Upload
willie-favero
View
483
Download
2
Tags:
Embed Size (px)
Citation preview
#ibmiod
#sn2991
Social Business for IT Professionals: Career Enhancements Session Number 2991
Social Business for IT Professionals: Career Enhancements Session Number 2991
Copyright © IBM Corporation 2012All rights reserved. Social Icons by iconshock.com
#ibmiod
#sn2991
QR code – Try itQR code – Try itQR code – Try itQR code – Try itQR code – Try it
Just something to remind you to use TwitterJust something to remind you to use TwitterJust something to remind you to use TwitterJust something to remind you to use TwitterJust something to remind you to use TwitterJust something to remind you to use TwitterJust something to remind you to use TwitterJust something to remind you to use TwitterJust something to remind you to use TwitterJust something to remind you to use Twitter
Suggested hashtags to usewhen posting to Twitter
Suggested hashtags to usewhen posting to Twitter
Suggested hashtags to usewhen posting to Twitter
Suggested hashtags to usewhen posting to Twitter
Suggested hashtags to usewhen posting to Twitter
Suggested hashtags to usewhen posting to Twitter
Suggested hashtags to usewhen posting to Twitter
Suggested hashtags to usewhen posting to Twitter
Suggested hashtags to usewhen posting to Twitter
Suggested hashtags to usewhen posting to Twitter
Suggested hashtags to usewhen posting to Twitter
Suggested hashtags to usewhen posting to Twitter
#ibmiod
Suggested hashtags to usewhen posting to Twitter
Suggested hashtags to usewhen posting to Twitter
QR code – Try itQR code – Try itQR code – Try itQR code – Try itQR code – Try it
Suggested hashtags to usewhen posting to Twitter
Social Business for IT Professionals: Career Enhancements Session Number 2991
Social Business for IT Professionals: Career Enhancements Session Number 2991
Slide 3 of 84
For Twitter, use hashtags #ibmiod and #zdwdb2 for this session
Please Note:IBM’s statements regarding its plans, directions, and intent are subject to change or withdrawal without notice at IBM’s sole discretion.
Information regarding potential future products is intended to outline our general product direction and it should not be relied on in making a purchasing decision.
The information mentioned regarding potential future products is not a commitment, promise, or legal obligation to deliver any material, code or functionality. Information about potential future products may not be incorporated into any contract. The development, release, and timing of any future features or functionality described for our products remains at our sole discretion
Performance is based on measurements and projections using standard IBM benchmarks in a controlled environment. The actual throughput or performance that any user will experience will vary depending upon many factors, including considerations such as the amount of multiprogramming in the user's job stream, the I/O configuration, the storage configuration, and the workload processed. Therefore, no assurance can be given that an individual user will achieve results similar to those stated here.
Slide 4 of 84
For Twitter, use hashtags #ibmiod and #zdwdb2 for this session
Acknowledgements and Disclaimers:
© Copyright IBM Corporation 2012. All rights reserved.
– U.S. Government Users Restricted Rights - Use, duplication or disclosure restricted by GSA ADP Schedule Contract with IBM Corp.
IBM, the IBM logo, and ibm.com are trademarks or registered trademarks of International Business Machines Corporation in the United States, other countries, or both. If these and other IBM trademarked terms are marked on their first occurrence in this information with a trademark symbol (® or ™), these symbols indicate U.S. registered or common law trademarks owned by IBM at the time this information was published. Such trademarks may also be registered or common law trademarks in other countries. A current list of IBM trademarks is available on the Web at “Copyright and trademark information” at www.ibm.com/legal/copytrade.shtml
Other company, product, or service names may be trademarks or service marks of others.
Availability. References in this presentation to IBM products, programs, or services do not imply that they will be available in all countries in which IBM operates.
