51

25 7 12

CSCO

ARUN RKUS

Others

MFG Revenue

HP 5

9 35

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31.4

19.2 26.2

23.2

Leading in Service Provider Wi-Fi

Ruckus

Vendor Market Share

Cisco HP

Others 26.7

28.7

10.7

33.9

Ruckus

Cisco

HP

Others

131

10.7

Unit Shipments MFG Revenue

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Smart City Function

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Big Data Wi-Fi Analytics  

133

Predictive Analytics

Application Recognition

Location

Data Collection

& Reporting

What happened?

Where did it happen?

What were they doing when it happened?

What will happen?

Level of Insight

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Ruckus Architecture

ACCESS POINTS

CONTROLLERS

MANAGEMENT AND REPORTING

Smart Wi-Fi

Infrastructure

APPLICATION PROGRAMMING INTERFACES

RUCKUS & THIRD PARTY APPLICATIONS Smart

Wireless Services

RUCKUS MOBILE APPS

XaaS Private Cloud

Public Cloud

134

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Deep Analytics and Integration

Ruckus APs detect user location and pass it to SPoT Location Engine in the cloud

Location Engine processes and Synthesizes data to create meaningful Location Data

Location Data is sent to, and displayed on the Location Analytics Dashboard

ü  No new hardware ü  Unlimited compute power ü  Easy & quick provisioning

APIs

BeamFlex

RESTful JSON

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Reporting and Compliance

# of clients

types of clients

bandwidth hogs

session reports

overall traffic

top APs by traffic

easy slicing and dicing

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Comprehensive Wi-Fi Portfolio

I N D O O R

C O N T R O L L E R S / G A T E W A Y S

SmartCell High End 802.11ac

Strand Mount with Cable modem 802.11n

Mid-Range 802.11n Point to Point / multipoint

802.11n Bridges

Low End Up to 75 APs

Mid-Range Up to 500 APs

High End Up to 1,000 APs

SmartCell Gateway (SCG) Up to 10,000 APs

Mid-Range 802.11n/.ac

High-End 802.11n/.ac

Low End 802.11n/.ac

Wi-Fi Wall Switch

O U T D O O R

Virtual SCG Up to 10,000 APs

Sectorized & Narrowbeam

802.11n and 802.11ac

137

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Ruckus Core Innovations Brief

138

ChannelFly BeamFlex

BYOD

o  High Density adaptive integrated antenna array

o  Automatic Noise cancelling o  Up to 4,000 unique dynamic

patterns with built in PDMRC Adaptive Mesh Capability

o  Adaptive Wi-Fi channel selection o  Predictive channel capacity

measurements o  Analog detection / avoidance o  Improves performance by up to

50%

Location o  Smart Location Tracking o  Footfall and Real Time Location

Heatmaps o  Smart Analytic Reporting o  Application API o  Integration with RTLS solutions

o  Secure Guest Solutions o  Client & Device Fingerprinting o  Passpoint Certified o  Automated Onboarding o  Dynamic Rate Shaping o  AD and Policy integration o 

Security o  Application/Device and User

Policy Enforcement o  DOS and Attack Protection o  PCI – DSS Compliance o  WIPS location and Protection o  Comprehensive Reporting

Services o  Advanced QoS traffic inspection

and handling o  Application-aware heuristics

prioritizes sensitive traffic o  Optimize and Customize Corporate

and Guest services

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Dealing with Interference Dynamically

+ BEAMFLEX

SMART ANTENNA ARRAY RUCKOS SOFTWARE

= Competitor AP Ruckus AP Competitor AP Ruckus AP

8.7 8.3

0.3

5.5

iPhone® Throughput Test* * Source: Ruckus internal testing

With Interference Without Interference 191 Neighbor APs

Time in Seconds

Mbps

139

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BeamFlex Adaptive Polarization Diversity

Device orientation accounts for up to 5x performance differential

o Better reception for weak and hard to “hear” devices

o Better transmission to mobile devices

Dual-Polarized BeamFlex Antennas

CUSTOMERS TELL THE STORY

CORPORATE OVERVIEW

City Of York

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GFoS Event Overview

o  4 day annual event dedicated to all types of motoring

o  event held in the grounds of Goodwood house

o  In 2014 it attracted >170K visitors

o  Site incudes temporary race track, hill

climb event and a rally stage

o  20 x 20M car manufacturer stand

reportedly costs up to £1M

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Key Stats Dwell Times

Heatmap

Repeat Visitors

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o £500m annual network investment

o Goal to build “Europe’s biggest free Wi-Fi Zone”

o Outdoor small cell deployment throughout central London

o Wi-Fi for free public access during Olympics

o Wi-Fi for small cell backhaul o Street lights and building

deployment

Wireless Land Grab

145

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O2 Canary Wharf o Currently 100,000 people work at

