Participant Breakdown

I source/plan meetings for my association

I source/plan meetings for my company59%I source/plan meetings for other organizations20%

18%I am a SMERF planner2%

53-64 years old

35-52 years old47%18-34 years old35%

17%65 years and over1%

20%10%

of participants say negotiating with a venue is the most difficult stage of the sourcing process

of planners surveyed plan to source internationally in the next year

1-20 21-100 101-500 501-2000 2001+

14% 30% 21% 5% 1%

Average meeting Size

33% of planners said the number of attendees at their events has increased in the past year.

63% of participants start the online sourcing process on a desktop or laptop computer.

63%33%

the 2016

planner sourcing

of 2015

MOSTMemorable

events

Interested in learning more?

Visit Cvent.com/hospitality-cloud

From venue selection to brand recognition, there's so much to learn from the way event plan-ners source meetings. Below you'll find the results from our 2016 Planner Sourcing Survey, including the thoughts and preferences from over 700 participants. Here's what we found.

Use a computerincrease in attendees

“Our Dealer Conference was

memorable because of how well

the event ran. Everything was

smooth, and the staff was quick

and friendly. Our customers had

the opportunity to network, eat

delicious meals, and learn about

various topics within the industry.

“The topic of our 250-attendee

staff meeting brought us

together, and we were able to

look at issues in different work

groups than we typically work

with. The food was served

efficiently. The AV actually

worked all day with no hiccups.

Adequate parking. Central

location.

“The training event at a Marriott in

Napa Valley was gorgeous, and

the staff was flexible and

accommodating.

“Event in Dallas for VIPs where we

created some really amazing

surprise experiences, coupled

with great speakers, content, and

immersion in the corporate world

in DallaS.

INFOGRAPHIC

attendees attendees attendees attendees attendees