The workshops, sessions and materials have been prepared by IBM or the session speakers and reflect their own views. They are provided for informational purposes only, and are neither intended to, nor shall have the effect of being, legal or other guidance or advice to any participant. While efforts were made to verify the completeness and accuracy of the information contained in this presentation, it is provided AS-IS without warranty of any kind, express or implied. IBM shall not be responsible for any damages arising out of the use of, or otherwise related to, this presentation or any other materials. Nothing contained in this presentation is intended to, nor shall have the effect of, creating any warranties or representations from IBM or its suppliers or licensors, or altering the terms and conditions of the applicable license agreement governing the use of IBM software.
All customer examples described are presented as illustrations of how those customers have used IBM products and the results they may have achieved. Actual environmental costs and performance characteristics may vary by customer. Nothing contained in these materials is intended to, nor shall have the effect of, stating or implying that any activities undertaken by you will result in any specific sales, revenue growth or other results.
Slide 5 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Introduction to our speakers today
Surekha Parekh WW DB2 for z/OS
WW Marketing Program Director
Information Management Social Media Lead
IDUG DB2 EMEA liaison
Willie Favero
Senior Certified Consulting IT Software Specialist
Data Warehouse for System z Swat Team - DB2 SME
DB2 for z/OS Blogger
Slide 6 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
What you will learn ?
What is Social Networking/Media ?
The importance of Social Media
What Social Media Channels are available for DB2 professionals?
o Blogso Facebooko LinkedIno Twittero World of DB2 for z/OS
Getting Started of Social Media Channels
Pros & Cons of Social Media Networking ?
IBM Social Media Guidelines
Hints and Tips
Questions & Answers
Slide 7 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
What is Social Media Networking?
“Social networking is the practice of expanding the number of one's business
and/or social contacts by making connections through individuals.” *
“Social Media refers to using online services for business and/or relationship building – it is a new technique not a new world for effective business and/or social
contacts”
* WhatIs.com at TechTarget.com
Slide 8 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Importance of Social Media for Business
Recent research from analyst house Gartner has forecast that not responding to social media will become as fatal to a brand imageas not replying to phone calls and emails are today.Gartners’ 3 point Strategy for Businesses 1.Participate and don’t let a negative remark put you off2.Don’t have a blanket reply; develop appropriate responses dependent
on the comment3.Plan for a spike in social commentary and develop communications
practices to cope with it
Perhaps worryingly, Gartner found that while over half of companies monitor their social media usage and response, just under a quarter (23%) collect and analyse the data.
Slide 9 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Some of What’s Out There*
And there are many, many more….* The “SocialShift” icon set above was designed for iShift readers by Manuel López, a graphic designer from Spain and distributed at no charge.
Slide 10 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
The Social Networks ranked as “Top 5”
Based on popularity (Unique Monthly Visitors)o Facebook
• Estimated at 750,000,000 (total visit estimated at 1.7 billion)
o Twitter• Estimated at 250,000,000
o LinkedIn• Estimated at 110,000,000
o MySpace• Estimated at 70,500,000
o Google Plus+• Estimated at 65,000,000
*From “Top 15 Most Popular Social Networking Sites | August 2012”, http://www.ebizmba.com/articles/social-networking-websites
Slide 11 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Types Social Media Channels
Blogs - Web sites designed to let you easily update or change content and allow readers to post their own opinions and reactions
Social Networking Services - Originally developed to facilitate the exchange of personal information (messages, photos, videos) to
o Full Networks :- Facebook or MySpace o Micro Blogging (short messages) :- Twitter o Professional Networks :- LinkedIn Plaxoo Other Speciality Networks within vertical industry or demographic
Community Building services o NING (World of DB2 for z/OS)o DeveloperWorks
Social Networking Sharing Services – facilitate posting & commenting on videos, photos & audio
o YouTube , Flicker, Podcast Alley
Slide 12 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Types Social Media Channels
Social Bookmarking Services-Like private bookmarks of your favourite sites but publicly viewable list of sites that others have recommended
o Recommendation services e.g. Del.icio.us, StumbleUpono Shopping Services:- Kaboodle or ThisNext
Social News services – On these peer-based lists of recommended articles from news sites, blogs or web pages. Users often “vote”
o Digg,o Technorati, o Reddit,
Social geo locations and Meeting places o Foursquare, Gowalla, Loopto Other GPS applications many of which operate on mobile devices
Slide 13 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
What Else Should Be Considered?*
Bookmarking Siteso Reddit, Digg, Del.icio.us, StumbleUpon, Technorati, and many more
Other Professional-Networking Siteso Ecademy, Focus, YorZ, Xing, Ziggs, Plaxo, and yes there are many
more
Job Siteso CareerBuilder.com, The Wall Street Journal's CareerJournal,
CollegeRecruiter.com, Monster, Sologig, AllFreelance.com, Freelance Switch Job Listings, GoFreelance, Yahoo! Hot Jobs, and others
* 50 Social Sites That Every Business Needs a Presence on
Slide 14 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Blogs (Web log) - Term First Used in 1997
Easy to publish website that serves as a platform to share specialized knowledge or a unique perspective
o Allows individuals (or groups) to directly and easily share ideas with others online.
