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THE STATE OF AUTO TECH
Contents
Private Markets Activity In Auto Tech Funding activity, trends, and investors
Corporations Competing In Autonomous Vehicles Tech corporate developments and major automakers’ responses
Startups Gearing Up How startups are tackling the autonomous challenge
Developments In Trucking & Logistics How auto tech trends are evolving in trucking & logistics industries
Open Questions Around Autonomous Tech Consumer attitudes and outstanding concerns
Impacts & Opportunities Business model disruptions & opportunities in adjacent ecosystems
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Contents
Private Markets Activity In Auto Tech Funding activity, trends, and investors
Corporations Competing In Autonomous Vehicles Tech corporate developments and major automakers’ responses
Startups Gearing Up How startups are tackling the autonomous challenge
Developments In Trucking & Logistics How auto tech trends are evolving in trucking & logistics industries
Open Questions Around Autonomous Tech Consumer attitudes and outstanding concerns
Impacts & Opportunities Business model disruptions & opportunities in adjacent ecosystems
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What Is Auto Tech
Application of software and technology to improve the performance, efficiency, safety, and connectivity of vehicles.
Excludes powertrains and the industrial aspect of auto manufacturing, e-commerce (used car marketplaces), or on demand services (Uber, on-demand mechanics, etc.)
Major Categories We’re Looking At In Auto Tech
Assisted Driving / Autonomous Software* Driver Safety Tools Driving Data / Connected Car Fleet Telematics Vehicle-to-Vehicle (V2V) and Vehicle-to-Anything (V2X) Communication Vehicle Cybersecurity
*Includes “full stack” startups designing autonomous-native vehicles from the ground up
Investment Into Private Auto Tech Companies On Pace For Record Year At the current run rate, both deals and dollars into auto tech companies are set to reach record levels in 2016, with deals hitting fresh highs for the second year running.
Investment Into Private Auto Tech Companies On Pace For Record Year Auto tech as a sector is still maturing, with 60% of deals done at early stage (seed to Series A).
*Includes corporate minority, private equity, unattributed VC and convertible note rounds Source: CB Insights
Geography: California Leads, But Strong Activity Internationally
Californian auto tech startups have seen nearly 70 deals since 2011, but international companies are establishing a strong presence as well.
Source: CB Insights
Diverse Group Of Investors Looking Into Auto Tech
Note: investor group is not exhaustive Source: CB Insights
Startups Now Addressing Wide Array Of Automotive Applications And Solutions
Source: https://www.cbinsights.com/blog/startups-drive-auto-industry-disruption/
Contents
Private Markets Activity In Auto Tech Funding activity, trends, and investors
Corporations Competing In Autonomous Vehicles Tech corporate developments and major automakers’ responses
Startups Gearing Up How startups are tackling the autonomous challenge
Developments In Trucking & Logistics How auto tech trends are evolving in trucking & logistics industries
Open Questions Around Autonomous Tech Consumer attitudes and outstanding concerns
Impacts & Opportunities Business model disruptions & opportunities in adjacent ecosystems
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With Entrance Of Tech Players, Competition Is More Multi-Dimensional Than Ever Before
Source: McKinsey
Auto efforts remain “moonshot” project under Alphabet’s X subsidiary (previously Google X)
Recently hired first general counsel, still pursuing full autonomy (NHTSA level 4)
Partnered with Fiat Chrysler in May 2016 to start limited trials on 100 Pacifica minivans
34 in-house prototypes and 24 retrofitted Lexus RX SUV as of June 2016
Still restricted to urban environments, but recently expanded to Washington (wet/rainy) and Arizona (hot/dusty)
Tesla
Semi-autonomous (NHTSA level 2) Autopilot deployed to over 70,000 vehicles as of May 2016
Upcoming Model 3 includes Autopilot hardware in all vehicles, software optional
Model 3 has garnered 350,000+ preorders, scheduled to enter production in late 2017
CEO Elon Musk has projected fully autonomous technology to be ready by 2018 to 2109
Recent accidents involving Autopilot has prompted NHTSA to open investigation
