Toolbar and web 2.0 retention

Customer Retention & Real Time Communication tool.

SIA iDeaTurf Consulting | www.ideaturf.com | [email protected]

Retain and acquire customers

• A branded tool bar and a web 2.0 start page application• Retain your customers effectively• Communicate with your customers in real-time• A non intrusive way to connect to your customers• Learn more about your customer's internet habits

Sell more smartly, effectively

Bottom Line:

• Increased revenues• Customer loyalty• A new communication channel

… the smart way

http://www.ideaturf.com/


Your Need

The problem

• Too many email communications• or intrusive phone calls• Seasonal promotions are good..

... but think of your competitors overwhelming the same customer too.

The result

• Unsubscribes• Lost customers• Decreased customer loyalty



The Solution

Customized Toolbar & Web 2.0 Start Page



How it works

• Think of it as a one-time customer opt-in (in the context of email marketing)

• Once installed, you have established a direct communication channel with your customer

• Non-intrusive messaging gives the customer the choice to act on the offer/message

• Through the analytics, know when to reach your subscriber best



The Process

• We give you a tailored, branded marketing page from which to promote your toolbar to your customers.

• Upon download, your branded toolbar is position on your customer's browser (works with IE and FireFox)

• Your customers have complete control over customizing your branded toolbar

• Clicking on the 'MINE' button on the toolbar gives your customer access their customizable web 2.0 page

• Your customers can select from RSS feeds, to email snapshots and live/dynamic messaging from you.

• Complete localization available. Multiple languages support.

•Geographic/local feeds capability

• Facebook/Twitter/Calendar apps compatibility


The Backend


• To add a marketing message, it's as simple as selecting the date/time/locale/media type/message.

• No more spam or design checks needed. No external dependencies

• We love stats, and certain that you love them too. Active Loads, # of installs and many more


The Engagement

• Live Demo: Contact us to set up a live demo and to see in real-time the effectiveness of the toolbar.

• Contact: Write to [email protected] for any questions that you may have.

• Short of ideas? We can help you kick-start the toolbar campaign through innovative ways.


mailto:[email protected]


Technology

Toolbar and web 2.0 retention