A conversation catalyst, not just a publishing medium.
o Ability of readers to comment encourages discussion, debate and sense of extended community.
o Results in active interlinking among blogs
Slide 15 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Willie Favero’s Primary Blog
http://it.toolbox.com/blogs/db2zos/
Slide 16 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
16
Why have blogs become so popular?
We are all interested in what bloggers say because we want to:
o Hear the story behind the document/articleo Learn from an expert’s ideas and opinionso Confirm what we think we knowo Decide what we should pay attention too Keep up with fast-changing informationo Feel connected to someone who has similar interests and
knowledge
Blogs allows us to tap into the power of people: BTE2 “behind the eyes and between the ears”
Slide 17 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Why should YOU be interested in blogging?
Establish YOUR personal brand.
Enhance your career.
Establish / strengthen YOUR SME credibility
Expand your personal network
Improve your communication skills
Helps you do your job better:
o Share news and detailed informationo Clear up misconceptions in the marketo Understand the needs of our customers and constituentso Refine key messages and selling points
Helps sell your brand
Influence / educate others
Slide 18 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Types Social Media Channels
Social Networking Services - Originally developed to facilitate the exchange of personal information (messages, photos, videos) to
Full Networks :- Facebook or MySpace
o Micro Blogging (short messages) :- Twitter o Professional Networks :- LinkedIn Plaxoo Other Speciality Networks within vertical industry or demographic
Community Building services o NING (World of DB2 for z/OS)
Social Networking Sharing Services – facilitate posting & commenting on videos, photos & audio
YouTube , Flicker, Podcast Alley
• Blogs - Web sites designed to let you easily update or change content and allow readers to post their own opinions and reactions
Slide 19 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Slide 19 of 64
#1 Social Network is Facebook
As of Oct 2012, Facebook has over 1 Billion active users
Facebook users can
o Create a personal profileo Add other users as friends o Exchange messages
• Includes automatic notifications of profile updates users
o Join common-interest user groups
Work or pleasure?????
Slide 20 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Facebook – The World of DB2
Slide 20 of 64
Companies use FB to maintain on going public dialogue with colleagues , customers & prospects
Integrated with other social media channels such as TwitterYouTube Pinterest
Facebook FACTS
Over 1Billion users
1 in 7 people in the world use FB
35+ Demographics represent 30% or user base
In 20 minutes 1M links are shared on Facebook
71% of USA internet users are on Facebook
https:/
/www.face
book.com/Ib
mDb2ForZos
Slide 21 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Facebook – The World of DB2 for z/OS
Slide 21 of 64
Join
DB2 Facebook Fan page and stay in touch your Community
Collaborate
Share
Social or business information with “like- minded “ individuals
Slide 22 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Slide 22 of 64
Twitter & Hashtags
What is Twitter?
Online social networking service and Microblogging service
Users can send and read text-based messages up to 140 characters, ("tweets“).
