Eugene Yang

CEO

Developing and producing digital solutions since 2006.

Started Actigage to look into the interaction, engagement and analytics for events.

What is the Internet of Things (IoT)?

Connecting Physical Objects

To Collect or Exchange Data

At the heart of IoT

Sensors Connectivity People & Processes

SENSORSGiving the world a digital nervous

system.

Harbor Research - http://harborresearch.com/are-you-prepared-for-big-changes-in-the-way-we-will-learn-work-and-innovate/

CONNECTIVITYDigitise the results and placed on networks.

Harbor Research - http://harborresearch.com/are-you-prepared-for-big-changes-in-the-way-we-will-learn-work-and-innovate/

PEOPLE & PROCESSES

Integrate data to perform tasks, management

systems or automation.

Harbor Research - http://harborresearch.com/are-you-prepared-for-big-changes-in-the-way-we-will-learn-work-and-innovate/

Creating IoT Devices...

Some IoT uses

Babolat Tennis RacquetIntegrated sensors in tennis racquet

Information synced through Bluetooth / USB to an app

Shows detailed information:

• Number of strokes • Spin level• Ball impact• Power• Consistency• Etc...

BedditSensor placed on your bed.

Tracks your sleep, heart rate, snoring and movements.

Feeds these information to an app • Sleep analysis• Personalized coaching tips

iHealth BP5Measure and track heart rate, pulse wave and systolic/ diastolic numbers

Connects to mobile device to provide you with charts and analysis of your measurements

Shares the results with family and doctor

What About Events?

In the late 90s to early 2000s, mobile ownership was ~ 28%*.

Mobile engagement was unheard of.

<5 years ago, mobile apps started to become a common feature at events.

Organisers were saying “I need a mobile app for my event.”

*Ownership and Usage Patterns of Cell Phones: 2000-2005 - https://www.amstat.org/sections/srms/proceedings/y2005/Files/JSM2005-000345.pdf

1 - 2 years ago, mobile apps became a hygenie factor at events.

But nothing much has changed in the last 5 years.

Gap between mobile & physical engagement.

The Analytics Gap

Attendee / Session Check-in

Location Aware Notifications

Gamification

Venue Heatmap

Cashless Payments

Introducing The eBadge

Event Badging

eDisplay• Paperless

• Configurable Layout

• Easily Updatable Content

• Reusable

Branded eBadges

Customisable branding on the eBadge to allow for reusability

across events.

Connectivity

Event “Big Data”

Coverage

100%

80%

45%

Typical App Reach eBadge Reach

100%

N.A

Attendees at the event

Attendees downloading the app

100%Attendees with Bluetooth / Location on

Mobile App Companion

Interest Scanning

Scanned Items Synced

Attendee Networking

View attendees around you

Say “Hello” to connect

Interactive Sessions

Targeted polls only sent to attendees who have attended session.

Q&A only accessible to attendees within the session.

Exhibitor Interaction

Provide exhibitors with analytics of traffic around the booth

Alert when a VIP delegate goes to their booth

See nearby attendees with preferred interests

Can be a premium offering

App Personalisation

Personalised Content

Personalised Re-marketing

Automated / Self Check-in

Sensors placed around entrances can automatically keep track of attendees within session.

Tablets placed at entrance by tapping ebadge on tablet.

Room Temperature

Temperature controlled based on number of attendees in the room.

Less People → higher temp

More people → lower temp

Event Analytics

Event “Big Data”

Marketing

Online Platforms

EventRegistration

IoT fills the missing gap of analytics during events:

• Popular areas of event venue• Popular visit timings and average time spent• Common routes taken• Better crowd management• Increase premium booth spaces

Aggregating other platform data into “Big Data”:

• Complete overview of a lead / customer / exhibitor

• Implicit cross-selling to leads• Know who your social influencers • Etc...

Smart Nation VisioneBadge going beyond the event

Data synced across multiple platforms.

eBadge collection upon arrival (visitors)• Notification to check in hotel

eBadge cashless payments outside of event venue:• Public Transportation• Food & Beverages

eBadge provides access to local attractions venues

Q3 2016

Visit us at the Actigage booth to find out more.