Apple
“Project Titan” continues, but allegedly suffered setbacks in early 2016
Project lead departed for personal reasons, rumored hiring freeze put in place
Company reported to be looking for 800,000 sq ft of real estate in May 2016
Hirings from Tesla, CMU, Nvidia, etc. point towards EV with autonomous functions
$1B investment to Didi Chuxing in May 2016 has driven speculation, though still unclear
Launch target said to be around 2019 to 2020
Tech No Longer Holds A Monopoly On Self-Driving Development
Big Auto Leaving No Stone Unturned With Organic R&D, Tech Investments, M&A, And Partnerships
Source: CB Insights
Major Automakers Ramping Up In-House Auto Tech R&D Budgets And Initiatives
Sources: WSJ, Auto News, Manufacturing & Engineering, Reuters, The Verge
Where Big Auto Companies Are Investing: AI, Mapping, Electrification And More
Source: https://www.cbinsights.com/blog/auto-corporates-investing-startups/
General Motors/GM Ventures BMW Group/BMW i Ventures Audi/Audi Electronics Venture Volvo Group Venture Capital Daimler SAIC Capital Ford Volkswagen Porsche Toyota PSA Group
Rate Of Automakers’ Tech partnerships And Acquisitions Also Increasing
Source: https://www.cbinsights.com/blog/auto-corporates-investment-ma-timeline/
Large Group Of Other Corporations Developing Similar Programs
Apple’s Project Titan Continues Amid Setbacks
Rumors of an autonomous Apple electric vehicle continue to circulate, though the company has yet to make any public announcements. Dubbed project “Titan,” Apple’s team is said to have grown to over 1,000 employees, largely poached from Tesla, Carnegie Mellon, Volkswagen, and Nvidia, among other sources. Late in 2015, reports pointed towards a goal of producing the cars by 2020, with a 2019 release date for their first electric vehicle (without autonomous features). However, the project appears to suffered setbacks in the first months of 2016, with the departure of its head Steve Zadesky and a rumored hiring freeze.
Audi Has Built Self-Driving Prototypes, Plans to Roll Out Limited Automation
Audi has revealed a number of autonomous vehicle prototypes derived from their A7- and RS7 models, including consumer-oriented test vehicles. Audi aims to commercialize their “Audi Piloted Driving” in their next-gen flagship A8, which will allow the A8 to park itself and drive autonomously up to 37 mph. Under widely-used NHTSA (National Highway Traffic Safety Administration) definitions, this would qualify either as Level 2 or Level 3 Automation, depending on the Audi model’s final level of capability. The luxury brand operates under the umbrella of the Volkswagen Group, so developments within the division could have broader implications going forward. Audi is part of the German consortium — including Daimler and BMW — that bought Nokia’s HERE high-definition mapping assets for $3.1B.
Baidu And BMW Partner; BMW Unveils BMW iNEXT Initiative
In April 2014, the Chinese search giant Baidu partnered with BMW to release a semi-autonomous prototype by the end of 2015. The partners tested their technologies on highways in China, a mark that the New York Times recently profiled as fertile ground for autonomous development. The partnership bore fruit in December 2015 as a modified 3-Series BMW drove an 18.6-mile route around Beijing. BMW has also been active thus far in 2016, showing off anautonomous i8 concept at CES and announcing an aggressive strategy to promote electrification and automation in its vehicles under the banner BMW iNEXT. BMW is also part of the group that bought Nokia’s HERE mapping assets for $3.1B.
Bosch Dedicates More Than 2,000 Engineers To Driver-Assistance Technology
Bosch, one of the world’s largest automotive suppliers, has responded to an increase in demand by dedicating more than 2,000 engineers to driver-assistance systems. The company counts Google, Tesla, and Porsche as clients, and has managed to outfit two Tesla vehicles to make them fully autonomous (at a steep price). Bosch is also partnering with GPS maker TomTom for the mapping data necessary for this endeavor. The company has agreed with the projection that 2020 will see driverless cars in action, at least on highways. In an April 2016 interview, a Bosch marketing director reiterated the company’s commitment not just to the automation of vehicles, but connectivity and electric vehicles as well. It also recently considered taking a stake in the HERE mapping company.
