A.De 1

The New Now: Make for India Dr. Aloknath De Corp VP—Samsung Electronics CTO---Samsung India (SRI-B) 29 Dec, 2016

What is now? The new now…

RESEARCH DESIGN &

DEVELOPMENT MARKET

TIZEN UX = “Air UX” - Simple, Easy, Familiar, Open Sensitized to Indian needs

Power & Data Sensitized to Indian needs

Safety Sensitized to Indian needs

Special Days Delighting India

Themes Stickers Ringtones

Special Days Delighting India

Cashless Transactions Sustainable India

India’s 1st tablet with integrated Iris technology – smarter & secure India Sustainable India

Creating products that enhance your life Beyond smartphones