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HEAnet's National Networking Conference 2008 - 14th Novembre 2008, Kilkenny - http://www.heanet.ie/conferences/2008/
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Chapter Copyright 2008 Digital Enterprise Research Institute. All rights reserved.
Digital Enterprise Research Institute www.deri.ie
Social Media:Why and how to take advantage of it
Alexandre Passant <[email protected]>Digital Enterprise Research Institute, National University of Ireland, Galway
HEAnet's National Networking Conference 2008
14th Novembre 2008, Kilkenny
Digital Enterprise Research Institute www.deri.ie
Introduction
Alexandre Passant Postdoctoral researcher DERI, NUI Galway Social Software cluster
Research Interests Web 2.0 and Social Media Semantic Web and Linked Data Combining both to provide advanced / intelligent
services on the Web for end-users
Digital Enterprise Research Institute www.deri.ie
Agenda
Social media ? The wisdom of crowds
Popular features, services and platforms Blogs, Wikis, Social Networking, Tagging
How to get benefit from it Information sharing, community building ...
Going further with the Semantic Web Interlinking online communities
Questions and discussion Experience sharing, feedback
Digital Enterprise Research Institute www.deri.ie
What is Social Media ?
http://en.wikipedia.org/wiki/Social_media “Social media uses the ‘wisdom of crowds’ to
connect information in a collaborative manner.” “Social media can take many different forms,
including message boards, weblogs, wikis, podcasts, pictures and video.”
Web 2.0 A term made popular by Tim O’Reilly Harnessing collective intelligence
Digital Enterprise Research Institute www.deri.ie
Web 2.0 tagcloud
Digital Enterprise Research Institute www.deri.ie
Popular features
Publish From data consumers to data producers A read-write Web
Share Published content is generally readable by anyone “knowledge = power” => “feedback = power”
Tag Add keywords to your content to make it retrievable
Interact Comment blogs, edit wikis, join networks ...
Digital Enterprise Research Institute www.deri.ie
Serendipity through tagging
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Popular services and platforms
Blogging for personal data management Blogger, WordPress ...
Wikis for collaboration Wikipedia, pbWiki ...
Share content, from text to multimedia del.icio.us, Flickr, Youtube ...
Social Networking to build or extend a community Facebook, LinkedIn ...
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Social Media is a reality
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Personal and group weblogging
Unrestricted topics Announcement, feedback, reflexions ...
Email vs weblogging Open audience Worldwide feedback Long-life archiving
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Wikis for collaborative work
Using a wiki for Project proposal, software documentation ...
Wiki philosophy Open editing Auto-regulation Consensus
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OSN : LinkedIn use case
LinkedIn A business-oriented social-network
Expand your contacts Rate your colleagues and get recommendations Being suggested people you might know New opportunities
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OSN : Facebook use case
Facebook Identify friends and join groups
Build a post-event community Keep contact, federate people, initiate projects Outreach the event and gather new people
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Microblogging
Microblogging A lightweight and agile
form of communication Status notification Between blogging and I.M.
Twitter 140 chars max (Web, txt ...)
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Data sharing : SlideShare use-case
SlideShare Dedicated to presentations
A showcase for talks and lectures Upload and tag slides Join groups Extend your audience
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Licensing issues
Digital Enterprise Research Institute www.deri.ie
Going further
Social Media has some limits Social Network Fatigue Computers cannot understand the meaning of
created data, which makes information retrieval and querying difficult
The Semantic Web can help ! An extension of the current Web with machine-
readable and interlinked data A global graph of knowledge The Web as a giant database
Digital Enterprise Research Institute www.deri.ie
Social Semantic Information Spaces
Digital Enterprise Research Institute www.deri.ie
DERI and the Social Semantic Web
Semantically-Interlinked Online Communities http://sioc-project.org A common model to represent social activities of
online communities on the Semantic Web Federating distributed social data
Adoption More than 40 tools, from Web 2.0 to Bioinformatics W3C Member Submission Recommended by Yahoo! SearchMonkey
Digital Enterprise Research Institute www.deri.ie
Thank you !
• Questions ?