• Tweets posted to your timeline, sent to your followers, and are searchable via Twitter Search (http://search.twitter.com/)
• More than 500M users - 170M active (as of 2012)
Slide 23 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Twitter accounts activity for top 20 countries
Slide 24 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Twitter Terminology @ -- how you refer to another Twitter user. For example, @wfavero means you're
either sending a tweet to “Willie Favero” or you're talking about “Willie Favero” in a tweet.
Replies and mentions both contain the @ symbol. On your Twitter home page, you'll see a @Mentions link, which is where you can find mentions of your username. Replies will have "in reply to" indicated next to their time stamp. If a tweet does not have this, it's a Mention.
Direct message (DM) is like a private message; replies are public. You can only send a direct message to someone who is following you. To send a DM,
start your tweet with "DM @username."
Hashtags are keywords that provide additional context to your tweets and make them easier for others to find. To create a hashtag, prefix a word with the hash symbol: #. You can track tags on Twitter Search.
Retweeting on Twitter involves copying an original message, pasting it in a new Twitter message, then adding "RT @username" before the message to denote whom you received the original tweet from.
Slide 25 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Follow us on Twitter 868 Followers
http://tw
itter.com/IB
MDB2
Slide 26 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Managing Tweets Tweet Deck & HootSuite
http:/
/www.tw
eetde
ck.co
m/
http:/
/hoots
uite.c
om/
Slide 27 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Putting Twitter to a Business Use
http://t
weetchat.co
m/
Slide 28 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
LinkedIn – More for the Professional
LinkedIn is the most Powerful B2B Social Network
61% B2B companies have acquired a customer via LinkedIn
(source www.hubspot.com)
LinkedIn drove more B2B website traffic nearly 3 TIMES > Twitter
(source www.leadformix.com 2010 survey)
Main Use is for documenting professional experiences o Also…
• Professional networking– Maintaining contact list
• Professional discussion groups• Job opportunities
http://www.linkedin.com/
Slide 29 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Getting Started Complete Profile Just the START
Use Keywords find the right words to describe your current positionuse KEYWORDS in PROFILE HEADLINE & Summary (Search Engines & LinkedIn use KEYWORDS)
Add PHOTO
Add your company website URL not personal URL
LinkedIn Status not like FB – should be Business Focused not PERSONAL
Slide 30 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Build a network of STRONG TIES
Follow an in-person meeting with LinkedIn Connection request
Follow up on phone calls with LinkedIn requests
Do not use generic requests add some details
Review LinkedIn suggested contacts
Connect to all work colleagues shows strong impressive of connected company
Reach out to people in your groups but ADD context to REQUESTS
Slide 31 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
“The World of DB2 for z/OS” on LinkedIn–3480 members
http://www.linkedin.com/groups/World-DB2-z-OS-Stay-1753547
Slide 32 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Join DB2 for z/OS – What’s On !
CONNECT SHARE &COLLABORATE
AND request subgroup for Regional DB2 USER GROUPS
JOIN*
* Live Link, try it and click through
Slide 33 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Business Value Through SHARING
Create Business Value by SHARING
o Import BLOGS & Twitter feeds
Grow Recommendations
Slide 34 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Why Join DB2 LinkedIn Group ?
