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The IoT-CSX Transformation Making Machine Data Valuable for Customer and Business
What is IoT?
Tele
mat
ics Intelligent Devices
IoT M2M Connected
Dig
ital
Industrie 4.0 Mo
bile
Predictive Analytics Smart
Big Data
Datability
Data Science
PaaS
Prescriptive Analytics
Cloud
Sensors
Stages of the IoT Transformation
M2M Machine-to-machine involves the communication between machines to improve productivity and safety.
IoT Internet-of-Things involves making the data from connected products available online for monitoring and reporting. Connected THINGS are a pre-requisite for IoT.
CSX - 2 Steps Ahead Connected Service eXperience involves using the sensor data in real-time to trigger 1:1 interactions between the sales, customer care, service and the customer.
1
2 3
50%
40%
30%
20%
10%
0%
The IoT Adoption Curve
Innovators Early Adopters Early Majority Late Majority Laggards
<20% of the world´s largest 1.000 manufacturers have M2M, <10% have IoT, >3% have CSX.
>$2.700.000.000.000 will be invested in IoT by 2020.
Copyright © Capgemini 2013. All Rights Reserved
5 IoT Stockholm.pptx
75,000,000,000 connected devices by 2020.
Why now?
Drivers Enablers
Consumerization of Corporate IT
consumer habits influencing workplace
Mobile 90%+ adoption rate
Cloud scaleable, low cost storage
Analytics powerful and real-time
Competition global competition forcing new USPs
The Gartner Hype Curve
„Where´s the money!?“
2,7 zetabytes of data today, and 99% is latent.
IoT CSX Story
Performance and usage data is acquired and transmitted every x seconds.
Data from many connected devices is aggregated and stored
When the data indicates an issue that can cause a problem or opportunity, a case is created, a resolution is selected and assigned to the proper actor.
Interventions are performed to resolve the issue: 1. Customer Care provides the
operator tips and instructions, 2. Sales & Marketing proactively
sends the customer offers and orders, and/or
3. Technical Service is dispatched to perform maintenance or repair.
4. System sends messages to the machine directly.
The value of sensor data is maximized when it is used in
real-time to automatically trigger actions.
1
2
4 5
The resolution is recorded. Outages and accidents are prevented, sales are captured, and customer dissatisfaction is prevented.
6
Data is analyzed in real-time to identify issues.
3
The Capgemini 5-A Model for CSX
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8 IoT Stockholm.pptx
IoT Maturity Assessment, Architecture Framework & Project Plan
Functional Layer Description Technology
Action (A5) A task is automatically created for sales, contact center, or service.
ERP Integration, Contact Center, Field Service Management, Mobile Apps
Assignment (A4) A „Next Best Action“ is automatically generated.
Knowledge Base, Expert System, Product Information System
Analysis (A3) Reports and dashboards are produced, relationships and anomolies are identified.
Analytic Tools
Aggregation (A2) Data from mutliple, different sources are consolidated.
Big Data, In-Memory Database
Acquisition (A1) Data is created, collected, and transmitted.
Sensors, Gateway, Communication
Business Applications for IoT
Industry 4.0
Asset Management
Logistics & Supply Chain
End-Customer
Decrease Energy Costs Decrease Loss & Theft Decrease Misuse & Accidents Improve Efficiency & Productivitiy Decrease Assets
Decrease Unplanned Downtime Decrease Inventory Costs Decrease Labor Costs Decrease Cost of Waste Decrease Costs for Parts & Supplies Decrease Shipping Costs Extend Machine Life Improve Productivitiy
Decrease Energy Costs Decrease Mishandling & Loss Improve On-time Delivery
Grow After-Market Sales Decrease Misuse & Warranty Costs Decrease Accidents Offer Value-Added Services Improve FCM Improve Product Development Improve Customer Satisfaction
INT
ER
NA
L E
XT
ER
NA
L
Copyright © Capgemini 2013. All Rights Reserved
10 IoT Stockholm.pptx
Performance. „Improve output 2% by opening air
vent „A.“
Sales. „You need a new A27 fuse in 96
hours.“
Safety. „Avoid accidents by closing
the lid before activating the
machine.“
Environment & Sales „Decrease emissions by
using our new synthetic lubircant.“
Productivity. „This module will fail in 7
hours. A service technician is already
on the way.“
Productivity & Sales. „Your hopper will be empty in 3 hours.“
Efficency. „“Combine parts in trays to reduce
tray inventory and reduce conveyor
usage.“
Service & Sales. „Order parts or schedule service. This module has not been
turned on in 2 days.“
Safety & Productivity. „The unit will over-heat in 3 hours. Add coolant or turn-off.“
Safety. „Schedule training. This unit is not
being operated properly.“
Business Cases | Automotive
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11 IoT Stockholm.pptx
Productivity „Change the fan belt in 6 days to
prevent A/C from failing.“
Environment. „Improve your fuel efficiency by shifting before 2.200
RPMs.“
Performance. „Extend the life of
your vehicle and get more power by using higher octane fuel.“
Performance. „Deactivate ECO Mode to get more power for
passing.“
Safety. „Avoid another accident by maintaining a
5 meter distance.“
Service. „Stop ahead. Roadside
assistance is behind you.“
Sales. „Upgrade to a 5 series to get the
performance you need.“
Economy. „Save money by down-
shifting instead of breaking.“
Sales. „Change your tires in 2 weeks to get
improve performance and ensure safety.“
Service. „Add coolant to prevent
over-heating.“
New Revenue Models for Machine Data
• Priority SLAs. The SLA or guaranty of the future will be pre-emptive. Instead of a 24 hour response time, the manufacturer will offer to service a product before it breaks and before the customer repotrs an issue. This service level will have a price.
• Personalized Rates. Companies will offer pay-for-use, where price or rates reflect
actual usage and behavior. Customers will opt-in to save money.
• Factory-as-a-Service or Product-as-a-Service. Products will be free. The
company will replace (or complement) the one-time sale of a product with recurring revenue to support the customer. Customers will subscribe to services in order to get tips to save fuel, improve performance, lower operating costs, and prevent accidents.
• Data Remarketing. Products will be free. The data generated by the product will be
packaged, sold and re-sold to third-parties. This revenue will more than offset the cost of the product, because it is recurring, and the marginal cost of the data is almost zero.
CSX Success Stories
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13 IoT Stockholm.pptx
Street Lights Vehicles Production Equipment Shopping Point-of-Sale Trees
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About Capgemini With more than 120,000 people in 40 countries, Capgemini is one of the world's foremost providers of consulting, technology and outsourcing services. The Group reported 2011 global revenues of EUR 9.7 billion. Together with its clients, Capgemini creates and delivers business and technology solutions that fit their needs and drive the results they want. A deeply multicultural organization, Capgemini has developed its own way of working, the Collaborative Business ExperienceTM, and draws on Rightshore ®, its worldwide delivery model.
Rightshore® is a trademark belonging to Capgemini
The information contained in this presentation is proprietary. Copyright © 2013 Capgemini. All rights reserved.