DAF, Daimler, Iveco, MAN, Scania, and Volvo Complete Truck ‘Platooning’ Trip
Earlier this month, six convoys of truck “platoons” recently completed the first-ever cross-border run of its kind. The experiment featured a dozen trucks from a diverse group of European trucking brands, originating from various factories in Sweden and Germany, and converging in Rotterdam. Within the semi-autonomous “platooning” concept, multiple trucks controlled by a lead truck are connected through wireless signals, forming a train with one truck following behind another. This allows more trucks to be controlled by fewer people, maximizes efficiency, and decreases drag. However, the trucks featured in the test still required human drivers on board as a precaution. Separately, Daimler has also been testing its own autonomous trucks in Nevada since May 2015. Note: the Volkswagen Group owns a controlling stake in both MAN and Scania. Daimler Trucks is a division of Daimler AG, which was also part of the group that bought Nokia’s mapping assets for $3.1B.
Delphi Retrofits Cars With Autonomous Tech, Partners With VC-Backed Startup
Delphi, a large automotive parts supplier headquartered in the UK, has created a network of software and sensors that can be outfitted into existing car models to make them autonomous. Last April, an Audi SQ5 outfitted with Delphi technology drove itself 3,000 miles across the US, doing 99% of the driving by itself. In January 2016, Delphi showed off a new autonomous driving concept at CES. The concept’s human-machine interface attempts to address the stepping-stone stage before full (or Level 4) automation is ready. The car is designed to encourage consumers to trust that the car can drive itself, while still keeping drivers vigilant so they can take the wheel if necessary. Delphi has also partnered with the VC-backed company Quanergy to deploy low-cost LiDAR systems.
Ford Announces Plan To Research Autonomous Vehicles
In early 2015, Ford announced its “Smart Mobility Plan” to move the company forward on innovation, including vehicle connectivity and autonomous vehicles. This plan culminated in the formation of Ford Smart Mobility LLC in March 2016, a new subsidiary focused on connectivity, autonomous vehicles, and mobility (e.g. car- and ride-sharing services). As part of its 10-year autonomous vehicle plan, Ford also announced that it would triple its test fleet to 30 total vehicles in January. It has pioneered the testing of self-driving cars in less friendly environments, such as snowy Michigan, as well as in complete darkness.
General Motors Investing Heavily in Autonomous R&D, M&A
General Motors has made waves in 2016 with a series of aggressive moves within the tech sphere. In January, the company bought up Sidecar‘s assets and invested $500M into Lyft, announcing plans to develop an on-demand network of self-driving cars. As mentioned above, March also saw GM’s landmark acquisition of autonomous tech startup Cruise Automation. Separately, GM has also been developing its own semi-autonomous technology in -ouse, with its Super Cruise technology slated to come to market on high-end Cadillac models in 2017. The Cruise acquisitions is unrelated to this product launch, however; GM has said that the Cruise acquisition would have “no impact” on its Super Cruise launch.
Google’s Self-Driving Car Project Widens Scope of Testing
Google X (now X, under the Alphabet holding company) has led one of the most high-profile autonomous vehicle programs, with its own website and a highly-visible testing fleet of quirky prototypes. Last September, Google hired ex-Hyundai and TrueCar exec John Krafcik to lead the program, which could indicate that the project is heading towards commercialization. This year, testing has expanded beyond Mountain View and Austin to Kirkland, Washington in February (wet, rainy conditions), and Phoenix, Arizona in April (high temperature, dusty conditions). Google has sent mixed signals about whether it will manufacture its own vehicles. It’s still unclear whether the company will ultimately pair with automotive OEMs ormanufacture its own cars for the mass market. However, there have been instances in which the company has floated the possibility of manufacturing its own cars. The company expects to have a finished product by 2020.
Honda Also Testing Autonomous Cars, Offers Semi-Autonomous Features On Civic
Honda has received approval from California to test autonomous vehicles on public streets (with restrictions on the number of vehicles and the testing methods). Like Apple, the automaker is also using the GoMentum Station proving ground, with 2,100 acres of testing area for its self-driving fleet. Honda also introduced semi-autonomous ADAS (advanced-driver assistance systems) options on its entry-level Civic, offering lane-keeping, automatic braking, and adaptive cruise control functionality. These features are also available on luxury models (offered by brands like Tesla, BMW, etc.), but are notable on a vehicle with a $20,440 base price.
