Socializing ecommerce20.11.13

The team | Social commerce | The platform | Money TalkConclusion

INTRODUCTION

Andrew Geller•MBA, Tel Aviv UniversityB.A. Honours Economics, McGill University•Finance Expert as CFA Charter Candidate•linkedin.com/in/amgeller

THETEAM

Moshe Keva•Restaurant Manager - Shine & Shop•60 Staff under management•Annual Revenue NIS 8 million

Erel Kapah•End-to-end Developer•Various Programming Languages, C#, Ruby on Rails•Experience as CTO with startups•linkedin.com/in.erelk

Peer production is about more than sitting down and having a nice conversation… It’s about harnessing a new mode of production to take innovation and wealth creation to new levels.

Eric Schmidt,Google CEO talks crowdsourcing in Don Tapscott’s Wikinomics, 2007

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”

1.) http://www.booz.com/media/uploads/BaC-Turning_Like_to_Buy.pdf2.) Erik Qualman - Socialnomics - http://www.youtube.com/watch?v=MycwTmJJ2IM&feature=c4-overview&list=UULC9cX5GntaQmTSF6hTqrzA

If I had to guess, social commerce is next to blow up.

THERISE OFSOCIAL

COMMERCE

Mark Zuckerberg“ ”

SPIRALA ISA social commerce platform that incentivizes peer-to-peer sharing.

http://bodybalance4you.wordpress.com/2013/01/29/push-and-pull/

Current internet sales platforms employ a pull strategy of selling

Spirala uses social networks to facilitate a push strategy

HOWDOES

ITWORK

Yours

ENLARGINGTHE

ECOMMERCE

PIE BYSHARING

Money Talk

Platform is monetized from day 1

High average revenue per user

Network externalities means entrenched market position

Spirala is harnessing the untapped potential of the internet, giving listers a crowd sourced sales force and users the

power to take what they deserve.?Questio

ns