Upcoming Events
Looking for
Career Opportunitie
s
Feed your Education
Requirements
Polls
Quizzes
Slide 35 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
“The World of DB2 for z/OS” Subgroups
DB2 10 for z/OS *
DB2 Tools for z/OS
DB2 for z/OS Nordics
DB2 for z/OS Speakers
Data Warehousing & Business Analytics on System z
San Francisco DB2 User Group
Latin America DB2 for z/OS Community
Polish DB2 for z/OS Community
China DB2 for z/OS User Community
DB2 for z/OS User (GSE) Group Belux
DB2 for z/OS Regional User Group Leaders
System Integrators
Slide 36 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Types Social Media Channels
Blogs - Web sites designed to let you easily update or change content and allow readers to post their own opinions and reactions
Social Networking Services - Originally developed to facilitate the exchange of personal information (messages, photos, videos) to
o Full Networks :- Facebook or MySpace o Micro Blogging (short messages) :- Twitter o Professional Networks :- LinkedIn Plaxoo Other Speciality Networks within vertical industry or demographic
Social Networking Sharing Services – facilitate posting & commenting on videos, photos & audio
o YouTube , Flicker, Podcast Alley
•
• Community Building Services •World of DB2 for z/OS (NING)•Developers Work
Slide 37 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
World of DB2 for z/OS e-community
Community Building Social Platform• Integrated e-community - one stop shop over 2000 members
– Events, conferences, local seminars, webcasts, whitepapers, red books , User Group meetings, blogs etc
• Next Steps after you
1. Complete your profile
2. Connect to colleagues, friends and DB2 experts
3. Invite your colleagues and friends to join
4. Share and collaborate
5. Feedback so we can improve your community
join community
>2000 members
*
* Live URL, click through
Slide 38 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
World of DB2 for z/OS Main Page
Integrated blogs
Top Content
http://db2forzos.ning.com/
Currently 2033 members
Integrated
With Twitter & Facebook
Upcoming Events
Slide 39 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
DB2 for z/OS Upcoming Events
http
://db
2for
zos.
ning
.com
/eve
nts
Slide 40 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Invitations for Events, Webcasts etc
http://d
b2forzos.ning.com/events/what-s
-new-from-th
e-optimize
r-in-ib
m-db2-10-for-z
-os-1
Slide 41 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Integrated with YouTube
Slide 42 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Integrated with Twitter & Twitter Tracker
Slide 43 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Integrated with IBM DB2 for z/OS Website
DB2 10 for z/OS Website URL
Slide 44 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
40 + Webcasts On Demand on replay
Slide 45 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
DB2 for z/OS on developerWorks
Here's our DB2 for z/OS landing page:
http://www.ibm.com/developerworks/data/products/db2zos
Slide 46 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
DB2 for z/OS Best Practices
https://www.ibm.com/developerworks/data/bestpractices/db2zos/
Slide 47 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Types Social Media Channels
Blogs - Web sites designed to let you easily update or change content and allow readers to post their own opinions and reactions
Social Networking Services - Originally developed to facilitate the exchange of personal information (messages, photos, videos) to
o Full Networks :- Facebook or MySpace o Micro Blogging (short messages) :- Twitter o Professional Networks :- LinkedIn Plaxoo Other Speciality Networks within vertical industry or demographic
Community Building Services • NING (World of DB2 for z/OS)• Developers Work
•
Social Networking Sharing Services – facilitate posting & commenting on videos, photos & audio e.g YouTube , Flicker, Podcast Alley
Slide 48 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
World of DB2 for z/OS on YouTube
http:/
/www.yo
utube
.com/us
er/IB
MDB2forzO
S
Slide 49 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Slideshare – The IBM Network
http://www.slideshare.net/IBM
Slide 50 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Slideshare – Willie Favero
http://www.slideshare.net/wfavero/presentations
Slide 51 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Benefits of Social Media Networking
Facilitates two way communication and content sharing
Can become productive component of career development
Can enhance your company's online visibility,
Strengthen relationships with clients, partners, suppliers et al
Minimal upfront cash required
FAST Access to information, resources and people
Slide 52 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Cons of Social Media
Can be time consuming
Can be additive – need self discipline and strong time schedule
Need to learn new skills and follow social computing guidelines
Don’t participate in for its own sake, or just because everyone else has.
Be selective about social media platforms – tailor to your own business and personal goals.
Slide 53 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
IBM Social Computing Guidelines – Part 1
Know and follow IBM's Business Conduct Guidelines.
IBMers are personally responsible for the content they publish on-line, whether in a blog, social computing site or any other form of user-generated media. Be mindful that what you publish will be public for a long time—protect your privacy and take care to understand a site's terms of service.