Hyundai Steps Up Investments in AI, Connectivity and Self-Driving Cars
After debuting a 2014 TV commercial that showed a convoy of cars outfitted with Hyundai’s driver-assistance tech, Hyundai sounded a more conservative note last September. Its European head Thomas Schmid asserted that autonomous driving would come “by far not as quick as everyone says,” giving a timetable of 10 to 15 years. Nevertheless, the Korean motor group seems to be intensifying its efforts to compete in 2016, ramping up investments in AI and setting up a new business unit to develop “hyper-connected” and self-driving cars in the near future.
Jaguar Land Rover Wants To Introduce Assisted Driving But Keep Driving Fun
In June 2015, JLR Director of Research and Technology Wolfgang Epple stated that autonomous vehicles would run counter to the brand’s philosophy, as the company “doesn’t consider its customers as cargo.” He asserted that the Tata-owned companies would instead favor advanced assistance features that would help drivers without taking full control from them. However, in Feburary 2016, JLR joined a $7.9M UK program to further autonomous driving R&D, aiming to gather data on driving habits and test vehicle communications technology.
Mercedes’ Self-Driving Concept Car Will Be Ready In 15 Years
Last January, Mercedes unveiled their concept for the sleek F 015 autonomous vehicle, which the company says will be ready in 15 years. Until then, the company is taking other steps toward self-driving cars. In 2013, its Intelligent Drive semi-autonomous research vehicle drove 60 miles on a German highway and streets. Certain Mercedes models have a “Stop-and-Go” mode, which allows the cars to navigate themselves while in traffic. The company also has approval to test the cars in California, and some have been seen driving in the streets. The company is also considering setting up a large fleet of autonomous limousines for on-demand access (which would presumably compete with or supply cars to car-hailing services). Mercedes-Benz is a brand of Daimler AG.
Microsoft Begins to Forge Autonomous Partnerships With Automakers
Though late to the game compared to other tech giants, Microsoft has begun to dip its toes into self-driving car research. Its initial strategy appears to focus on collaborations, such as aNovember 2015 deal with Volvo that will see the companies collaborating in autonomous vehicle R&D and leveraging Microsoft’s HoloLens technology. Recently in March 2016, Microsoft and Toyota also announced the expansion of their five-year-old partnership to develop new vehicle connectivity and telematics services. The new organization will also support Toyota’s research in robotics, AI, and self-driving car development (see Toyota’s other partnerships below). Microsoft has also reportedly weighed taking a stake in the HERE high-definition mapping service, currently owned by BMW, Daimler, and Volkswagen.
Mobileye Powers The Driver-Assistance Technology Behind Self-Driving Vehicles
Mobileye, a $9B automotive supplier, provides many of the chips and advanced driver-assistance systems that are used by manufacturers for autonomous vehicles (including Tesla). The company has not announced plans to manufacture cars themselves. Read More: http://www.bloomberg.com/news/articles/2015-07-15/mobileye-offers-alternative-route-to-google-s-driverless-future
Nissan/Renault Promises ‘Significant Autonomous Functionality’ By 2020
At last month’s New York Auto Show, Chairman and CEO of Nissan and Renault Carlos Ghosn promised that the group would have 10 vehicles on sale by 2020 with “significant autonomous functionality.” Nissan unveiled its first public prototype in 2013 at the Nissan 360 event in California, and has since been testing an autonomous Nissan LEAF on the roads of Tokyo. Just days ago, Nissan and Toyota also announced a joint effort to develop standardized “intelligent” maps, perhaps in response to German automakers’ acquisition of the mapping company HERE.
Nvidia Adapts GPU Technology To Create ‘Supercomputer’ For Self-Driving Cars
At CES in January 2016, GPU and semiconductor company Nvidia surprised many by unveiling the Nvidia Drive PX2, a powerful computing platform for autonomous cars. Packing 8 teraflops of processing power, the platform is robust enough to support deep learning, sensor fusion, and surround vision — all key elements of a potential self-driving car. Early this April, Nvidia reinforced its commitment to autonomous vehicles by announcing that its Drive PX2 would serve as the standard computer in the Roborace self-driving race series.