Canary Wharf every day o Estate is over 97 acres o Area is constantly expanding o Over 16 million square feet of office /

retail space

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o Public Wi-Fi access and wholesale play throughout City of London

o Café, stations, light poles, businesses, pubs

o Indoor/outdoor meshing

o 30,000+ Ruckus dual-band 802.11n APs

Content Delivery, Public Access

147

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City of San Jose

INTRO TO RUCKUS WIRELESS 148

Legacy outdoor network failing. o poor, erratic performance o spotty coverage o unstable connectivity, unreliable operation o More users, more devices requirss higher density Wi-Fi o Need for unified indoor/outdoor mesh solution

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Key Applications

Ruckus Proprietary and Confidential

Low Bit Rate Pay-to-Park Metering system

2 Video and Traffic surveillance

1 High Capacity indoor Wi-Fi public access

3

4 High Capacity Outdoor Wi-Fi public access

190 ZoneFLex 7982s in Convention Center

85 +ZoneFLex 7982s in Airport

35 +ZoneFLex 7762s outdoor downtown

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Smart Wi-Fi from Ruckus

Robust Cloud and Virtualized applications

Smarter WLAN

applications

1. Half the

deployment time at

half the cost

2. 100%

performance increase over other WLANs

Dual-Band 802.11ac indoor/outdoor

APs with adaptive antenna technology

Unmatched performance at range and density

Rich analytics and reporting

Remote Wi-Fi systems manager

And analytics

Scalable Smart WLAN

controllers

Flexible, scalable, feature-rich WLANs

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Hi, I’m

Bill Partnership

Manager

Provide legal, secure, family friendly WiFi

Be secure with seperate guest and

business networks

Be family friendly with state of the art content filtering

Be legal operate in line with

best pratice

HOTEL

More on your bottom line It’s been proven time and time again, people will spend more time and more money in a venue that offers reliable, free WiFi.

preferred venues that offered free guest WiFi 1 would stay longer in a location that provided WiFi 1 said they are more likely to spend additional money there 1

78% 77% 63% Purple WiFi Survey

Grow your customer database You’ll have the ability to profile the data, see who’s really in the venue, and instantly start collecting email address of your real customers.

“ You can have legendary service and awesome products but if you don’t build a relationship with your customers,

you can easily lose them. ” - Microsoft

43% used their phones to look at product reviews and compare prices while out shopping, a trend that’s known as ‘showrooming’

74% would be happy for retailers to send a text or email with promotions and receive this information whilst they are in store

Free marketing tools We give control back to the venues by allowing them to brand their own WiFi pages where other WiFi providers control that branding - and data collected. Many companies are also willing to pay for sophisticated email management and sending platforms. Purple WiFi have created a tool that allows you to send emails or SMS’ to your customers - tailored to their demographic and/or behaviour. https://econsultancy.com/blog/11148-should-retailers-offer-in-store-wi-fi#i.gdlia3111rem0q

Social media benefits Approximately 60% of WiFi users login using Facebook. That’s instantly more Likes and posts about your brand/venue. Plus you are also reaching their friends.

72% of all internet users are now active on social media

70% of marketers used Facebook to gain new customers

What is Purple WiFi? A secure and legally compliant guest WiFi that delivers guest analytics and a range of marketing tools

Boost your social profile and engage with your

customer’s social network

Market to your customers in real-time

Understand more about your customers

and who they are

Secure and legally compliant guest WiFi

Available in many different languages

The customer journey summary Purple WiFi delivers real value to any business providing guest WiFi access

Easy log in Accept terms Free WiFi Deliver information Socially engaged Email marketing Increase business

• • • • •

Information about the company Social feeds Advertising and promotions Local information Company imagery

The user log in process The splash screen can be completely customised with your branding.

Splash screen

Splash screen Accept terms

Splash screen Accept terms Give venue a mention

Splash screen Accept terms Give venue a mention Online splash

What data is collected and what can you do with it? Identify and segment your customers

Profile your customers

Visit frequency & behaviour Actionable insights

Analytics

Overview

Visitor

Network

Presence

Customer asset management

Location

Heat mapping

Footfall

Real time reports

Pathways - linear

Pathways - sunburst

Marketing

Splash page

E-shots

Social posts

Social insights

Visit triggered coupon

Visit triggered coupon Dwell triggered coupon

Visit triggered coupon Dwell triggered coupon Birthday coupon

Visit triggered coupon Dwell triggered coupon Birthday coupon Loyalty coupon

Welcome reward A free drink or discount the first time a user accesses the WiFi

Loyalty reward A free drink or discount for a

frequent visitor

Lapsed incentive A free drink or discount for customers

that have not visited for a while

Track campaigns The effectiveness of your offers and incentives can be tracked in the portal

Build an engagement strategy Identify and segment your customers

Reward & incentivise Send offers to your customers via automated emails to encourage spend or repeat visits

Social engagement • Promote your business via users’ social media • First time sign-in ask for a ‘Like’ or ‘Follow’ • Users post a message every time

Manage your social platforms • You can manage all of your social networks and do posts directly from within the Purple Portal

Tiered bandwidth