Identify yourself—name and, when relevant, role at IBM—when you discuss IBM or IBM- related matters, such as IBM products or services. You must make it clear that you are speaking for yourself and not on behalf of IBM.
If you publish content online relevant to IBM in your personal capacity use a disclaimer such as this: "The postings on this site are my own and don't necessarily represent IBM's positions, strategies or opinions."
Respect copyright, fair use and financial disclosure laws.
Don't provide IBM's or another's confidential or other proprietary information and never discuss IBM business performance or other sensitive matters publicly.
Slide 54 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
IBM Social Computing Guidelines – Part 2
Don't cite or reference clients, partners or suppliers without their approval. When you do make a reference, link back to the source. Don't publish anything that might allow inferences to be drawn which could embarrass or damage a client.
Respect your audience. Don't use ethnic slurs, personal insults, obscenity, or engage in any conduct that would not be acceptable in IBM's workplace. You should also show proper consideration for others' privacy and for topics that may be considered objectionable or inflammatory—such as politics and religion.
Be aware of your association with IBM in online social networks. If you identify yourself as an IBMer, ensure your profile and related content is consistent with how you wish to present yourself with colleagues and clients.
Don't pick fights, be the first to correct your own mistakes.
Try to add value. Provide worthwhile information and perspective. IBM's brand is best represented by its people and what you publish may reflect on IBM's brand.
Do not use IBM logos or trademarks unless approved to do so.
Slide 55 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
IBM Social Computing Guidelines – Part 3
The “Guidelines” contain much more detail…o “In the spring of 2005, IBMers used a wiki to create a set of guidelines for
all IBMers who wanted to blog.”
And that we will share…..
IBM Social Computing Guidelineso for Blogs, wikis, social networks, virtual worlds and social media are
available at:http://www.ibm.com/blogs/zz/en/guidelines.html
Slide 56 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Summary - Would You Like to Network?
Sad to say, there are still many more not listed above.
zNextGen
IBM System z on Campus zNextGen Master the Mainframe Contest DB2Rockstar
System z Advocates Houston Area DB2 User Group (HADUG)
Data Warehousing on System z IBM Academic Initiative Ambassadors
DB2 for z/OS – Stay in Touch !
►
►
►
►
►
►
►
►
►
Not bad for business ►
Maybe, maybe not ►Watch out
►
►
QR Code
Slide 57 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
What Else Do I Mess Around With?
DB2-L Home Page
[email protected] Mullins (DB2 Portal)
Other Blogs of InterestDB2 Listserve
Martin Packer (Mainframe Perf)
Chris Eaton (LUW)
Troy Coleman
The Mainframe Blog
Dave Beulke
Robert Catterall
Triton Consulting
Cristian Molaro
Susan Visser
Surekha Parekh
Craig Mullins Data & Tech
http://listorious.com/wfavero
https://pinterest.com/
Slide 58 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
My Internet Presence
http://willie
favero.com/
Slide 59 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Aggregate Your Social Feeds
Slide 60 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
How to Customize
Slide 61 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
BEST PRACTICES
Slide 62 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
World of DB2 for z/OS
DB2 10 LinkedIn
DB2 for z/OS What’s On LinkedIn
DB2 for z/OS YouTube
WW IDUG LinkedIn Group
IDUG.ORG
DB2 for z/OS Exchange Forum
IBM developerWorks
Top DB2 for z/OS Communitieshttp://db2forzos.ning.com/
http://linkd.in/kd05LH
http://linkd.in/IDUGLinkedIn
http://www.idug.org
http://www.youtube.com/user/IBMDB2forzOS
http://ibm.co/DB2zHotline
http://linkd.in/IBMDB210
http://www.ibm.com/developerworks/data/community/
Slide 63 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
Thank You For Attending!
Slide 64 of 64#ibmiod
Copyright © IBM Corporation 2012All rights reserved.Social Business for IT Professionals: Career Enhancements - Session #2991
DB2 SMEData Warehousing for System z Swat Team
IBM Silicon Valley Laboratory
Willie Favero
http:www.WillieFavero.com