PSA Groupe Announces Successful ‘Eyes-Off’ Drive From Paris to Amsterdam
Just days ago this April, the French PSA Groupe (including Peugeot, Citroën and DS)announced that two Citroën cars had driven “eyes off” from Paris to Amsterdam. The vehicles navigated over 300 km (186 miles) without supervision on “authorized stretches” of road, with PSA claiming the cars had achieved Level 3 Automation in this mode. The “eyes off” mode is slated to arrive by 2021, while semi-autonomous “hands off” modes will be available by 2020. These features, along with electric vehicles and new models, form the core of PSA’s broader “Push to Pass” growth strategy (including a return to the US).
Tata Elixsi Showcases Valet System And Focuses On Autonomous Vehicle Security
Tata Elixsi, a division of the TATA group, showcased technology in January 2015 for an autonomous parking valet, in which the car understands where open spots are and uses sensors to park itself. While it’s unclear when these features will be rolled out to Tata Elixsi’s lineup, the company has made it clear that it is moving towards autonomous vehicles. It is also putting a priority on security, designing a central unit in the car with extensive security measures that govern internal and external automotive communication. Read More: http://www.tataelxsi.com/whats-new/News/tata-elxsi-deliver-bytes-to-the-connected-car-autocar-professional.html
Tesla Charges Ahead With ‘Autopilot’
Electric car manufacturer Tesla has been a very public champion of self-driving vehicle technology. CEO Elon Musk is particularly bullish on the field, believing the technology behind fully autonomous vehicles is only “two to three years away,” with another “one to five years” needed for regulatory approvals. Tesla pushed its “Autopilot” software update to properly equipped Model S vehicles last October, enabling auto steering, lane changing, and parking features. However, in December the company scaled back some of its Autopilot features, after overzealous drivers began “doing crazy things with it.” Nevertheless, it promises to bring semi-autonomous and autonomous features to the masses with its much-hyped Model 3, which has already attracted over 300,000 pre-orders.
Toyota Expands Autonomous Partnerships, Collaborates With University Of Michigan
Toyota appears to have reversed course from its 2014 claims that it would not develop a driverless car on safety grounds. Last year, it announced a $1B budget for autonomous driving research. Toyota has also also hired professors and researchers from Stanford University, MIT, and the entire staff of the autonomous vehicle company Jaybridge Robotics. Just this April, it also announced its third US university partnership with an engineering powerhouse, the University of Michigan. Toyota plans to divide labor among its research partners, with the University of Michigan campus responsible for fully autonomous cars, Stanford working on partially autonomous vehicles, and MIT working on machine learning.
Uber Looks To Develop Or Source Self-Driving Car Fleet
Uber CEO Travis Kalanick is noted champion of his ride-sharing company embracing autonomous cars. The company has made several moves in that direction, such as poaching nearly the entire Carnegie Mellon Robotics Lab (40 engineers) to work on the project in Pittsburgh. Uber has also partnered with the University of Arizona to develop better mapping and optical safety technology. In 2015, the company acquired both mapping startup deCarta and mapping assets from Microsoft, which could be leveraged to drive autonomous vehicle efforts, among other initiatives. Rumors persist that Uber is also sniffing around major automakers to source a large order of self-driving cars. In March, Uber reportedly placed an order for up to 100,000 of Mercedes’ flagship S-Class, which are not yet fully autonomous but offer certain semi-autonomous functionalities. It should be noted that Uber’s self-driving cars could compete with Google’s (one of Uber’s investors).
Volkswagen Pushes Autonomous Research As It Tries To Move Past Emissions Scandal
In 2015, Volkswagen revealed the V-Charge project, where a Volkswagen e-Golf equipped with sensors, 3D maps, etc. will find open parking spaces in a garage and park without human input. The company suggests that there will be a prototype for demonstration available within four years. Besides this, in March 2016 VW Group CEO Matthias Muller announced that the board had just signed off on a huge autonomous driving initiative, boldly claiming that their goal was to “[bring] these technologies to market faster than the competition.” The Group’s head of digitalization asserts that self-driving cars will be “commonplace” by 2025. It should be noted as of April 2016, Volkswagen’s market capitalization has been halved since its emissions scandal broke last September. This, combined with looming legal action and the loss of public trust, could hinder the development of autonomous vehicles across its subsidiaries (e.g., Audi, Scania, and so on).
