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Wolfgang Lenzen, Enterprise Architect, Stora Enso

Tarak Kudumu, Practice Head, Wipro

14th Nov 2013

StoraEnso Rethinks Supply Chain

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Stora Enso – Some Background Sales 2012 € 10.8 Billion, 28000 Employees, 35+ Countries

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To master the future … we continuously have change how we work

rethink business

rethink innovation

rethink products

rethink processes

rethink material

rethink future

rethink ERP

rethink Supply Chain Systems

rethink eCommerce Systems

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Focus areas where we are investigating … what can IT do?

Manage demand

Manage multi-transport modes

for best in class costs

Integrate supply chains with

key customers and suppliers

end2end visibility

©2013 Software AG. All rights reserved. For internal use only

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Supply Chain Business Intelligence Layers

Analytical BI – strategic and steering reporting and forecasting…

• ETL, “pull“, batch data mining

• Data warehouse

• Enterprise wide

End-to-end operational BI • Near real-time`

• “push”, event driven

• Across different data sources

• Enhancement of integration layer

Operational Reporting

• Real-time transaction driven

• Single data source

Business Activity Monitoring

Transactional Applications

eCommerce

TMS

SCM

CRM

….

ERP Production

Systems

Management

Reporting

Financial

Reporting

Dashboards Data

Warehouse

Scenario

Analytics Forecasting ….

Environmental

Reporting …

….

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Supply Chain Visibility is a step

towards Transformation

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Wipro is a Global IT, Consulting & Outsourcing Company with

sales of ~$7B

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First Step : Visibility creates value by enabling better decision making

Value

Decisions

Analysis

Statistics

Data Definition & Storage

Data Acquisition

• Customer satisfaction

• Partial PoD and cash collection

• Inventory reduction

• Lead time reduction

• Order is received

• Goods are loaded

• Shipment is in transit

• Shipment is delayed

• Delivered quantity different to

ordered quantity

• Loads are being split

• Order lines are individually shipped

• Split orders if 80% of order lines can be

delivered on commit date

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Visibility needs Rules to keep “looking” in the right direction

and deciding how to improve

Discreet Tracking

• Where is order xyz?

• How much product is in location A?

Gate Monitoring

• What is the volume per week at port X?

• How many deliveries are scanned per day in

warehouse Y?

Performance Measurement

• % of late deliveries

• No of contractual claims due to disputes

Visibility

Rules Exception Alerts

• Product not moved in period xyz

• Production stopped before completion

Event Triggers

• Product ready for dispatch

• Material arrived and needs unloading in

warehouse

Performance Triggers

• On time deliveries below SLA

• Unit cost per container increasing

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Having a right Platform is key for Supply Chain Transformation

Internal

Platforms

Security / Identity Verification

Presentation Content

Management

Digital

Dashboards

ESB Partners

Customers

eCommerce

SCM / CRM

ERP

Regular

Partners

Key Partners

MILLs

CRM

Party Management

Account

Management

Monitoring

Process Monitoring

Operational

Dashboards

Customer Supplier Partners

Key Customers

Regular

Customers

Ad Hoc

Customers

Ente

rprise

Serv

ice

Inte

rfaces

Inte

gra

tion

Serv

ice

Inte

rfaces

Busin

ess

Event

Distrib

utio

n

Pla

tform

Serv

ice

Inte

rfaces

Partn

er

Serv

ice

Inte

rfaces

Data

Serv

ice

Inte

rfaces

Product

Composition

Process Modeler

Product

Configurator

Rule Composer

Contract

Management

Business Process

Automation Demand

Management

Inbound

Logistics Sales/e-Business Outbound Logistics

Platform Data

Services

Enterprise Data

Transaction

Data

History Data

(Events)

Unstructured

Data CRM Data (Master Data)

Data

Warehouse Product

Definition

Capacity Services Order Confi Services Sales Services

Vendor Services Production Planning Sales Planning Business Forecasting Transportation

Planning

Production Services

Custom Declaration Handling and

Transportation Local Dispatching Warehouse Service Invoicing Services

Delivery Services

Stock Services Payment

Services

Contract

Services Follow Up Services

Complex Event Processing Event Store Pattern Match Event Governance

Channels Web Voice CSR Mobile UI

CEP

BPMS

Services

Info. Arch.

ESB

Visibility Layer

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A 4 step approach for increasing visibility

Step 1 Step 2 Step 3 Step 4

• Establish

Process

visibility using

the information

flow through

the integration

layer

• Enhancing the

integration

layer with key

data points

required to

reflect the

Order-to-Cash

process

• Creating KPIs to

show

performance

levels at key

stages of the

process

• Creating events

that focus on

deviations,

violations and

issues