12
Top 10 reasons 12/07/2011 Top 10 reasons why it is hard to be a digital marketer

Top 10 reasons why it is hard to be a digital marketer

Embed Size (px)

DESCRIPTION

Humorous look into the life of a digital marketer

Citation preview

Page 1: Top 10 reasons why it is hard to be a digital marketer

To p 1 0 r e a s o n s • 1 2 / 0 7 / 2 0 1 1

Top 10 reasons why it is hard to be a digital marketer

Page 2: Top 10 reasons why it is hard to be a digital marketer

Reason #1

Marketers are from Venus and

technologists are from Mars…and neither group claims you

2© Copyright 2011 – TeamBuilder Search

Page 3: Top 10 reasons why it is hard to be a digital marketer

Reason #2

All budget and timeline overruns due to

changing project scope (driven by other

departments or groups) are your problem

3© Copyright 2011 – TeamBuilder Search

Page 4: Top 10 reasons why it is hard to be a digital marketer

Reason #3

People around you read a blog post and say things like, “We

have to do that!”

4© Copyright 2011 – TeamBuilder Search

Page 5: Top 10 reasons why it is hard to be a digital marketer

Reason #4

Close to launch someone always says “I just have one little

change”…

5© Copyright 2011 – TeamBuilder Search

Page 6: Top 10 reasons why it is hard to be a digital marketer

Reason #5

Folks don’t understand what you do…or why it takes so much time to

do what you do

6© Copyright 2011 – TeamBuilder Search

Page 7: Top 10 reasons why it is hard to be a digital marketer

Reason #6

It is easier to pull teeth from a live angry shark

than get content on time

7© Copyright 2011 – TeamBuilder Search

Page 8: Top 10 reasons why it is hard to be a digital marketer

Reason #7Anytime someone could use an

acronym you’ve never heard of (probably recently made up by somebody)…and you will be deemed incompetent for

not knowing it

8© Copyright 2011 – TeamBuilder Search

Page 9: Top 10 reasons why it is hard to be a digital marketer

Reason #8

Emerging technologies that are…well…faster than

“emerging”

9© Copyright 2011 – TeamBuilder Search

Page 10: Top 10 reasons why it is hard to be a digital marketer

Reason #9Stakeholders say they want exciting, fun, edgy stuff… but in the end, after all is said and

done (read here – death by budget cuts and committees) they just have you build  a 

website”

10© Copyright 2011 – TeamBuilder Search

Page 11: Top 10 reasons why it is hard to be a digital marketer

Reason #10

Great digital talent is much harder to find in a real person

than in a resume

11© Copyright 2011 – TeamBuilder Search

Page 12: Top 10 reasons why it is hard to be a digital marketer

TeamBuilder SearchTeamBuilder Search helps firms build their digital marketing teams. The company was started when two digital marketers realized recruiters, without deep digital marketing experience, struggled to help firms build their digital marketing teams. TeamBuilder Search’s mission is to be the recruiting firm that best understands and best fulfills the need for recruitment of top digital talent.

Please feel free to contact us for more information or just a casual conversation. If you are a firm building or enhancing your digital marketing team, we have free tools like talent forecasting worksheets, interactive delivery process gap assessments and talent gap assessments we can share with you. We would also be happy to speak on the Four P’s of Building a Digital Marketing Team to your organization.

Mark Whitman

[email protected]

http://www.linkedin.com/in/markawhitman

614-410-6674

Jen Wells

[email protected]

http://www.linkedin.com/in/jenwells

614-410-6675

12© Copyright 2011 – TeamBuilder Search