Contents
Private Markets Activity In Auto Tech Funding activity, trends, and investors
Corporations Competing In Autonomous Vehicles Tech corporate developments and major automakers’ responses
Startups Gearing Up How startups are tackling the autonomous challenge
Developments In Trucking & Logistics How auto tech trends are evolving in trucking & logistics industries
Open Questions Around Autonomous Tech Consumer attitudes and outstanding concerns
Impacts & Opportunities Business model disruptions & opportunities in adjacent ecosystems
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Beyond Corporates: Startups Becoming Serious Force In Autonomous Tech
Source: https://www.cbinsights.com/blog/early-stage-autonomous-driving-startups/
Some Startups Working To Improve (Human) Driver Safety and Awareness Now …
Source: CB Insights
…While Others Developing Direct Assistance And Self-Driving Tech
Source: CB Insights
Chinese Corporates Linked To Number Of Stealthy “Autonomous-Native” Electric Vehicle Startups
Startups Also Developing Driverless Shuttles And People Movers
Contents
Private Markets Activity In Auto Tech Funding activity, trends, and investors
Corporations Competing In Autonomous Vehicles Tech corporate developments and major automakers’ responses
Startups Gearing Up How startups are tackling the autonomous challenge
Developments In Trucking & Logistics How auto tech trends are evolving in trucking & logistics industries
Open Questions Around Autonomous Tech Consumer attitudes and outstanding concerns
Impacts & Opportunities Business model disruptions & opportunities in adjacent ecosystems
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Trucking Fleet Telematics Expected To Become Standard Equipment By 2020
Source: McKinsey
Startups Already Capitalizing Here; Some Notable Exits To Date
Acq-Fin Acquired
Economic Incentives For Automating Trucking Possibly Even Greater Than Passenger Cars
Ryan Petersen CEO
“Trucking represents a considerable portion of the cost of all the goods we buy… No technology will automate away more jobs — or drive more economic efficiency — than the driverless truck.”
Source: http://www.rolandberger.us/media/pdf/Roland_Berger_Automated_Trucks_20160517.pdf https://techcrunch.com/2016/04/25/the-driverless-truck-is-coming-and-its-going-to-automate-millions-of-jobs/
Highway-Centric Driving Patterns Lend Themselves To #Platooning” Concepts
Otto Promises $30K Retrofit Kits To Automate Existing Trucking Fleets
Otto, founded by ex-Googlers, is bringing self-driving technology to trucks
Several Companies Attacking The Cost And Complexity Of Last-Mile Delivery
Dry Power Available In Transportation & Logistics For M&A Opportunities
Source: http://www.mckinsey.com/industries/travel-transport-and-logistics/our-insights/creating-value-in-transportation-and-logistics
Contents
Private Markets Activity In Auto Tech Funding activity, trends, and investors
Corporations Competing In Autonomous Vehicles Tech corporate developments and major automakers’ responses
Startups Gearing Up How startups are tackling the autonomous challenge
Developments In Trucking & Logistics How auto tech trends are evolving in trucking & logistics industries
Open Questions Around Autonomous Tech Consumer attitudes and outstanding concerns
Impacts & Opportunities Business model disruptions & opportunities in adjacent ecosystems
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Consumer Attitudes: Generally Optimistic, But Not Ready To Let Go Of Wheel Entirely
Interest Wanes Among Older Demos, With Notable Exception Of China
Source: https://www.rolandberger.com/en/Publications/pub_automated_vehicles_index.html
A Quick Refresher On Levels Of Automation (As Defined By The NHTSA)
Source: http://www.nhtsa.gov/About+NHTSA/Press+Releases/U.S.+Department+of+Transportation+Releases+Policy+on+Automated+Vehicle+Development
What Is The Safest Road To Autonomous Cars?
