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Tweets, retweets, followers, and tweeps. Unlock the mysteries of the twitterverse and discover what twitter can do for the personal family historian and professional genealogist.
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Mark Tucker
Introductions
• Tweeps (using Twitter)• Personal Family Historians• Professional Genealogists• Genealogy Societies• Companies• Organizations
You:Me:
How many of you use?
• E-mail• Forums• Mailing/Discussion lists (ex: RootsWeb)• Wikis• Instant Messaging• Blogs• Facebook
vs.
Growth (12/08 – 12/09)
4.4M
22.8M
418%
Growth (4/08 – 4/09)
17M
Twitter Early Adopters
~50% of Twitter Users are 35+ years old
U.S. Unique Visitor (000) Trend (Source: comScore Media Metrix)
Sign up
It only takes 140 seconds
Recommendations
• Use your real name• Link to your website• Include a descriptive bio• Choose public over protected• Include a photo
Sign up
Demo
Who has never seen a Tweet before?
What is a Tweet?
• 140 characters or less• “What’s happening?”• Statement, Announcement, News, Knowledge• Question or Answer• Hash tag (#genealogy)• Link– Web page– Video– Picture
Sample Tweet
1
23 4
5 6
If I tweet and nobody is following me, can it still be seen?
Timelines
Public Timeline http://twitter.com/public_timeline
Your Profile http://twitter.com/marktucker
Followers Home Page http://twitter.com/home
Lists Following You http://twitter.com/FHExpos/fhexpo
Links & Shortening URLs
Before (84):http://www.thinkgenealogy.com/2010/01/09/
video-the-twittering-genealogist-following/
After (26):http://tinyurl.com/yzt9gvu
More on URL Shorteners
• Will the shortened links run out?– bit.ly allows for 57 billion links
• Concerns– Linkrot (broken links)– Obscures target
Mention & Reply
Mention by: Photoloom
Reply by: footnoteMaven
• @<username>• Public conversations• Q&A
Retweet
Tweet Retweet
•A retweet is like a quote•Can reach a larger audience
Old-Style RetweetTweet by: genlighten (72 followers)
Retweet by: hikari17 (289 followers)
Dean Richardson
Tweet by: marktucker (1357 followers)
Retweet by: rootsmagic (250 followers)
New-Style RetweetTweet by: TomKemp
Retweet by: megansmolenyak
Direct Message
• Like e-mail• Doesn’t appear on timelines• Private conversations• D <username>
Find then Follow
• Look in e-mails & on web sites• Directories & Groups– http://wefollow.com/twitter/genealogy– http://twittgroups.com/group/genealogy– http://twittgroups.com/group/surnames
• Twitter Search• Spelunking • Recommendations
Search http://search.twitter.com/
genealogy OR #genealogy OR "family history" -MLM
http://search.twitter.com/advancedhttp://search.twitter.com/operators
Example:
Genealogy Follow SuggestionsCompanies/Organizations Individuals1. Ancestrydotcom2. familylink3. familypursuit4. FamilyTreeMag5. FHExpos6. footnote7. geneabloggers8. geni9. genseek10. legacyfamily11. rootsmagic12. rootstelevision
1. AncestryInsider2. danlynch3. DearMYRTLE4. dickeastman 5. footnoteMaven6. LisaCooke7. Lmeitzler 8. lovegenealogy9. megansmolenyak10. rjseaver11. TamuraJones12. TheGenealogue
Don’t Take Shortcuts
We get followers the old fashioned way, we EARN them.
Lists
• Follow lists without following tweeps• Group by relationship, organization, topics• Create your own or use others’ lists• 20 lists per account (private & public)• @<username>/<listname>– @TamuraJones/genealogists
• http://twitter.com/<username>/<listname>– http://twitter.com/TamuraJones/genealogists
Following People & Lists
Demo
TweetDeck
Personal Family Historians
• Surname – tweet & search• Connect – family historians, relatives, …• Share – links, knowledge, success, frustration• Conference/Reunion – live tweet, follow policy• Feedback – products, software, services• Promote – web site, blog, DNA study• Questions – ask & answer• Learn – news, links, blog & retweet
Professional Genealogists
• Promote – marketing plan, background• Expert – technology, specialty in bio & tweets• Share – projects, challenges, solutions, success• Conferences – attendance, speaking, booth• Speaking – announce 1m-1w-1d, policy• Books – pre-release buzz, pre-order, signings• Articles – title, magazine or site, published,
promotions• Interviews – when & where to find them
Genealogy Societies
• Conference/Workshops – when, early bird, lodging deadline, #hashtag, policy, twitter café, virtual door prizes
• Promote – meeting date, time, & topic; announce blog posts on twitter
• List - officers
Companies/Organizations• Buzz – new book, product, or service• Conference – attendance, location/booth, specials,
hosting your own (see above)• Cruise – promote, early bird discount, reminders• Customer Service – search, reach out, listen• Feedback – ask, surveys, respond• Sales – sales, discounts, twitter exclusive (Dell)• Auction – announce, countdown to final bid• Software – releases, betas, bundles, promotions,
training
Personalize Your Background
Personalize Your Background
Personalize Your Background
Personalize Your Background
Personalize Your Background
Personalize Your Background
Personalize Your Background
Personalize Your Background
Personalize Your Background
Personalize Your Background
Personalize Your Background
Personalize Your Background
QuestionsTwitter:
http://twitter.com/marktuckerMail:
www.ThinkGenealogy.com/twitterFacebook:
http://www.facebook.com/marktucker1Genealogy Wise:
http://www.genealogywise.com/profile/MarkTucker