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Your audience is the lifeblood of your business, and knowing who they are and what they want is a key to success.
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www.boldvisitor.com .............................................
Understand your
AUDIENCE!
Your audience is the lifeblood of your business
Knowing who they are and what they wantis a key to success
www.boldvisitor.com .............................................
Learning
PROCESS!
ASKINGPsychologists say that if the participant knows about the
observation it does impact on the result.
OBSERVINGUnobtrusive observation
doesn’t impact on your visitors behavior, therefore the data gathered is more accurate.
www.boldvisitor.com .............................................
Use appropriate tools for
OBSERVATION
HEAT MAP VISUALIZATION TECHNOLOGYBoldVisitor shows you deep insights on your visitor’s behavior by leveraging heat map technology. Google Analytics is a great tool
but it doesn’t cover all the needs of a marketer.
www.boldvisitor.com .............................................
BoldVisitor
TOOLSATTENTION
HEAT MAP CLICK HEAT MAP
SCROLLMAP
TRAILOF VISIT
TARGETAREAS
www.boldvisitor.com .............................................
The most attractive parts on
WEB PAGEATTENTION HEAT MAP
In business it’s always better to rely on facts, not assumptions and when
revenue depends on your website you have to be sure that it works the
way you want.Check what’s most interesting for
you audience.
www.boldvisitor.com .............................................
Find real call-to-action
ELEMENTSCLICK HEAT MAP
Are you fond of your call-to-action elements? Are you sure that your
visitor’s click the elements you want to them to click?
Click heatmap provides you with accurate visual data.
www.boldvisitor.com .............................................
Unleash what is seen and
WHAT IS NOTSCROLL MAP
Determine which parts of your website are seen by your visitors
and which are left in obscurity.Reposition your layout based
on crucial data provided by BoldVisitor.
www.boldvisitor.com .............................................
Walk through the trails your
VISITORS LEAVETRAIL OF VISIT
Take a sneak peak into your visitors’ mouse trail. By analysing visitors
one by one you can get an accurate map of their behavior.
What gets their attention, how much time do they spend before
taking action and much more.
www.boldvisitor.com .............................................
Define web blocks and get
INSIGHTSTARGET AREAS
Create your own target areas by simply painting them on the website.
Get insights on tthe attention they get compared to overall layout.
You would be really surprised seeing the results which come up by using
this kind of analytics.
www.boldvisitor.com .............................................
React after
OBSERVATION
“GREAT THINGS ARE DONE BY A SERIES OF SMALL THINGS
BROUGHT TOGETHER.”Vincent Van Gogh Constantly search for opportunities to improve.
This is the only way to perfection.Here goes our advice.
www.boldvisitor.com .............................................
Reaction shall lead to reduction
OF FRICTIONMotivation is driven by human psycholo-gy, demand and your
marketing efforts
BoldVisitor helps you identify friction, thus you can reduce it by improving usability
MOTIVATION
FRICTION
www.boldvisitor.com .............................................
Reduction of friction leads to
CONVERSIONRepositioning of elements, contrast
and font changes or even a single change in a headline could make a huge impact on your website’s con-
version rate.
CONVERSION RATE GOES UP
www.boldvisitor.com .............................................
Summary
KNOW YOUR
AUDIENCE!
Improve conversion rate
Use BoldVisitor
Observe
Understand
React
Reduce friction
www.boldvisitor.com .............................................
Get your 7 days free trial atwww.boldvisitor.com
takes 02:00 minutes