Source: http://www.nhtsa.gov/About+NHTSA/Press+Releases/U.S.+Department+of+Transportation+Releases+Policy+on+Automated+Vehicle+Development
Managing Driver Expectations And Maintaining Attention Will Be Key
Alex Taussig Partner
“The research suggests that, when humans try to supervise an autonomous car, they tend to fall asleep. Moreover, they are more awake when they are more distracted.”
ADAS = Advanced Driver Assistance System Sources: Stanford, Alex Taussig via Medium
This Will Become Even More Critical As Frequency Of Driver Engagements Falls
Semi-Autonomous Accidents Have Intensified The Debate
Sources: The Verge, Auto News, Consumer Reports, Roadshow by CNET, Reuters
When Accidents Do Happen, Consumers Want Manufacturers To Assume Liability
Håkan Samuelsson CEO and President
“We are the suppliers of this technology and we are liable for everything the car is doing in autonomous mode. If you are not ready to make such a statement, you shouldn’t try to develop an autonomous system.”
Meanwhile Google, Volvo Aim Directly For Full Automation
“Volvo believes Level 3 autonomy, where the driver needs to be ready to take over at a moment's notice, is an unsafe solution.”
“[Carmakers] have retail networks they need to take care of. They have customers they need to take along… we're solving for pure L4 autonomy.”
Trent Victor Senior Technical Leader of Crash Avoidance
John Krafcik CEO, Self-Driving Car Project
However, Validating Pure Autonomy May Be Highly Challenging Through Test Driving Alone
Graphic is illustrative and not to scale Sources: RAND, Google (data as of June 2016), The Verge (Tesla data as of May 2016)
As Connectivity And Automation Increase, So Will Cybersecurity Threats
Sources: Karamba Security, Wired, FT, Fortune
VC-Backed Startups Are Helping Auto OEMs To Uncover Vulnerabilities …
Source: Ars Technica
…And Defend Against Unknown Threats
Contents
Private Markets Activity In Auto Tech Funding activity, trends, and investors
Corporations Competing In Autonomous Vehicles Tech corporate developments and major automakers’ responses
Startups Gearing Up How startups are tackling the autonomous challenge
Developments In Trucking & Logistics How auto tech trends are evolving in trucking & logistics industries
Open Questions Around Autonomous Tech Consumer attitudes and outstanding concerns
Impacts & Opportunities Business model disruptions & opportunities in adjacent ecosystems
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Direct Effects: The Economics Of Personal Mobility Will See Major Shifts
Shared Mobility Services Will Begin Eating Into Direct Sales, Especially In Europe And Asia
Source: BCG
Major Ride-Hailing Companies Eager To Capitalize On This Opportunity…
Uber’s First Self-Driving Car Is Hitting the Streets
Source: Uber, TIME
…But Big Auto Not Blind To This, Investing Heavily In Ride-Hailing
Suppliers Also Face Increasing Competition From Number Of Directions
Today: Traditional tiered supplier model
Future: Diversified sourcing model
Source: AT Kearney
Mobileye Pioneered Advanced Assistance And Vision Hardware, Now Top Dog In Sector
Sources: CB Insights, Ars Technica
New Hardware Startups Looking To Address Cost Intensive Pain Points Like Lidar
Traditional LiDAR: ~$75,000 / unit
Solid-state LiDAR: ~$250 / unit
Source: The Washington Post
Semiconductor Giants Rushing To Fill Demand For Processing Power And Silicon
Entrepreneurs Also See Opportunities Outside Of Hardware, Like Mapping And Navigation Tech
Connected Cars Could Account For $100B+ In Revenue By 2020
Source: https://www.statista.com/outlook/320/109/connected-car/united-states#
Startups Are Attacking Immediate Opportunities In Connected Car And Driving Data Apps …
…And Are Now Looking To Built Out App And Analytics Ecosystems
Proliferation Of Connected Tech Fueling Adoption Of Usage-Based Insurance
Participation in UBI US HH, 2013-2015 (Nielsen)
Interest in UBI By generation
Source: http://www.nielsen.com/us/en/insights/news/2016/usage-based-insurance-is-gaining-traction-particularly-among-millennials.html
New Communications Companies Addressing Constraints
Automation And Connectivity Will Combine To Drive Billion-Dollar Entertainment Opportunities
End Of File